Subramanian Iyer

Heavy Equipment & Spare Parts used in Mining/Marine/Power Generation/Construction Industry. Was directly
responsible for improving our presence & market share in the above mentioned SBU. Key Deliverables: Managing clients in Africa, Middle East & CIS Countries Including Russia Developing new clients across region. Partnering with International Brands.

I started this business in December 2015 and in the initial years we were working on commission basis with clients in Middle East for their sourcing requirements for Mining/Oil & Gas/Marine Industry.
2016-2018: I have worked with several traders in Dubai, where in we were taking care of the sourcing for them and working on commission basis with them.
2019 and onwards I started working directly with the clients whom I have developed over a period of 3 years in Marine/Mining/Oil & Gas Industry.

We support the following brands with very competitive pricing and fastest delivery schedules.
Cummins/CAT/KOMATSU/HITACHI/MTU/NORMET/SANDVIK/ATLASCOPCO.

We also source & supply for many other brands as per Clients requirements in Marine/Mining Industry.

Even with Covid out Break and slowdown we did manage to generate business & continue to do so.

Daily Operations
. Rate contracts with existing Suppliers/Vendors.
. Material Management.
. Grooming of Ground staff.
. Look for New suppliers/Vendors
. Monitor Sales & Discounts
. Warehouse Management Reefer & Dry Storage.
. Staff Management (approximate expat staff of 50 spread across various locations in the country)
. Sourcing of ( Spares for Reefer Containers, Diesel Generators, Air Conditioners, and many other products as and when needed)
. Logistics
. Vehicle fleet
. Leave Management (expat staff)
. Work Permit Management
. Pest Control, Fire Extinguisher Management
. Slob Management (Damaged & Non-sellable products due to damage in transit, storage, handling)
. Managing Team of Technicians (Reefer & Electrical department). Staff Housing
. Forecasting of Raw Material/Spares.

Wonderchef is the exclusive distributor of Ballarini, Pavoni, Hurom, Sheffield brands in India.
With a unique range of cookware, bakeware, kitchen tools and accessories for every home.

Key Deliverables
. To develop & expand new markets in 2013-14.
. Focus on concentrated approach on selected markets (Asia/Africa).
. Consolidate the distributors/wholesalers and encourage them for increasing the business.
. Keep alternative channels open for appointing new distributors in countries much below expectation.
. Visit countries to determine the business potential.
. Add products that suit the target market.
. Pricing Strategy as per market needs.
. Promotional activity to create awareness thru various channels.
. Identify the right Channel Partner.
. Provide utmost satisfaction and quality to the customer.
. Meet customers demand ON TIME AND IN FULL

. Responsible for achieving the sales & budgeted profit lays with me.
. Opening new avenues of business & project sales.
. Proposing new lines of products
. Selection of overseas distributors, Maintenance of Brand Growth & Market Share.
. Identification & appointment of distributors and supporting them to achieve the yearly targets set up for each market.
. Travelling & liasoning on regular basis with overseas distributors, monitoring brand growth, market share and creating effective reporting system
. Good grasp of export documentation, banking, technical, logistics and preparation of annual sales budget, prof-it budgets etc.
. Enhance customer base by penetrating over 20countries and directly responsible for 20 countries.

. Import/Export
. Well Versed with Import/FTA etc.
. Financial Reporting.
. Supply Chain.
. Stock Control
. Managing Commercial Services.
. Managing Debtors/Creditors.
. Vendor Management.
. Monthly MIS.

Supply Chain
. Ocean/Air Freight rate negotiation for Imports as well as Exports.
. Network of Forwarders & Agents for smooth handling.
. Warehousing Agencies.
. Managing the Inventory Turns.

Commercial Services
. Rate Contracts.
. Warehouse Contracts.
. Transportation Contracts.
. 3PL contracts.
. Other Service Providers.
. Forecasting.
. Budgeting.

Marketing & Sales (Milk Powder, FMCG Products, Apparels, Beverages)
. Ordering & Supply Chain.
. Heading the Operations of Luanda-Angola
. Managing Logistics & Distribution.
. Resource Management & Administration.
. Cost & Sales Accounting.
. Stock Control
. Managing the Warehouses.
. Co-ordination with Banks for L/C, O/D, Credit etc.
. Knowledge of Import Requirements in Angola.
. Knowledge of Customs Clearance (Angola)

. Marketing & Sales (FMCG Products)
. Managed Central Warehouse and two Sales Depots.
. Increased client base that subsequently increased sales by 20%.
. Stock Control
. Branch Accounting.
. Cost Accounting.

Responsible for the Smooth Running of the Project for the Reserve Bank of India.
. Managed 150 Resources working on the project. Including three development facilities in Mumbai, Bangalore and Chennai.
. Document Control of the project as per the quality standards required by the RBI & Quality Control

Managed the administration of our facility in Mumbai.
. Managed the Branch Accounting & Petty Cash.
. Correspondence with all our clients.

Managed Book Keeping & Administration.
. Client Correspondence.
. Petty Cash Handling