Senior Marketing and communication specialist
Abela Marketing Middle east
مجموع سنوات الخبرة :12 years, 11 أشهر
As a Lead, I am responsible for conception, design, and execution of innovative marketing and advertising campaigns for B2B and B2C. My duties include the creation of marketing concepts, control of social media, online and offline advertising, identity uplift, branding, packaging, stands design, booth design, leaflets, brochures, marketing materials design, gadgets, promotional items, vinyl design, magazine ads design. Also controlling & negotiating for quotations and supervising the execution of the design.
Also, I assist the Sales Team in achieving the established sales budgets, by creating promotional activities conducted with the assistance of the pharmacies (our main clients) in order to generate additional revenue, promote our brands and increase sales.
As a member of the CSR Committee at Holmed, I am responsible for defining and developing the Corporate social responsibility strategies which underpin a company’s CSR objectives; come up with ideas, then implement and coordinate a range of activities and initiatives which are designed to have a positive impact on the environment and local communities.
Managing a copy center and responsible on a team of 3 other. We created creative designs and execute all kind of printing. I was responsible for quoting, designing, dealing with clients and suppliers, dividing the work between the employees. This work experience helped me understand the practical part of marketing design and work under stress in order to create a fast outcome.
As an account manager, my responsibilities involved Design, design solutions, and execution which means the creation of all kind of printed marketing materials, packaging, branding, leaflet, event signage, print ads, T-shirt design, menus, art direction of photo shoots and catalog implementation.
Train marketing and communication professionals to master and deepen their knowledge of the necessary theories and tools for the evolution of their functions.
The Faculty of Arts & Sciences offers a graphic design program leading to a BA degree in Graphic Design. The purpose of this program is to train the student to combine technical expertise acquired through knowledge of computer graphics with the development of personal creative style. The program prepares students to work in various fields, starting with Print Media to Digital Media, by focusing on progressive conceptual thinking while stressing the standard of excellence in the development of design skills and refined vision.