Sameh Hassan, business director

Sameh Hassan

business director

Sensation media

Location
Egypt - Cairo
Education
Bachelor's degree, Law licentiate
Experience
23 years, 1 Months

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Work Experience

Total years of experience :23 years, 1 Months

business director at Sensation media
  • Egypt - Cairo
  • My current job since October 2018
regional business development manager at Navaida Digital Solutions IBM business partner
  • United Arab Emirates - Dubai
  • June 2016 to July 2018
Business Development Manager at Think Media
  • United Arab Emirates - Dubai
  • January 2015 to June 2016

Focus on business development and accounts management which delivers long and short-term profitable business cases with striving to deliver innovative and creative solutions relevant for business, advertising, and events management and to create suitability value. Hiring, developing and training the business development team. Rebranding and repositioning the second company \{Think Digital solutions\} to increase sales revenue and market share.
 Awarded sales manager of the month 3 times in half a year.
 Develop and implement strategic sales plans to meet corporate goals.
 Increased Q1 and Q2 quarter over quarter sales by 22% and 25% respectively.
 Leading and managing all strategic media planning activities.
 Managing day to day sales and account teams in operations to achieve optimum performance company target and reach customer satisfaction.
 Collaborate with the creativity team and the production team to ensure that we meet the deadlines and elevate by the quality that we deliver to our customers.
 Rebranded the digital marketing services and repositioned it on the market which resulted in an increase in the company's market share.
 Media planning/booking in traditional and digital media across GCC for local and regional clients.
 Launching media & digital marketing campaigns and preparing presentations to support media reports and pitches.
 Developed an email marketing campaign for our non-active members as one of the solutions we using to generating a new business lead.
 Producing detailed proposals for events \{MICE\} which’s include estimated budget, venue booking, timeline, lighting, stage setup, stand or booth designs and installation, entertainment program, decoration placement, health and safety obligations.

Regional Sales Manager at Umbrella Communications
  • Qatar - Doha
  • May 2011 to December 2014

Planning and executing marketing strategies and events \{MICE\} for over thousands of participants. Build a successful l pipeline and create new sales opportunities including six new large-scale clients. Serve as a key member of the executive team charged with formulating strategic direction and devising business development initiatives consistent with the overall strategy.
 Develop and implement short and long-term business and sales strategies and tactics in order to increase sales revenue, market share and to open new business lines opportunities.
 Increase sales by $4.8M on a base of $50M in sales (2013 & 2014).
 Achieving sales goals by prospecting and selling \{ATL & BTL\} TV Ads, radio, press, outdoor, printing, digital, and event management.
 Design and launching branding campaigns including brand strategies, orientation, positioning, developing, competition, customer behavior/satisfaction, brand awareness and loyalty programs.
 Direct sales forecasting activities and performance goals for the team by supporting the team members to meet the expected target.
 Generate new business lead by: \{Developing relationships with new and existing clients, Email & SMS campaigns, Social media Campaigns and Newsletter\}.
 Design and implementing branding campaigns including brand strategies, orientation, positioning, developing, competition, customer behavior/satisfaction, brand awareness and loyalty programs.
 Building and managing a business development team to enhance and refine customer relationships and satisfaction.
 Producing detailed proposals for events \{MICE\} which’s include estimated budget, venue booking and location, timeline, lighting, stage setup, stand or booth designs and installation, entertainment program, decoration placement plus ensuring insurance, legal, health and safety obligation

Marketing Communications Manager at Charisma Creation
  • Egypt - Cairo
  • September 2006 to April 2011

Designed and implemented sales plans and growth strategies to increase cardiac device sales in the Southeast Region. Collaborated with all product and sales divisions to build winning business programs, generating increased revenue. Built and established effective sales teams to drive procedure development at the physician level to enhance relationships and drive sales.
 Building and managing a business development team to enhance and refine customer relationships and satisfaction.
 Planning budgets, booking, monitoring, forecasting, pitching and reporting digital campaigns across MENA countries.
 Redefined sales profile and implemented new sales training program, positively impacting performance.
 Arrange all event details such as Venue, lighting, stage setup, table décor arrangements, decoration placement and managed all laborers hired during the event setup such as carpenters, electricians, etc.
 Organized user conferences and classes for over 500 attendees, including venue, catering and travel arrangements. Managed logistics of trade shows for thousands of participants. Aided in the planning and distribution of press releases, case studies and print advertisements. Accumulated and evaluated all data related to marketing initiatives and developed reports that disseminated data to all inquiring parties.
 Achieve sales goals by prospecting and selling \{ATL & BTL\} TV Ads, radio, press, outdoor, print, digital, and event management.
 Design digital strategy plan & campaign (Across digital channels, content, SEO, SEM & SMM).

Ass. Marketing & Sales Manager at View International
  • Egypt - Cairo
  • May 2003 to August 2006

Design and implement sales growth strategies to increase sales revenue and market share in the GCC with over $50M as an annual revenue. Starting as a Senior Marketing Executive for 1 years and has been promoted to Ass. Marketing Manager for 3 years.
 Attracting new clients and identifying new markets.
 Generate new development deals for a real estate development company that focuses on multi-family residential projects, including real-estate market analysis.
 Project Manager for our project visual real estate guide \{VRSG\} including hiring sales and telesales, design all documents for the project, follow up day by day with the sales team and live shooting team, set project plan and timeline,
 Develop the presentations that generate new revenue streams which lead to exceeding revenue expected.
 Worked within a team environment to carry out a full range of marketing functions.
 Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions.

Senior Marketing Executive at DotCom Egypt
  • Egypt - Cairo
  • February 2001 to April 2003

Direct sales for web design and web development. Generate new sales opportunities by developing business relationships with new and existing clients through individualized account management.
 Started as a Marketing Coordinator and one year later I was promoted to Marketing Executive and two years later I was promoted again to Senior Marketing Executive.
 Generate new business lead, update CRM and developing the business relationships with new and existing clients.
 Make cold calling to set a meeting with potential clients.
 Maintaining and updating mailing list and customers databases.
 Design presentations and proposals for our clients.
Collaborate with technical team \{web designers, Programmers & Developers\} to ensure that we will meet deadlines.

Education

Bachelor's degree, Law licentiate
  • at Ain Shams University
  • July 2006

Good

Specialties & Skills

Sales Tools Development
Advertising Campaign Management
Marketing Communications
Marketing Strategy
Internet Product Development
MS Word, Excel, Powerpoint, Out Look, Frontpage & Professional Internet User.
Team worker
Negotiation Skills
Problem Solving,
Time Management,
Presentations Skills .
marketing communications
marketing
negotiation
marketing strategy
media planning
key account management
marketing mix

Languages

English
Expert
Arabic
Expert

Hobbies

  • Football, Swimming, Reading