Marketing Manager
National Bank of Yemen
Total years of experience :13 years, 4 Months
- Elaborate and managing of Market analysis, Strategy and Goals with KPIs (Key Performance
Indicator) and KRIs (Key Result Indicator).
- Elaborate market presence process &standard.
- Elaborate customer analysis inside the organization.
- Prepare, implement, measure marketing campaigns.
- Managing ceremonies&events.
- Supervising the annual\ monthly plan and Budgets of marketing Dept.
- Prepare and managing of Advertising Equipment’s.
- Leverage the performance of marketing activity in media funnels.
- Elaborate of Brand Management.
- Member of design and development for products Committee.
- Leverage of Customer Journey.
- Leverage Product & process development
.
Elaborate and managing Market analysis, Strategy and Goals with KPIs (Key Performance Indicator)
and KRIs (Key Result Indicator).
- Elaborate market presence process &standard by managing the usage of marketing tools.
- Elaborate customer analysis inside the organization to develop Customer Journey (CJ).
- marketing campaign managements using project management methods.
- leading team works to achieve successful ceremonies&events management.
- Supervising the annual\ monthly plan and Budgets of marketing Dept to measure the progress of
achievement and overcoming the obstacles which face team works.
- Suggest, inspect and manage all Advertising and marketing martials and participate in related
process.
- Leverage the performance of marketing activity in media funnels to emphasis the presence in the
virtual environment.
- Elaborate of Brand Management through setting plan, develop, launch and distribute brand.
- Member of design and development banking products Committee.
- Leverage of Customer Journey process by prepare and detail each phase of.
- Leverage Product & process development .
- Leverage Gap analysis to determine opportunity and challenges.
Main Responsibilities& duties:
- Prepare an annual plan for R&D Dept.
- Collect data, Evaluate and review bank performance and market share comparing to local banks.
- Prepare feasibility studies and researches for suggested products.
Leverage researches for internal Depts to Develop performance.
- Elaborate the performance for Programs and Apps of bank.
- Prepare & launch market intelligence studies.
- Preparing KpIs ( key performance indictors) for Depts, projects And tasks.
- Reviewing and evaluate banking services and managing the related files.
- Review the contracts & agreements that who arrange the relations between the bank with external
entities.
- Analyze the internal and external environment (PESTEL & TOWS).
- Prepare and implement Strategies planning draft (including collect data, analysis, presentations and
set recommendations) according to Balance Score Card (BSC).
- Leverage Project Management Documents & Plan. Follow up Project implementation as per Project
Management Professional (PMP) Principles.
- Leverage the procedures, polices drafts.
- Other duties which incumbent R&P Dept.
- Event coordinating.
August 2009-present-
Credit Officer (Haddah, Dar selm Branch) at Yemen Commercial Bank
Responsibilities: preparing Feasibility studies for the projects of the bank clients, financial analysis, Preparing annual Budget of the Branch (incomes), Evaluation of the project risk which request to be funded by the bank, a member of facility Committee, Negotiations export and import documents according to letter of credit conditions and Uniform of customs and practice (UCP) 600, loan and letter of guarantee officer.
- January 2013- present-(evening duty)
Commercial correspondent DEPT at Manufacture Leathery Technical Company.
Responsibilities: preparing for purchase order of raw materials, contacting with suppliers and customers who located out side OF YEMEN, preparing the formula for store DEPT, preparing the essential documents of export for outside clients according to letter of credit conditions.
- September - October 2012- (evening duty)
Commercial correspon0dent DEPT at Al Alimi for trading & importing CO.
Responsibilities: preparing Request for Quotations and purchase orders from suppliers, reviewing the petroleum CO requests and tenders, preparing quotations price.
- may 2010-January 2011.
Worked as credit officer at head office -Yemen Commercial bank.
Responsibilities: Reviewing the branches request for to fund their customer According to the bank policies and economic circumstance.
December 2008 till August 2009-
Marketing officer at Yemen Commercial Bank-Head Office Alzuberi St.
Responsibilities: preparing marketing survey and researches as request, recruit excellent customer to deal with bank, review the procedures of the bank and preparing suggestions to evolve and improve the services.
Facility department Credit officer From 09/2009 till present
Courses Attended
° Certificates/Seminars/Internal Training
Year Duration Course Institution
2010 A week Administrative supervising Banking studies institute
Skills Matrix
Type of Experience Experience Description
Operating Systems 2003, XP, Vista, 2007..
Internet Applications E-mail Clients, all applications for LAN, WAN and Internet networks.
Personal Skills
• Excellent leader skills.
• Excellent communication skills.
• Ability to work on multiple projects.
• Ability to effectively communicate complex and detailed concepts to others.
• Self confidence, ambitions and desire to improve myself.
Thesis (Graduated Project) Evolution of students satisfaction in performance of commerce& economic faculty
Certification and Experience:-
• Yemen soft system (sixth edition) 7\2007
• Al-muheet system (engineering world) 3\2007
• certified in computer maintenance
Marketing department Marketing officer From 12/2008 till 08/2009
level of student satisfaction for university performance.
Statisfaction degree of University student
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