MohammadShakib Siddikbhai Malang

Key Responsibilities
Website & Digital Catalog Management:
Rebuilt the company website, transforming it from a basic company profile into an interactive online product catalog. Reorganized the entire product range into clear, easy-to-navigate categories so clients can browse items, build a customized quotation list, and submit direct inquiries.

ERP Software Administration:
Serve as the administrator for the company’s ERP system. Manage daily data entry and system accuracy by processing sales orders, purchase records, and inventory updates.

Local SEO & Google Business:
Enhanced the company’s Google Business profile and improved local search rankings using map citations and targeted local keywords so nearby clients can easily find the business.

Search Engine Optimization (SEO):
Managed on-page and off-page SEO strategies to improve website visibility and rankings across Google and other web browsers.

AI Search Optimization:
Optimized web content and company information to ensure the business and its products show up accurately when people use AI-powered search engines.

Social Media & Content Creation:
Plan and manage the company’s pages across Facebook, Instagram, LinkedIn, TikTok, X, and WhatsApp Business. Create and publish regular content—including videos, images, and articles—that builds an active online community.

Cross-Department Collaboration:
Worked closely with the purchasing and sales teams to build the online product database from scratch, and teamed up with them to create targeted social media content for promotions and special offers.

Customer Inquiries & Lead Routing:
Manage incoming messages and inquiries from online platforms, qualifying potential clients and smoothly handing them over to the sales team to close deals.

Efficient Workflow & Writing:
Use modern digital tools to write blog posts, speed up content production, and ensure all marketing materials are delivered quickly and reliably.

Key Achievements

Established Digital Presence:
Developed and launched the official company website to formally showcase the business and build a strong professional identity online.

Developed Digital RFQ Platform:
Created an online product catalog and inquiry system from scratch, allowing clients to select items, build a quote list, and submit digital requests for quotations directly through the website.

Created Marketing & Sales Collateral:
Designed and produced key brand assets, including a professional PDF company profile brochure, a comprehensive PDF product catalog, and targeted promotional pamphlets for sales outreach.

Streamlined Data & Operations:
Kept company records accurate and organized by maintaining tight administrative control over the ERP software's purchase, sales, and stock entries.

Expanded Search Visibility:
Successfully improved search rankings across traditional browsers and newer AI platforms, making the company much easier to discover online.

Improved Work Speed:
Significantly speeded up how quickly marketing content is created and published without losing quality.

Closing Statement:
My role allows me to combine creativity with practical strategy, helping Insight Trading Company stay well-known and trusted in the hospitality industry.

As a Digital Marketing, AI Specialist & Web Designer with experience in building online brands through SEO, social media, and content creation. Skilled at setting up e-commerce stores on Shopify and WooCommerce, designing professional catalogs, and managing ERP systems. Experienced in using modern digital tools and AI integrations to speed up workflows, improve website traffic, and bring in customer leads.

Social Media & Website Content:
Create and manage regular content updates for both websites and social media channels. This includes coming up with ideas, writing copy, and producing graphics and videos that keep audiences engaged.

Menu & Product Catalog Design:
Design professional menus for restaurants and cafes, as well as comprehensive product catalogs for retail and trading businesses, ensuring layouts are clean and easy for customers to read.

E-Commerce Development & Management:
Build, launch, and maintain fully functional online stores using Shopify and WordPress (WooCommerce). Handle everything from initial site setup to day-to-day platform management.

Data Entry & Database Management:
Manage high-volume product data entry, organizing inventory into correct categories and uploading listings accurately across e-commerce platforms and back-end database systems.

ERP Software Administration:
Handle the management and daily operations of ERP systems, including processing sales orders, recording purchases, tracking stock levels, and ensuring data accuracy.

Marketing Strategy & Market Research:
Plan digital marketing campaigns based on target market research, designing tailored content strategies that connect with specific audiences across multiple platforms.

Full AI Tool Integration:
Use a wide range of popular AI tools to speed up workflows. This includes using ChatGPT, Claude, and Jasper for writing, Midjourney and Canva for graphics, and video tools like Sora, Google Veo, and Runway to create visual media.

AI Chatbots & Automations:
Build and deploy practical AI solutions for businesses, such as automated customer service chatbots, AI voice calling agents, and automated back-end systems that run tasks without manual effort.

Efficient Workflow & Technical Setup:
Use "vibe coding" methods and advanced prompt engineering via Google AI Studio to develop applications and finish technical tasks quickly and reliably.

IT & Technical Support:
Provide basic IT support and troubleshooting for clients, resolving day-to-day technical issues with software, websites, and digital tools to keep business operations running smoothly.

As the Digital Marketing Manager at Rice Cake Pvt Ltd, I led a dynamic team of digital marketing professionals, driving innovative strategies to promote our products across various platforms, including Flipkart, Amazon, and our own e-commerce website. My role involved collaborating closely with the team to create and implement effective marketing campaigns that enhanced brand visibility and product sales.

I played a key role in creating attractive and engaging content for social media platforms like Facebook (Meta), Instagram, and other digital channels. By leveraging influencer marketing, I worked cloesly with influencers and Vlogers to strategically promote our brand, ensuring viral content through trending video formats and creative content. I utilized advanced AI tools to brainstorm and execute out-of-the-box ideas for product promotion and content creation, staying ahead of the curve in a competitive market.

Working in close coordination with videographers and photographers, I ensured high-quality product visuals and videos that perfectly aligned with our brand image and marketing objectives. Additionally, I implemented best practices in SEO and SEM content optimization, driving organic traffic and targeting the right audience for maximum engagement.

Key skills include social media marketing, content creation, SEO, SEM, content strategy, influencer marketing, video marketing, content writing, and digital advertising. My expertise in leveraging analytics to measure performance and optimize campaigns ensured the best return on investment (ROI) and strong audience engagement, making me a key player in the company’s digital growth.

As a Business Development Assistant at Keiga Tech, I play a pivotal role in driving growth by identifying new projects and clients within the software development sector. My responsibilities include conducting market research to discover potential business opportunities and preparing detailed project descriptions for presentation to BDM.

Once deals are finalized with new clients, I collaborate closely with the hiring and recruitment team to ensure that project specifications are accurately communicated. I facilitate the recruitment of skilled developers, following up with the team to monitor progress and timelines.

I maintain open lines of communication with the Business Development Manager, providing regular updates and reports on project status and recruitment efforts. My proactive approach and attention to detail ensure that all client needs are met, contributing to successful project launches and long-term partnerships.

Key skills include client relationship management, project coordination, market analysis, recruitment support, reporting, and effective communication.

As a Senior Recruitment Specialist at Keiga Tech, I lead a dynamic team in sourcing and selecting top candidates for diverse software and IT-related positions. My role involves meticulously reviewing and screening resumes provided by my team, ensuring alignment with job descriptions and organizational needs.

I excel at matching qualified candidates with specific role requirements, conducting thorough evaluations to assess skills and cultural fit. I schedule and coordinate interviews, facilitating seamless communication between candidates and hiring managers. My commitment to the recruitment lifecycle ensures timely follow-ups throughout the hiring process, from initial outreach to onboarding.

I leverage advanced applicant tracking systems (ATS) and recruitment software to enhance efficiency and streamline candidate management. My expertise spans various technical roles, allowing me to identify and attract high-caliber talent that drives organizational success. My proactive approach and strong relationship management skills enable me to foster positive candidate experiences and ensure optimal hiring outcomes.

Key skills include candidate sourcing, resume screening, interview coordination, process improvement, and data management.

Manage the end-to-end recruitment lifecycle (RLC), ensuring a seamless process from sourcing to placement.
Engage with clients to thoroughly understand job descriptions and specific hiring needs, fostering strong relationships for effective client management.
Source and screen profiles from various channels, including job portals, social media, internal databases, and referrals, aligning candidates with job specifications.
Post job requirements on leading job boards and effectively screen responses to identify top talent.
Recruit and hire candidates for IT and non-IT positions across contract, contract-to-hire, and permanent placements, ensuring optimal fit for both roles and culture.
Conduct salary negotiations, balancing candidate expectations with client budgets.
Maintain and prepare comprehensive spreadsheets of candidates based on experience and skills for streamlined data mining and reporting.
Conduct phone screenings and coordinate interviews with hiring teams, ensuring timely and organized scheduling.
Shortlist profiles with high accuracy, fulfilling client requirements efficiently and effectively.
Update and maintain records in the internal database on an ongoing basis to ensure data integrity and accessibility.
Follow up with offered candidates until their start date, coordinating with clients for timely offer releases after HR clearance.
Conduct reference checks as needed, submitting essential documentation to clients per request.
Coordinate feedback from clients, maintaining a qualitative recruitment process to ensure the best candidates are placed.
Articulate and negotiate job offers with candidates, encompassing salary, benefits, bonuses, and relocation packages to secure top talent.

Responsible for attracting and engaging qualified candidates for active searches while building a robust talent pipeline in key areas. Reviewed resumes, conducted screenings and interviews, and verified candidate references, successfully referring qualified candidates to client companies. Utilized various applicant tracking systems (ATS) such as Dice, CareerBuilder, Monster, ZipRecruiter, and Job Spider to track candidate data and recruiter metrics. Analyzed the effectiveness of sourcing tools, providing data-driven recommendations to management for process improvements.
Collaborated with clients as an Account Manager to facilitate online meetings, defining candidate qualities and requirements. Extended job offers, negotiated employment terms, and guided candidates through the onboarding process to ensure a seamless transition.
Partnered with diverse engineering and technical clients, as well as HR management teams, across industries such as Defense, Telecom & Wireless, and Staffing Solutions. Recruited for positions including Network Engineer, Network Manager, Java Developer, Application Analyst, QA Tester, and Customer Service Representatives, adapting to unique hiring processes and policies.
Specialized in recruiting for a variety of technical roles, including software engineers, quality analysts, and business developers, for both direct-hire and contract-hire positions.
Successfully recruited for numerous clients, with a particular focus on those utilizing Recruiting Process Outsourcing (RPO) partnerships. Notable clients include Augment Staffing and Management Services, NGC, Blue Cross Blue Shield (BCBS), Salesforce, Accenture, AT&T, and many more.