صوفيا بيصار

• Leading the establishment of business operations processes for a new SaaS-based approach.
• Defining GTM methodologies for next-generation technology deployments.

• Focus: Strategic Alliance Management and Regional Growth.
• Managed strategic alliances with key global partners, including IBM, Redington, and WSO2.
• Drove regional revenue growth across the Middle East & Africa (MEA) through alliance-driven deals.
• Executed Go-To-Market (GTM) & Commercial Plans, managed RFP handling, and guided partner-led customer engagements.
• Oversaw partner operations, pipeline tracking, and customer retention strategies to enable long-term business value.

• Centralized Cloud Management: Served as a pivotal resource for overseeing all public cloud activities within the Zaintech organization.
• Account Management: Managed billing, collections, and account management processes to ensure optimal customer satisfaction and revenue generation.
• Customer Success Management (CSM): Focused on cultivating and maintaining strong customer relationships to drive customer retention and growth.
• Data-Driven Decision Making: Provided comprehensive reporting and analysis to support strategic decision-making and optimize business performance.
• Operational Excellence: Overseen order management and document management processes to streamline operations and enhance efficiency.
• Strategic Partnerships: Served as a key liaison between senior management, finance, pre-sales, sales, and marketing to foster collaboration and alignment.
• Business Development: Managed deal pursuits, go-to-market (GTM) strategy, analyst relations, and B2B marketing campaigns to drive revenue growth and market expansion.

Reporting to Vice President at Citrus Consulting Services. Act as an enabling conduit between the Regional head & Sales team to drive overall Performance & Sales Management & Marketing. Manages credit, billing, and collection for the company
• Revenue Optimization: Developed and managed critical sales functions, tracking key performance indicators (KPIs) for a $100M revenue pipeline to maximize sales productivity.
• Data-Driven Insights: Leveraged CRM analytics and data-driven sales techniques to provide actionable insights to sales and senior management, driving revenue growth.
• Strategic Compensation: Implemented a new sales incentive plan that improved sales metrics by 80%, aligning sales efforts with company goals.
• Cross-Functional Collaboration: Fostered effective collaboration with Sales, Pre-sales, Legal, Marketing, and Finance to optimize sales processes and ensure operational excellence.
• Operational Efficiency: Managed a team responsible for credit assessment, collections, and billing, reducing billing processing time by 50% through process improvement.
• Process Improvement: Proactively identified and addressed operational bottlenecks to enhance efficiency and streamline sales operations.

Earlier Role: Assistant Manager Sales Operations & Business enable - MEA (Feb 20- March 22)
Reported to Regional Director - EMEA Sales Operations and worked closely with the Regional head, Sales & other Functional teams.
• Revenue Optimization: Managed functions critical to sales productivity, tracking key KPIs for a $220M revenue pipeline.
• Data-Driven Decision Making: Provided CRM analytics and insights to assist business leaders in identifying current and future opportunities.
• Sales Enablement: Coached and provided consultative support to sales representatives, improving performance and freeing up capacity for core sales activities.
• Channel Optimization: Enhanced sales channels through cross-functional collaboration with Marketing, Alliance, Pre-sales, Legal, Finance, Tech Support, and Operations.
• Process Improvement: Streamlined sales processes for accuracy, timeliness, and comprehensiveness. Assisted Marketing with lead generation, alignment, and campaigns.
• Talent Development: Delivered learning interventions, tracked performance in coordination with HR, and assisted in other employee lifecycle activities.

(Audit & Assurance) Content Management, Client Handling, Research, Project Management, Analytical Thinking, Presentation Skills
• Audit & Assurance Support: Provided essential resources to client-service business units through the Audit & Assurance team.
• Digital Platform Expertise: Supported the A&A team by leveraging Deloitte SharePoint platforms, including Deloitte Resource, DeloitteNet, and Deloitte OnLine.
• Knowledge Management: Created online processes and tools, fostered collaboration, established Communities of Practice, and developed Deloittes social media strategy.
• Intellectual Property Management: Acquired, stored, and disseminated intellectual property generated in the US through various content and collaboration platforms.
• Business Efficiency Consulting: Performed analysis and provided recommendations to enhance client business efficiency, including activities such as documenting, prioritizing, and tracking requests in consultation with functional Knowledge Managers.

Commercial - Trade Marketing (Channel Development)
- Path to Purchase guidelines: Behaviors that influence consumer’s choice & execution of in-market On & Off-Premise trade activations basis challenges in dark market product
- Competitor analysis on consumer influencing marketing & promotional strategies at the Point of Sales
- 2 additional projects for periodic business review & new employee induction program

Project Name-Laboratory evaluation of oil recovery by immiscible hydrocarbon gas injection - WAG & SAG Processes

Project Name-Well Control (Surface Stack) through a study of well control processes & methods to kill an Oil Well