sayed khalid

•Marketing Strategy and Planning: Developed marketing strategies and plans in alignment with overarching company goals and objectives. My approach includes conducting market research, strategic partnerships, networking, sales, lead generation and analysis to identify target markets, customer segments, and the competitive landscape. I determine the most effective marketing channels and tactics to reach the target audience and achieve marketing objectives.
•Business Development: Generated new business through effective marketing communication strategies and plans. Collaborated with clients to understand their business goals and marketing requirements. Developed comprehensive marketing strategies and plans aligned with client objectives.
•Brand Promotions, Advertising & Communication: Led successful advertising campaigns across various media channels, including traditional, digital, and social media. Led successful advertising campaigns across various media channels. Worked closely with internal teams for timely and successful campaign delivery. Experience in managing creative outcomes through collaboration with external agencies. Hands-on involvement in the creative design process for brand promotion and communications. Proven track record of ensuring the timely execution of brand promotions across various channels, resulting in a significant boost in foot traffic and sales.
•Social Media Management - Developed, implemented, and managed comprehensive social media strategies to achieve marketing and business goals. Successfully identified target audiences and tailored content to match their interests and preferences. Tracked key performance indicators (KPIs) to measure the effectiveness of social media campaigns and provided valuable insights for improvement.
•Sales and Lead Generation: Demonstrated proficiency in creating and implementing effective strategies for both B2B and B2C markets. Collaborated with sales team and conducted joint marketing initiatives to reach B2B & B2C clients effectively. Initiated contact with prospects through cold-calling and email outreach, introducing our advertising solutions.
•Exhibition, Events and Trade Show Management: Managed participation in exhibitions and trade shows, handling booth design, promotional material creation, staffing, and post-exhibition lead generation and follow-up. I oversee venue selection, logistics coordination, budget management, and vendor negotiations. I ensure events are well-organized, on schedule, and within budget, utilizing various channels like social media, email marketing, press releases, and advertising to maximize event exposure and drive attendance.

•Founded and led a dynamic Advertising and Production House specializing in integrated marketing campaigns and creative content production.
•Spearheaded the strategic planning and creative direction of projects, resulting in 20% year-over-year revenue growth.
•Established and maintained strong client relationships, delivering innovative solutions tailored to client objectives.
•Led cross-functional teams in developing and executing advertising campaigns across various media channels.
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Oversaw the end-to-end production process, ensuring high-quality deliverables and client satisfaction.
•Fostered a collaborative and creative work environment, attracting top industry talent.
•Negotiated contracts, managed budgets, and ensured compliance with industry regulations and legal requirements.
•Forged partnerships with key industry stakeholders, including advertising agencies, talent agencies, and distribution networks.
•Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications.
•Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes.
•Partner with advertising clients in order to best understand and carry out their needs for their brand.
•Engage and acquire new clients by engaging in outreach, initiating dialogue, and providing information regarding our advertising services.
•Deliberate planning, and developing and initiating marketing strategies that align with company goals.
•Development of brand identity, awareness and online reputation
Content management (including website and all social media channels)
•Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan.

•Meeting and liaising with clients to discuss and identify their advertising requirements.
•Assisted in the pitches, brain storming as well as new ideas.
•Liaising with, and acting as the link between, the client and advertising agency by maintaining regular contact with both, ensuring that communication flows effectively.
•Collaborate in the creative design and media production process to effectively communicate the intended message and engage internal stakeholders.
•Managed the needs/requirements of commercial accounts through extensive follow-up procedures.
•Negotiating with clients and agency staff about the details of campaign, handling budgets, and invoicing clients.
•Performed market research surveys amongst client base to seek feedback on sales techniques, follow-up methods and quality of after sales service.
•Provided support to the agency creative team as an active team member, ensuring all projects objectives were met on time with quality.
•Manage and develop P&L and driving market growth.
•Prepared weekly status reports for the management.
•Generated repeat business through successful client follow-up.
•Ensure high levels of client satisfaction through proactive communication, quality deliverables, and exceptional service.
•Address client concerns and resolve issues promptly to maintain long-term client relationships.