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SUDIPTO DAS, Assistant Vice President

SUDIPTO DAS

Assistant Vice President

IDFC FIRST Bank

Lieu
Inde - Mumbai
Éducation
Master, Marketing
Expérience
19 years, 2 Mois

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Expériences professionnelles

Total des années d'expérience :19 years, 2 Mois

Assistant Vice President à IDFC FIRST Bank
  • Inde - Mumbai
  • Je travaille ici depuis décembre 2015

Digital markerting, market research, strategic marketing, brand & product communications

Senior Client Services Director à Grey Worldwide India Pvt Ltd
  • Inde - Mumbai
  • août 2015 à décembre 2015

Handled Tobacco and Lifestyle category of ITC. Experiential and integrated marketing at Hotel-Restaurant-Cafe (Ho-Re-Ca) and social media marketing (Facebook and Twitter) Handled interventions for 'Classic' and "Gold Flake' super premium variants and 'Quentos Cigars'.

Senior Brand Services Director à Lowe Lintas & Partners
  • Inde - Mumbai
  • mars 2014 à août 2015

Managed mass media marketing (TV and Print campaigns) and Customer Engagements and Activation for Mutual Funds, Pre-paint wallcare solutions and Tissues for ICICI Mutual Fund, Franklin Templeton Mutual Fund, Birla White Wallcare and Asia Pulp & Papers

Brand Director Grade II à Triton Communications Pvt Ltd
  • Inde - Mumbai
  • octobre 2010 à mars 2014

Consumer research, strategic planning and communications for alco-bev, real estate and auto brands

Group Account Manager à Ogilvy & Mather
  • Inde - Mumbai
  • mars 2010 à octobre 2010

Account management - Cadbury’s Chocolate & its variants

Account Supervisor à J. Walter Thomson (JWT)
  • Inde - Mumbai
  • mai 2008 à octobre 2009

Account management - Club HP, Tourism Ireland, Morgan Stanley, UTI Mutual Fund

Account Manager à Rediffusion Young & Rubicam
  • Inde - Kolkata
  • mai 2007 à janvier 2008

Account management - Airtel

Sr. Project Executive à JWT - Director Marketing & CRM Unit
  • Inde - Mumbai
  • juillet 2006 à mai 2007

Account management - Godrej & Boyce, Reliance Life Insurance, Air India
including e-mail marketing and webpage design

Brand/Account Executive à Market Missionaries India Pvt Ltd
  • Inde - Mumbai
  • juillet 2004 à mai 2006

Account management - IT, Real Estate and Auto clients in Pune

Éducation

Master, Marketing
  • à Pune University
  • juillet 2004

MBA in Marketing. Internship in Videocon International Ltd Title: Consumer Behaviour Study in Colour Television Category in the state of West Bengal

Specialties & Skills

Revenue Improvement
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Brand Communication
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Relationship Building
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Category Analysis
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Strategic Insight
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SEO-focused digital content
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PPC
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Writing
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SEM
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Analysis
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Market Research
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Langues

Anglais
Expert
Hindi
Expert

Formation et Diplômes

Adobe Analytics (Formation)
Institut de formation:
Adobe, Inc
Date de la formation:
May 2022
Durée:
10 heures
Certified Digital Marketing Professional (Formation)
Institut de formation:
NIIT Imperia
Google Analytics (Certificat)
Google Digital Display Advertising (Certificat)
Google Ads Fundamentals (Certificat)

Loisirs

  • Distance run
    Successfully timed and completed 21k half marathons, 10.5k and 5k mini-marathons from Feb 2013 onward.
  • Travel and treks