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Shifaz Sarooj, Digital Lead

Shifaz Sarooj

Digital Lead·Saatchi & Saatchi

Qatar

Bachelor's degree, Business and Management

Work experience

Total years of experience: 11 years, 6 months

Digital Lead

July 2022 - Present

Saatchi & Saatchi

Doha, Qatar

July 2022 - Present

Company industry:
Advertising
Job role:
Marketing and PR

Digital Marketing Specialist

November 2019 - June 2022

Artal

Doha, Qatar

November 2019 - June 2022

Company industry:
Marketing
Job role:
Marketing and PR

Marketing and Commercial Partnerships Lead

March 2018 - August 2019

MyHolidays.com

Doha, Qatar

March 2018 - August 2019

Analyzing organizations sales and marketing performance data and making improvements..

OTAs benchmarking and being up-to-date on digital travel trends, new players, practices, products and features.

Develop and implement initiatives to grow business while maximizing revenues using the cost-effective sales channels.

Pricing analysis and optimization.

Global online supplier relationship management.

Analyzing social media, SEM and SEO performance and effectiveness.

Creating marketing content such as presentations and other content.

Preparing weekly/monthly sales reports.
Company industry:
Hospitality & Accomodation
Job role:
Marketing and PR

Freelance Front-End WordPress and Ecommerce Consultant/Developer

November 2014 - December 2018

Upwork.com

New York, United States

November 2014 - December 2018

Continuous self-improvement to keep up with new standards and solve problems.
Ecommerce site design creation and user experience management.
Focusing on lead generation.
Marketing services to potential clients in a very competitive environment.
Continuous self-improvement to keep up with new standards and solve problems.
Ecommerce site design creation and user experience management.
Focusing on lead generation.
Marketing services to potential clients in a very competitive environment.
Company industry:
IT Services
Job role:
Information Technology

Associate Sales & Marketing Executive

March 2017 - January 2018

John Keells Computer Services

Colombo 2, Sri Lanka

March 2017 - January 2018

Lead generation through cold calling with potential local and international clients, especially MENA region.
Doing presales calls and sales pitching.
Preparing proposals and contracts for sales team.
Using MS Office to generate advanced reports and create databases.
Planning, organizing and participating at sales events.
Preparing and managing product press releases.
Creating and editing content for printed promotions.
Conducting system demonstrations to clients.
Managing client relationships.
Contributing to and developing marketing plans and strategies.
Heading email promotional campaigns.
Managing product social media accounts and creating online impressions.
Using online analytics systems to assess and report performance.
Company industry:
IT Services
Job role:
Sales

Education

University of Wolverhampton

October 2024

October 2024

Bachelor's degree, Business and Management

United Kingdom

GPA (percentage): 80%

GPA (percentage): 80%

Skills

Digital Strategy

Expert

Web Development

Expert

Social Media

Expert

Digital Marketing

Expert

Marketing

Expert

Marketing

Intermediate

Data Analytics

Intermediate

Content Marketing

Intermediate

Digital Media

Expert

Media Planning

Expert

INMOBI

Intermediate

KEYWORD RESEARCH

Intermediate

Web Design

Expert

Digital Marketing

Expert

Reporting

Expert

WordPress

Expert

Lead Generation

Expert

Content Writing

Intermediate

Microsoft Office

Expert

Email Marketing

Expert

Marketing Campaigns

Intermediate

Google Analytics

Expert

CSS

Expert

HTML

Expert

SEO

Intermediate

Google Adwords

Expert

MailChimp

Expert

Social Media

Expert

Programmatic Advertising

Intermediate

Digital Strategy

Expert

Search Advertising

Expert

Paid Social

Expert

Web Development

Expert

Social profiles

Personal Website
Personal Website
linkedin.com/in/shifazsarooj

Languages

English

Expert

Tamil

Native Speaker

Arabic

Beginner

Hindi

Intermediate

Trainings and Certifications

Certifications

Meta Certified Media Planning Professional

Jan 2023

Google Ads Search Certification

Oct 2023 - Oct 2024

Google Ads Apps Certification

Jan 2024 - Jan 2025

Hobbies and interests

Web Design

Top-rated web design freelancer on the largest freelancing platform Upwork.com.

Kickboxing

Kai Zekou Hou Kickboxing White Belt.

Association football

Member/Player of Mawanella United FC.