Sara Hamam

Integrated Communication Strategy
Content Strategy and Implementation
Digital Campiagns on FB and Instagram
Influencer Reations
Partnerships and Sponsorship
Event Strategy and management
Community Relations

In charge of External and Internal communications; Digital (website, social media, channels; digital activations), Marketing - ATL and BTL; Exhibitions and Events, Branding strategy and materials; Agency, Supplier and team management. Handled large budgets and budget planning as well.

Integrated Communications; PR, Media and Influencer Relations; Crisis Management; Partnerships & Activations: Content Strateg; Digital Campaigns; Sponsorships and Partnerships; Corporate Soial Reposnibilty.

Handled mainly Corporate and Consumer clients following accounts in terms of PR and events; Dubai International Film Festival (DIFF), Dubai Culture & Arts Authority, ENOC and GEMS Education. Took part in the launch of Burj Khalifa and Armani Hotel
Previous Clients - Starbucks, Solidere International, RAK Properties and CB Richard Ellis.

PR & Content generation
Drafted press releases, biographies, factsheets, invitations
Developed internal company magazine every quarter - ENOC insights magazine
Translated press releases, bios, factsheets, Q&A's from Arabic to English
Handled DIFF Social Media account (Facebook and Twitter)
Developed PR plans for Client's events

Media Relations
Developed relations with local media (Arabic/English)
Maintained relationship with media and publishing houses, to handle and resolve issues
as they arise
Arranged Arabic/ English interviews; column opportunities, for client

Events
Created event strategies and ideas to generate maximum talkabilty
Handled events/ press conferences/ briefings/ roundtable events
Generated post event reports.