Manager Sales and Marketing Effectiveness
The Nielsen Company
Total years of experience :17 years, 4 Months
Working on Advance Analytics and Insights and helping FMCG companies like Almarai, Americana, Al Safi Danone
Responsible for promoting and growing Tissues consumption and helping sales team on Multi-PurposeTissues, Hand Towel and Napkins growth
Account Manager for PepsiCo International
Leader for Nielsen Internal Solutions for Pakistan
Assistant Account Manager on PepsiCo International
Working on Retail Audit data and presenting insights to PepsiCo International
Specialised in conducting product and fulfillment tests
Conducting Brand Health, Consumer Usage and attitudes studies
Manage Retail Audit Panel in Pakistan
Looked after Brand Activation activities and Event Management Projects
Worked with Nestle, PepsiCo, Mobilink and other Telco clients
Dean's Honour