Division Head – Vehicle Sales & Leasing
Orient Motors Group
Total years of experience :37 years, 7 Months
Orient Motors is a member of Al Qassemi Group, one of the diversified business group in the UAE with multi brand automotive workshop, Exclusive Authorized Distributor for ASIA STAR BUS, Eberspecher SUTRAK and DUROLOINE.
Orient Transport & Rent A Car is a leading Transport provider with more than 150 vehicles in fleet, consist of Luxury Coaches, Staff transport, labour and school buses and cars rental.
Division Head - Vehicle Sales & Leasing (May 2022 - Present)
• Ensuring smooth operations and sales in all branches. Independently managed multiple projects
• Manage a team of leasing agents and oversaw all leasing and marketing efforts resulting in a 95% occupancy rate.
• 20% increase in profitability by renegotiating the contracts and revised costing policies.
• As a strategy, diversified business from tourism to staff transport to ensure continuity of revenue.
• Exploring new segments for business development
• Achieve and monitor sales budgets, provide budgetary inputs and agree on the annual sales plan
• Providing support / market feedback to the higher management, ensuring alignment of objectives towards driving business growth.
• Adherence to the SOP & policies with attention to details, and implementation of new ERP & leasing contracts
• Develop own reporting and dashboard to monitor performance against the division KPIs
• Identify opportunities for operational improvements. Monitor and control the division cost.
• Develop sales strategy and plans to achieve organizational goals.
• Analyse data to Identify sales opportunities / new market segments and select suitable model to add in the lineup in coordination with the principal.
• Maintain effective relationship with Principals, coordinate projects, negotiate price and specifications to meet market requirement and demand.
• Develop and execute effective marketing and retail digital strategy, brand awareness campaigns, roadshows, customer meet events, in coordination with marketing team.
• Independently handle complete tendering process of Government accounts including vendor registration, selection of model as per the specifications, pricing, negotiation and execution.
• Establish and maintain effective business relationship with executive decision makers in key Government and business accounts and increase market awareness, obtain market / competitor intelligence and customer preference information.
• Set individual sales target and monitor the activities and performance of the sales team.
• Providing support / market feedback, develop sales training programs and ensure sales team have resources to perform consistently.
• Selection of sales consultant, Coordinate sales action plan and assess individual performance.
• Achieve and monitor sales budgets, provide budgetary inputs. Forecast annually, quarterly and monthly sales revenue for the financial year with the monthly review.
• Monitor sales process to ensure quality and Showroom is kept to company visual standards
• Coach and mentor sales consultants to achieve their full potential
• Communicate sales plan and targets to sales team and provide sufficient guidance and motivation to achieve.
• Monitor PDI process and ensure highest level of customer satisfaction.
• Optimise usage of demos and monitor demo to sale ratio
• Provide customers with qualified advice on vehicle finance and insurance facilities.
• Deal with critical problems, major complaints and ensure prompt action for timely resolution.
Al Tayer Motors
Al Tayer Group is one of the largest companies, operating over 200 stores in the Middle East. The portfolio includes an unparalleled brand assortment with an eye on best-in-class service. The automotive division of Al Tayer Group was established in 1982 and consists of Al Tayer Motors, Premier Motors and National Car Rental. The brand portfolio includes Jaguar, Land Rover, Ferrari, Maserati, Ford, Lincoln and Ford Trucks.
• Over 16 years extensive sales experience in retail and corporate sales in automotive and various engineering products.
• Over 10 years retail sales experience in UAE with FORD, LINCOLN, MERCURY and SUBARU passenger cars and YUTONG luxury buses with a proven successful sales record.
• Implement a strategic customer relation to retain and attract customers delivering a differentiating retail experience
• Excellent hands on experience on Autoline/Carridge software.
• Well experienced with F&I operation. Work efficiently with F & I team and ensure that wherever possible the agreed panel banks are utilised, maximising profit opportunities
Joined Altayer motors as Sales Advisor in 2005 then promoted to Sr. Sales advisor/Team leader with following responsibilities.
• Supervising showroom activities including upkeep of showroom, vehicle display with right color and option mix, timing, etc.
• Control the use of demo cars to ensure that they are used effectively and that all paperwork is completed.
• Assisting superiors in managing a team 20 sales people and other support staff.
• Developing, coaching and mentoring new team members and train and develop the sales team in pro-active sales techniques to maximise sales conversion.
• Carrying out processes and procedures by using systems and tools.
• Independent execution of sales process (meet & greet, prospecting, consultation, presentation and demonstration) including arrangement of finance, insurance, deliveries to the payment realization.
• Generating enquiries thru different modes and converting them into sale, by providing technical and commercial support, comparison with other brands.
• Competitive analysis of other brands and uses them as a sales tool.
• Active participation in displays and convert visitors into prospect and then into customers
• Attend to customers visiting the showroom, initiate sales process with them paying attention to their needs and offer qualified advice on the specifications of the product
• Carry out sales in accordance to pre agreed monthly targets and budgets.
• Prepare/ maintain visit/ call reports/log highlighting salient features and advise the Manager of the same.
• Maintain close contact with prospect customers, make sales call and visit them to suit their schedule/ convenience. Introduce and follow up suitable sales prospects.
• Maintain customer database and contribute towards the development of prospects list. Keep abreast of competition in this segment of cars.
• Ensure details of all vehicle transactions are accurately completed & recorded and registered with sales administration, including payment and the registration of the vehicle with the traffic department and invoicing.
• Provide customers with qualified advice on vehicle finance and insurance facilities.
• Participate in seasonal sales campaign and promotions to maximize sales penetration
• Carrying out processes and procedures by using systems and tools.
• Independent execution of sales process (meet & greet, prospecting, consultation, presentation and demonstration) including arrangement of finance, insurance, deliveries to the payment realization.
• Generating enquiries through different modes and converting them into sale, by providing technical and commercial support, comparison with other brands.
• Competitive analysis of other brands and uses them as a sales tool.
• Participate in corporate events and convert visitors into prospect and then into customers