Sally Naguib, Marketing Executive

Sally Naguib

Marketing Executive

Ghabbour Auto

Location
Egypt - Cairo
Education
Bachelor's degree, Hebrow Dep
Experience
12 years, 4 Months

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Work Experience

Total years of experience :12 years, 4 Months

Marketing Executive at Ghabbour Auto
  • Egypt
  • My current job since January 2017

• Planning, developing and implementing effective marketing communication campaigns.
• Producing an accurate summary of total spend at the end of a marketing campaign.
• Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met.
• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures by devising and presenting ideas and strategies.
• Collaborate with managers in preparing budgets and monitoring expense Requirements for campaigns
•Implement and follow up all the Promotional activities for the after sales department.
• oversees the production of all marketing materials, including printed documents, media advertising spots,
• maintaining website content, and social media accounts
• Updating databases and using a customer’s relationship management (CRM) system
• Attending key conferences to manage booth, do customer interviews and focus groups
• Coordinate event logistics, including registration and attendee tracking, presentation and materials support.
• Handled pre- and post-event evaluations.
• Managed all sort of the event operations.
• Contracting, pricing, transportation, food & beverage selections and audio/visual arrangements.
•devising and presenting ideas and strategies
• Organizing and oversee advertising/communication campaigns (social media, TV etc.) exhibitions and promotional events.
• Submit Monthly Report for Purchase order PR.
• Develop and implemented new administration system to ease the work flow between different departments in the company
• Submit marketing operation Monthly Report.

Marketing Executive at Ariston Thermo
  • Egypt - Cairo
  • December 2016 to January 2017

• Contributing in Generate the annual marketing strategy with the marketing manager by putting the annual budget, objectives, and method to achieve the target.
• Create monthly report with the competitor activity
• Analyzing and investigating price, demand and competition.
• Build and execute social media strategy through competitive research, platform determination, benchmarking, and messaging and audience identification.
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages our customers to take action.
• Set up and optimize company pages within each platform to increase the visibility of company’s social content.
• Conducting market research to find answers about consumer requirements, habits and trends.
• Ensures daily activities and tasks are aligned with the annual and long-term goals of Workforce Solutions System and assists in setting short-term goals and objectives.
• Works with creative teams to come up with branding ideas, advertising copy, graphic designs, and promotional materials.
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
• Continuously improve social media channels and product provided by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
• Understands and implements the requirements - Mission, Core values, Standards and Guidelines.
• drive online traffic with web-related campaigns and update all the social media channels..
• Devising and presenting ideas and strategies to create creative campaigns that met the customer expectation.
• create and follow up the Promotional activities in the seasons (Mother Day- Christmas etc.)
• Organizing events and product exhibition.
• Managing campaigns on social Media and insure that it has achieved the goal of the campaign.
• Submit monthly report with all complains received from the social media channels and how we Figure the solutions.
• Using CRM System for updating the Company Database and use it to develop our product according to the customer feedback.
• Releasing quotations in the SAP System for External marketing companies (Advertising A genesis etc.) we have cooperated with .

Sales administrator & Office Manager at Spirax Sarco
  • Egypt - Cairo
  • August 2014 to December 2015

Ensure all policies & regulations are applied within the Sales Department.
• Responsible for releasing purchasing requests and orders on ERP system
• (Oracle JDEdwards)
• Using a range of MS office software, including email, spreadsheets and
databases.
• Created easy and effective filling systems.
• Submit monthly office attendance reports.
• Developed and implemented new administrative systems to ease the workflow
between different departments in the company.
• Responsible of submitting monthly engineers KPI’s and monthly monitoring
sheet
• Organized and chaired meetings with staff, handling all administration work
including typing the agenda and taking minutes of meetings.
• Responsible for managing all the Technical Seminars, training sessions and
Company Exhibitions.
• Responding to customer enquiries and complaints to ensure our customer
satisfaction.
• Submit monthly report for Engineer expenses
• Using CRM System for updating the Company Database.
• Using various resources (Ex: yellow pages, newspapers, websites, etc...) to
reach new customers, leads & opportunities.
• Responsible of all procedures related to health insurance, Safety insurance and
car insurance.
• Reporting directly to the General Manager.
• Following up logistics works to update customers when requested.
• Ensured the best & the most effective way for sending and receiving all
documents, spare parts, etc… through various courier companies.
• Contributed in building company warehouses per health and safety standards.
• Contributed in building a professional hiring process system for the company.
• Managed all the arrangements of our marketing campaigns, Exhibitions,
company official events & Employment Fairs.
• Coordinate details of events such as Sales meetings, business meetings,
employee appreciation events and opening ceremonies.
• Visit venue to plan layout of seating and decorations.
• Create invitee list and ensure sending out invitations.
• Coordinate event logistics, including registration and attendee tracking,
presentation and materials support.
• Handled pre- and post-event evaluations
• Managed all sort of the event operations such as the facility selection,
• Contracting, pricing, transportation, food & beverage selections and
audio/visual arrangements.
• Held meetings with Marketing & advertising agencies to get the best design,
quality & prices for booths, giveaways, backdrops, banners and all
• promotional materials for events and exhibitions.
• Calculate budgets and ensure they are adhered to.

Office Manager at Al-Futtaim Group
  • United Arab Emirates
  • March 2012 to June 2014

Handle calendar management for the MD including scheduling of appointments,
meeting agendas, conference calls, time planning, and screening calls.
•Attend outside meetings, develop meeting minutes and follow up on action plans
accordingly.
•Execute travel and hotel bookings arrangements for the MD, and liaise with travel
agencies and hotels to ensure that necessary reservations are done according as per
agreed schedules.
•Handle the MD guests’ arrangements, which may include travel reservations,
meetings, and outings.
•Act as the focal point between the MD and the group executives.
•Follow up on pending issues delegated by the MD
•Responsible for MD’s personal visa reconciliation, payments, and expenses
•Responsible for maintaining the MD’s index updated & organized
•Execute all reports/articles translation needed for the MD
•Responsible for development of the MD office document templates for internal and
external correspondence.
•Execute department Performance Management System through setting objectives,
conducting performance appraisals and set training plans for them and submit them to
HR manager for review and approval.
•Manage and monitor the “on job training” of executive office team
•Participate in recruitment process of the executive office team.
•Rationalize costs and expenses within approved budgets
•Submit monthly reports about the team’s performance to the direct manager.
•Ensure all policies & regulations are applied within the department
•Maintain high level of confidentiality at all times regarding the entire department and
the company related information

Admin Specialist at Moraine Valley Community College Illinois State – USA
  • United States - Illinois - Chicago
  • January 2007 to January 2008

Receive and solve problems face students during admission, exams, campus.
Interact with student activities.
• Responded to inquiries from students and public about senior services.
• Assessed needs of students and refer them to appropriate services available
throughout the college.
• Answered the telephone and transferred calls to the appropriate individuals,
divisions or department.
• Took telephone messages for the Manager
• Greeted visitors to the facility, answered questions and directed them to the
campus.
• Typing a variety of forms, letters, reports and memos.
• Received and distributed mails.
• Organized and maintained office files and records.

Sales Executive at Ace Life Insurance Co
  • January 2011 to

Calling business men by accessing the gatekeepers
• Setting appointments with clients
• Negotiating with them about getting a life insurance
• Convince customers about how can life insurance be so beneficial for
themselves and for their family Achieving the monthly target.

Education

Bachelor's degree, Hebrow Dep
  • at Ain Shams UniversityAmerican University
  • June 2011
Diploma, Management
  • at Moraine Valley Community College
  • December 2008

Specialties & Skills

ADMINISTRATION
ADVERTISING
BANNERS
BUDGETING
HUMAN RESOURCES
MEETING FACILITATION
MICROSOFT OFFICE

Languages

Arabic
Expert
English
Expert
Hebrew
Expert

Training and Certifications

Marketing Diploma at the AUC (Certificate)
Sap Training (Training)
Training Institute:
Ariston Thermo Training Center
Date Attended:
March 2016
Time Management (Training)
Training Institute:
American Chamber
Date Attended:
February 2014