Sofiane Naceri, Regional Manager

Sofiane Naceri

Regional Manager

Burberry

Location
Kuwait - Al Kuwait
Education
Master's degree, MBA
Experience
26 years, 3 Months

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Work Experience

Total years of experience :26 years, 3 Months

Regional Manager at Burberry
  • Kuwait - Al Kuwait
  • My current job since May 2016

Brand Execution
* Ensure a consistent execution of the Burberry Experience across all channels within the district
* Drive productivity and profitability e.g. conversion rates, LFL sales, UPT, AUR etc
* Drive compliance with global standards and excellent product knowledge across the region
* Ensure consistent execution of visual standards

Operational Excellence
* Analyze the business and create clear action plans that optimize results
* Build strong relationships and communicate effectively with store management.
* Ensure effective execution of store activities and ensure compliance with company policies and procedures
* Manage the scheduling of activities and hiring within the District
* Drive execution of company and regional initiatives
* Work in conjunction with other Regions and Districts to share best practice and build consistent ways of working

Talent Management
* Build an inclusive high performing team
* Coach, develop and maximize the success of all reports across the district
* Attract, identify and retain top talent. Develop bench strength in the team.
* Inspire others to trust and follow.
* Lead and influence change.

Senior store manager at Alshaya
  • Kuwait - Al Kuwait
  • My current job since March 2013

* Driving sales and maximizing profit by managing controllable costs
* Driving KPI performance by proactively managing key areas for improvement
* Achieving visual excellence
* Creating an exceptional customer experience
* Ensuring employee potential is reached by managing and motivating your team
* Commercially driven
* Flair for visual merchandising
* Driving results through my people
* Leading by example
* Manages their time effectively
* Building and maintaining working relationships across the Brand

Senior store manager at Sears Canada
  • Canada
  • May 2011 to January 2013

Driving sales and maximising profit by managing controllable costs
*Driving KPI performance by proactively managing key areas for improvement
*Achieving visual excellence
*Creating an exceptional customer experience
*Ensuring employee potential is reached by managing and motivating your team
* Commercially driven
*Flair for visual merchandising
*Driving results through my people
*Leading by example
*Manages their time effectively
*Building and maintaining working relationships across the Brand

Sears Canada

Senior store manager at TJX Canada
  • Canada
  • October 2007 to May 2011

( flagship store Place Montreal Trust)/ Alexi’s Nihon

* Demonstrate leadership and provide overall management to ensure "an absolute knowledge of the entire store "and assume its entire responsibility
* Possess knowledge and complete understanding of operational standards
BEST. Supervise continuously the development and actual performance and the store according to these standards.
* Manage expenses and operational performance to maximize profits. Hence, achieving the goals and objectives fixed for the particular store.
* Ensure the implementation of programs to reduce losses and find ways to reduce these same losses.
* Create an environment that encourages open communication and constant sharing of information among all its employees.
* Manage visits to the store (on the part of representatives of the regional office or head office, the district director or any other visitor who enters the store). To lead and coordinate the visits so that your team can take part and participate in conversations (if applicable).
* Maximizing sales opportunities (current and future) of the store. Provide leadership and support in relation to changes in the merchandising guidelines
and planning of the main sales generators, while establishing an order of priorities and objectives while providing leadership.
* Train and assist the development of assistant managers and associates. Develop and enforce a proactive staffing plan, prepare and conduct evaluations of members of the management team; revise the ratings attributed to all other scheduled associates, identify needs for training, uphold and respect the values and code of conduct of the company and maintain a safe environment.

general manager at Gap Inc
  • Canada
  • July 2006 to October 2007

*Inspires and motivates others by presenting a compelling vision and direction
*Facilitates and cascades communication across the store organization and acts as liaison to field leadership
*Identifies, creates and manages the execution of store business plan that drives KPI results, and that maximize business opportunities
*Creates in partnership with Customer Experience Manager CES strategy to meet organizational and store goals
*Creates and oversees implementation of action plans to improve key performance indicators to maximize business opportunities
*Assesses the effectiveness of the management staff by providing the appropriate level of performance feedback
*Designs development and training plans for managers based on career aspirations and development needs
*Develops and writes Focal reviews for all managers
*Accountable for Focal process for all store employees
*Evaluates store sales and payroll goals on a daily basis using key business reports and payroll tools
*Directs brand appropriate strategic merchandising to maximize sales, in alignment with the VPA
*Drives brand loyalty by leading and modeling outstanding internal and external customer experience
*Hires, trains, develops and supervises Work Center Managers and Leads
*Develops hiring plan to meet specific needs of business and store, including a diverse applicant pool
*Approves all final hiring and termination decisions
*Coaches leadership team members on LOD skills
*Creates development and training plans for direct reports
*Recruits from a diverse applicant pool
*Develops succession plans to ensure career paths for all employees
*Leads and inspires customer centric culture by recognizing and rewarding team
*Responsible for employee dispute resolution and escalated customer situations
*Conducts weekly visual merchandising walk-through with key staff members
*Creates shortage action plan in partnership with the management team to minimize loss and achieve shrinkage goal
*Ensures community involvement to drive brand awareness and loyalty

Operations Manager at Best Buy Canada Ltd
  • January 2004 to July 2006

Merchandising/Store Presentation- Manage the performance of merchandising department & ensure merchandising standards are met. In conjunction with Merchandising Supervisor, ensure timely execution of planograms and customer friendly merchandising.
* Inventory & Shrink Management- Direct & manage inventory & shrink programs as per SOP. Monitor cycle counts, physical counts, variance reconciliation, product replenishment & incoming outgoing transfers to ensure data integrity. Oversee shipping/receiving function in the store & ensure inventory levels are maintained. Identify loop holes in all related systems & correct to ensure asset protection.
* Profitability- Analyze P&L to identify negative trends & opportunities on service & entertainment revenues & store expenses. Monitor all cost controls for the store & develop & implement corrective actions as needed. Manage/control labour cost in the store.
* Service & Entertainment Revenues- Drive sales & gross margin in Entertainment & Service areas in the store: Technical Services, Mobile Installations, and Home Delivery & Photo lab.
* Customer Service, Returns, Exchange & Front-end- Manage all aspects of customer service, returns & cash administration as per SOP. Oversee account receivables, expense payable, banking & audit. Manage risk & avoid bad debts. Implement in store customer surveys & review results for opportunities.
* Recruitment, Training & Development- responsible for recruitment, training & development of associates in related areas.
* Security & Safety- Apply SOP: store opening & closing procedures, product security, key controls & alarms. In conjunction with DSMs, ensure security of merchandise at all times.
* Floor Management- Responsible for understanding & executing floor management duties.

Department Store Manager at Best Buy Canada Ltd
  • January 2001 to January 2004

(Future Shop Marche Central, LaSalle & Laval)

* Monitor dept(s) revenue and profitability- Drive department selling & service programs in dept(s). Monitor its performance to budgets on revenue & service key results indicators such as sales, gross margin, product service plan (PSP), Future shop card, attach, clearance etc.
*Use COGNOS reporting to analyze, identify & prioritize negative dept trends. Timely implementation of corrective actions through coaching & direction. Partner with Merchandising Supervisor where required on merchandising open box, clearance, ensure correct pricing etc.
* Associate Training & Development- Implement company training programs & follow up on associate completion as required; Conduct daily shift meetings & provide on the job work direction on duties & responsibilities; Coach & direct associates on selling techniques & ongoing training opportunities to improve product knowledge.
* Labour Management & Productivity- Ensure dept staffing levels meet budget requirements; create dept schedules to maximize productivity; analyze productivity levels to established targets; recognizing individual dept wins and identifying individual performance problems on timely basis.
* Costumer Experience- Train & Direct associates in customer service & company standards through analysis on customer satisfaction surveys & reports related to dept opportunities.
* Recruitment & Selection- Initiate & conduct interviews for dept associates; recommend storing manager; conducting orientation sessions with new associates, process dept associate paperwork for payroll & benefits.
* Store Security- Apply SOP: store opening & closing procedures, product security, key controls, alarms. In conjunction with OM, ensure security of merchandising at all times.

* Floor Management- Responsible for understanding & executing floor management duties.

Sales Associate at Best Buy Canada Ltd
  • January 2000 to January 2001

Home Theatre Department (Future Shop Marche Central)

* Provide technical information and ensure excellent customer service.
* Product knowledge and training
* Sales Performance standards results to maintain

Team Lead Pro-Active Assistant at RBC Royal Bank
  • Canada
  • January 1998 to January 2000

Financials Services to Particulars

* Provide solutions and financial advice to particulars
* Offer quality support in terms of customer service
* Provide assistance to team in order to obtain individual and collective results

Education

Master's degree, MBA
  • at H.E.C Business School
  • June 2011

courses: Ecole des sciences de la gestion (ESG),UQAM

Master's degree, Managment
  • at University of Montreal
  • June 2011

Executive MBA in management.

Bachelor's degree, Logistics
  • at Ecole Jean Jaures
  • January 1995

in

Specialties & Skills

Driving Revenue
Maintaining Business Relationships
Customer Focus
Developing Talent
Driving Results
CLOSING
CUSTOMER SERVICE
DIRECTING
MERCHANDISING
PAYROLL PROCESSING
RECRUITING
STAFFING
SUPERVISORY SKILLS

Languages

Arabic
Expert
English
Expert
French
Expert