Product Marketing Manager
telo
Total years of experience :11 years, 7 Months
•Working with the suppliers and Product team on products’ look, feel, and user experience including the full functionality of each product.
• Evaluating the value proposition of each product, and determining the best content to promote it to the market.
• Work on a thorough competitive analysis to ensure the optimal positioning of the products.
• Ownership of the GTM plan, and aligning with the sales and marketing team on execution.
• Collaborate with the product, sales, and finance departments on product pricing.
• Leading the marketing activities and agencies.
• Conduct training sessions for the Sales team and partners.
• Examine the market’s activities like competing brands performance and overall sales movement, in order to get proper insight on the market trend and customer demand.
• Testing product samples and prototypes before mass production, and providing full feedback reports.
• Working with the Marketing department to prepare promotional materials and product campaigns.
• Conducting full training to the new sales staff, including everything from the company history to the products.
• Reviewing and adjusting the products’ content on the company website and other digital platforms.
• Fully studied all products existing/newly introduced in the company for optimal insight and vision for the business.
• Monitoring business trends and product availability to find the best price for company goods and services without sacrificing quality or delivery times.
• Nurturing current suppliers while identifying and researching potential new suppliers.
• Suggesting a forecast for upcoming months based on stock movement, sales history, and seasonal demand of goods.
• Improved the supply chain workflow process to a higher efficiency level.
• Conducted training and seminars for enhancing the brand’s image with retailers, wholesalers, and outlet dealers.
• Responsible for the company’s printed and online viral marketing activities.
• Preparing weekly and monthly reports for all marketing activities and tasks done/pending.
• Helped improve the brand image and eventually sales in the Riyadh computer market.
Enrolled 3 times in the honor list
Honor student graduate