Management Intern
Saint Gobain
Total years of experience :2 years, 6 Months
+Performed Gap analysis of the present Marcom activity of the company through Market research
+Studied loyalty of partners towards the company across the West and South India
+Identified patterns in loyalty behaviour and determined reasons for reduced loyalty and satisfaction
+Worked on Competitor mapping methodology
+Identified gaps in the market in the company and competitor’s go to market strategy
+Suggested action plan has now been implemented successfully (Partner Satisfaction ↑ 30%)
+Analysed the company’s businesses, primarily focusing on sales, products mix, customer profiles
+Monitored threats and opportunities and amending actions where necessary
+Assisted in preparing annual marketing budget, budget management and control in coordination with department head for all product divisions
+Assisted in implementation of sales and marketing plan in line with approved objectives and budget
+Involved in designing BTL activities to achieve sales and marketing objectives
+Performed market analysis to reduce churn rate and improve customer retention
+Involved in designing pricing policies for the complete basket of solutions provided
+Improved customer lifetime value and revenue per customer by analysing buying behaviour and recommending solutions accordingly to management (CLTV ↑ 10%)
+Recognised for being a good performer both individually and in a team by the management
+Assisted Marketing Communications team with content for designing ads, brochures
Pursuing My Masters in Business Administration from one of the Premier Indian B-Schools at their centre in UAE, I am looking for opportunities in Marketing which would help me further my career goals
B.E Electronics & Telecom. University Of Mumbai - K.J.Somaiya Inst. Of Engg. & I.T. 61.24% 2011
CLASS XII SCIENCE G.N.Khalsa College of Arts, Science, Commerce 75 % 2006
CLASS X Modern English School 82.66 % 2004