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Shaima Al Shammari, Account Director

Shaima Al Shammari

Account Director·Soup

United Arab Emirates

Diploma, Microsfot

Work experience

Total years of experience: 14 years, 4 months

Account Director

November 2018 - Present

Soup

Dubai, United Arab Emirates

November 2018 - Present

•Negotiate contracts and close agreements to maximise profits
• Develop trusted advisor relationships with key accounts, customer stakeholders and
executive sponsors
• Ensure the timely and successful delivery of our solutions according to customer needs
and objectives
• Clearly communicate the progress of monthly/quarterly initiatives to internal and
external stakeholders
• online and offline marketing and Advertising
• Crisis management
• Content Creation
• Budget and Financial Planning
2
• Forecast and track key account metrics
• Online and offline marketing and Advertising
• Crisis management
• Budget and Financial Planning
• Forecast and track key account metrics
• Community Management
• Build and execute social media strategy through competitive research, platform
determination, benchmarking, messaging and audience identification
• Generate, edit, publish and share daily content that builds meaningful connections and
encourages community members to take action
• Set up and optimize company pages within each platform to increase the visibility of
company’s social content
• Moderate all user-generated content in line with the moderation policy for each
community
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics,
insights and best practices, and then acting on the information
• Collaborate with other departments to manage reputation, identify key players and
coordinate actions

Company industry:
Marketing
Job role:
Marketing and PR

Senior Account Manager

August 2016 - October 2018

AlSayegh Media

Dubai, United Arab Emirates

August 2016 - October 2018

Media & Marketing Management

Negotiate contracts and close agreements to maximize profits
Develop trusted advisor relationships with key accounts, customer stakeholders and executive sponsors
Ensure the timely and successful delivery of our solutions according to customer needs and objectives
Clearly communicate the progress of monthly/quarterly initiatives to internal and external stakeholders
online and offline marketing and Advertising
Crisis management
Content Creation
Budget and Financial Planning
Forecast and track key account metrics
Prepare reports on account status
Collaborate with social media team to identify and grow opportunities and strategy
Assist with challenging client requests or issue escalations as needed
Be the primary point of contact and build long-term relationships with clients
Help clients through email, phone, online presentations, screen-share and in person meetings
Enhance department and organization’s reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments
Responsible for keeping current clients satisfied and delivering exceptional client service on a day-to-day basis
Liaise between the customer and internal teams

Event Management

Strategic Planning
Development, production and delivery of projects from proposal right up to delivery.
Delivering events on time, within budget, that meet (and hopefully exceed)expectations.
Setting, communicating and maintaining timelines and priorities on every project
Communicating, maintaining and developing client relationships
Managing supplier relationships
Managing operational and administrative functions to ensure specific projects are delivered efficiently
Providing leadership, motivation, direction and support to your team
Travelling to on-site inspections and project managing events
Being responsible for all project budgets from start to finish.
Ensuring excellent customer service and quality delivery
Project Reporting

Company industry:
Media Production
Job role:
Marketing and PR

Freelance Event Planner

July 2016 - September 2016

Eventique MBC

Dubai, United Arab Emirates

July 2016 - September 2016

Souk okaz and Muhammad Abdu Concert KSA
Development, production and delivery of projects from proposal right up to delivery.
Delivering events on time, within budget, that meet expectations.
Setting, communicating and maintaining timelines and priorities on every project
Communicating, maintaining and developing client relationships
Managing supplier relationships
Managing operational and administrative functions to ensure specific projects are delivered efficiently
Providing leadership, motivation, direction and support to your team
Travelling to on site inspections and project managing events
Being responsible for all project budgets from start to finish.
Ensuring excellent customer service  and quality delivery

Company industry:
Entertainment
Job role:
Design, Creative, and Arts

Freelance

November 2014 - December 2014

Al Sayegh Media

Abu Dhabi, United Arab Emirates

November 2014 - December 2014

Working with Al Sayegh Media on the Shaikh Zayed Heritage Festival in Abu Dhabi
In charge of all event’s media, securing interview for marketing and advertising
Personal Guide for all VVIP visitors

Company industry:
Public Relations (PR)
Job role:
Marketing and PR

Events and Business Manger

August 2010 - October 2014

Knowledge talk

Al Kuwait, Kuwait

August 2010 - October 2014

Part of the HMG Group, also served as the International Events/Project Manager for the Group
Manage staff responsible for event coordination activities.
Coordinate details of events such as conferences, weddings, birthdays, anniversaries, charity events, surprise parties, trade shows, sales meetings, business meetings, employee appreciation events and virtual events.
Hire, train, and educate staff on proper event procedures.
Calculate budgets and adjust when necessary.
Book venues and negotiate fees.
Promote the event using flyers, cold calling, and social media as examples of ways to spark attention.
Analyze event performance and prepare metrics presentation.
Define company brand through events.
Ensure staff is adequately prepared for event.
Pay vendors for their participation in the event.
Set up booths, flowers, decorations, and other event decor.
Plan menus, order food, and hire chefs or caterers.
Give final approval for items such as music and menus.

Company industry:
Media Production
Job role:
Management

Education

Nadia Training Institute

December 2005

December 2005

Diploma, Microsfot

United Arab Emirates

GPA (percentage): 97%

GPA (percentage): 97%

Microsoft

Skills

Client Relationship Management CRM
Expert
Client Relationship Management CRM
Expert
Event Planning
Expert
Event Planning
Expert
Public Relations
Expert
Public Relations
Expert
Project Management
Expert
Project Management
Expert
Event Management
Expert
Event Management
Expert
ADVERTISING
Expert
ADVERTISING
Expert
BUDGETING
Expert
BUDGETING
Expert
CUSTOMER RELATIONS
Expert
CUSTOMER RELATIONS
Expert
EMAIL
Expert
EMAIL
Expert
MANAGEMENT
Expert
MANAGEMENT
Expert
MARKETING
Expert
MARKETING
Expert
ORGANIZATIONAL SKILLS
Expert
ORGANIZATIONAL SKILLS
Expert
PRESS RELEASES
Expert
PRESS RELEASES
Expert
TELEPHONE SKILLS
Expert
TELEPHONE SKILLS
Expert
Client Relationship Management CRM
Expert
Client Relationship Management CRM
Expert
Event Planning
Expert
Event Planning
Expert
Public Relations
Expert
Public Relations
Expert
Project Management
Expert
Project Management
Expert
Event Management
Expert
Event Management
Expert

Languages

Arabic
Expert
English
Expert

Hobbies

  • Women Empowerment
    International Business Women Forum - Qatar Forbes Middle East Certificate Of Appreciation