Retail Store Operations
ALSHAMSI HOLDINGS
Total years of experience :15 years, 3 Months
Responsible for three Brands Okaidi-Obaibi, Vincci and Parfois of their daily operations. ◾Conduct regular meetings (individual and group) with area team members to establish goals, review performance & KPIs and provide organized communication. ◾Promote awareness of local trading patterns, environment, competitor activities, analysing market trends and making effective marketing strategy. ◾Maintain the best retail standards as per the market positioning of the brand, besides ensuring all stores are legally compliant. And followed SOPs. ◾Conduct monthly store audits and utilized audit in performance management. ◾Recruit, develop and retain a high-performing, empowered team ◾Ensure the store fulfilled all legal, health and safety guidelines. ◾ Proactively encompassed in the Induction, Training systems for newbies, along with the staff rosters, appraisals, and benchmark pay scales ◾
Successfully achieved the sales target and 7% growth in business over last year 2018 vs 2019.
Consistently exceeded annual sale forecast by 10-15% growth in sales every year.
Reduced 15% cost on employee expense by effective utilisation of resources.
Increase 12% conversion over last year. Job rotation program.
Consistently maintained lowest shrinkage of 0.05% in the Bahrain region since 2018.
Three times best store award in GCC in 2018.
Oversee daily store operations of 32, 000 Sqft retail area with yearly revenue of AED 1.7 Million. Maintaining high standards of visual appearance throughout the store with 32+ team members. ◾ Ensured accurate stock merchandise and management (stock ageing, stock loss, space management) within the store in contact with Buyer and Merchandise Manager. ◾ Ensured all point of sales activities in the store operates smoothly which includes - sales transactions, tracking customer orders and payments, registering sale and maintaining inventory updates, providing service, handling returns and refunds, gathering consumer data for feedback. ◾ Have created seamless customer service orientation among store employees by ensuring timely and efficient service.
Appreciation received for successfully completion YTD in 2016.
Increased company revenue by 15% by creating new layout planning & visual techniques 2017.
Boosted sales of Fashion by 65% contribution representing a 35% increase in the year 2016.
Oversee daily store operations of 30, 000 Sqft retail area with yearly revenue of CAD $ 6.2 Million, including implementing marketing promotion with coordination of Visual Merchandising team, IT team, Marketing team and Merchandising team, managing 35+ retail staff, meeting financial objectives, formulating pricing policies, daily cash deposits, insuring price correctness, supervising goods display, attending trade shows, coaching and counselling employees, identifying current product demand, maintain inventory, health & safety, monitoring local competition, payroll management and helping sales staff in goal achievement.
Ranked#1 in GCC to achieve the internal Store Audit thrice REDTAG.
Successfully opened multiple new stores Redtag and Twenty4.
Achieved 6 times SHOP of the MONTH for best SOP compliance in country.
Bagged the letter of promotion from Country Operation Manager during Dec'2014.
Key Responsibilities:
Responsible for every phase day-to-day store operations & managing key aspects of store in regard to various operational functions of 25, 000 Sqft Area of Home Improvement. Top line and bottom-Line Achievement. Handling a team of 15 member of Sales Associates and 3 team leaders and Brand promoters. Control on Inventory, Sku's level, Margin Leak. Plan, forecast, report on sales, costs and business performance, according to company requirements. Plan and implement advertising and promotional strategy and activities. Plan and implement shop merchandising, customer satisfaction, appearance, image and ergonomics for customers. Managed major aspects of visual merchandising, displays, and stocking at store level. Coordinate inventory control, receiving; merchandising and store maintenance. Manage total store level operations, including training, evaluation and work schedules, preparing weekly & monthly work schedules and assigning responsibilities. Manage selling and customer service activities and staff competence in these areas, so as to optimize and sustain sales performance, profitability and customer satisfaction. Conduct regular market analysis on strengths, weakness, opportunities etc. Managing financial reports that are concerned to sales, record and purchases so as to evaluate growth of the store and documentation of respective files. Monitoring Store P&L, Enhancing Store Profitability through Visibility Elements, SOS. Monitoring Staffing & Performance, Store Administration & Operation, SOP Adherences, Audits. Working out specific Product Schemes & promotions and ensuring its successful implementation. Set sales target for team, make strategy for achieving sales target.
Achievements
Successfully handled sales target during my services for the organization.Bagged the letter of promotion from Deputy Manager during October'2012
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