Sarah Zebian

Managing social media accounts and PR for clients.

• Managing 3 Brands: MSK (Skin care), Natural Lab (Household & Toiletries), and Black by MZ
(Fashion)
• Approaching new opportunities and vendors for the brands mentioned.
• Coming up with Sales and Marketing Strategies. ex: Pop-up Stores, marketing calendars, etc.
• Market Research to meet target audience needs.
• Preparing Inventory and sales reports.
• Setting KPIs for the Brands BAs.
• Brought MSK into big retail stores like 51East, Modern Home, and Floward.

• Approaches potential clients through new leads, cold calls, existing relationships, promotional
events, or other means.
• Hones and delivers a skilled sales pitch to potential clients, either by phone or in person, in an
effort to secure a sale.
• Explains the benefits and potential audience ofspecific media offerings to potential clients
• Details pricing and negotiates costs when necessary
• Meeting clients to discuss their advertising needs
• Facilitates successful sales by collecting client information and providing order information to the
company
• Tracks every media purchase made to ensure that it is completed accurately and on time
• Works to maximize sales and meet quotas in the short and long term
• Maintains excellent relationships with all clients in the executives portfolio
• Travels to see clients, attend trade shows, or participate in industry events or trainings

• Managing clients social media accounts which includes: monthly social media calendars,
photoshoots, responding to peoples comments/messages, designing promotions and templates.
• Conducting offline marketing, such as: handling clients PR and planning/managing their events.
• Conducting marketing plan for each client to increase their sales.
• Meeting clients to discuss their advertising needs
• Presenting campaign ideas and costings to clients.
• Briefing the creative team who will produce the adverts.
• Keeping in contact with the client at all stages of the campaign
• Negotiating with clients, solving any problems and making sure deadlines are met
• Accounts Handled: The Melting Pot, Beauty Gallery, Doha Drug Store, Centara Hotel, Damasca
one, and Cutisonic

• Devising and presenting ideas and strategies
• Promotional activities
• Writing reports
• Managing social media accounts and campaigns
• Manage and update company database and customer relationship management systems (CRM)

• Collecting quantitative and qualitative data from marketing campaigns
• Performing market analysis and research on competition
• Supporting the marketing team in daily administrative tasks
• Assist in marketing and advertising promotional activities (e.g. social media, direct mail and web)
• Prepare promotional presentations
• Help distribute marketing materials
• Help organize marketing events