marketing and sales director
fredericm france
Total years of experience :16 years, 6 Months
Managing all traditional and digital sales and marketing activities, managing social media platforms and the company’s online store, in addition to import and purchase orders
1- Marketing & sales Management in Arabian gulf region (GCC).
2- Planning, developing the marketing and sales plan and strategies in a consistent manner to defined brand image and identity to achieve the target and to make the brand relevant to satisfied consumer needs (Add new products - targeting new sales areas - Supervising the advertising campaigns …etc.)
3- Set the company’s monthly and annual sales forecast.
4- Coordinate and follow up the import & annual supply plan.
5- Set the pricing policy which better optimize the company’s market share.
6- Prepare and implement the annual catalogues and monthly promotions.
7- Set the digital marketing campaigns and advertising activities (Company’s website, social media, marketing activities …etc.)
8- Follow up the branch’s activities by Motivating, Support and solving any problems facing the branches sales team to provide the best performance, service and to achieve the sales target.
9- Supervise the training programs on products and provide the sales team with the required training materials
10- Analyze the financial, technological, demographic factors affecting company’s expansion and market share to best find the marketing opportunities and optimize the company’s competitive advantages such as opening new branches, expanding the current areas covered by existing branches, optimizing the use of smart phone applications to keep in touch with customers.
11- Liaise with the advertising agencies to implement the company’s advertisement campaigns.
12- Monitor the implementation of marketing activities and take corrective actions in case of deviations from the predefined plan.
13- Recommend changes to the current marketing team to best achieve the desired objectives.
14- Participate as one of the management team in setting the commission system and the company’s annual budget
قانون تجاري - مدني - جنائي - احوال شخصبة - عمل