DESIGN LEAD
TST Eco Energy Solutions
Total years of experience :10 years, 8 Months
During my time as Design Lead, I successfully managed and delivered multiple design projects, resulting in increased client satisfaction and successful project outcomes. Additionally, I implemented new design processes and standards that improved team efficiency and productivity.
• Managing a team of designers, providing mentorship, coaching, and feedback to help them grow and develop their skills
• Collaborating with cross-functional teams to understand project requirements and develop design concepts that meet the client's needs
• Creating and presenting design proposals and solutions to stakeholders, including project managers, clients, and internal teams
• Ensuring all design work adhered to brand guidelines and quality standards
• Conducting design research, analyzing data, and gathering insights to inform design decisions
• Participating in design reviews and providing feedback to ensure high-quality work
• Contributing to the development of design processes and standards to improve team efficiency and productivity
• Staying up-to-date with industry trends, emerging technologies, and best practices to continuously improve design work.
Star Facade Lighting is a brand under TST Eco Energy Solutions. As Creative Director, I lead the design team and oversee the development and execution of all design projects for the brand. My key responsibilities include:
• Developing and implementing a creative vision and strategy that aligns with the company's goals and objectives.
• Through my leadership and strategic thinking, I have successfully led the design team to create exceptional results for the company, including a 90% increase in website traffic and a 60% increase in conversion rate within 3 months of implementing a new marketing strategy.
• Managing and inspiring a team of designers, including hiring, training, and providing ongoing feedback and support to help them reach their full potential.
• Collaborating with cross-functional teams, including marketing, sales, and product development, to ensure that all design and branding materials are consistent and align with the company's overall messaging and brand identity.
• Meeting with clients to understand their needs and preferences, and presenting design ideas and concepts to them.
• Creating storyboards, mockups, and prototypes to visualize the final project and communicate it to stakeholders.
• Conducting market research to create more effective designs and resolving complex design and communication issues.
• Managing budgets and resources for the design and branding teams.
• Ensuring that all design projects are completed on time, within budget, and meet the required standards of quality.
As a Senior Graphic Designer and Social Media Marketing Manager at Munch & Crunch, I was responsible for the following:
• Conceptualizing and designing engaging visual content for digital and print mediums, including social media graphics, website banners, email newsletters, and packaging design.
• Managing multiple social media platforms, creating content calendars, and developing social media strategies to increase engagement, followers, and brand awareness.
• Collaborating with cross-functional teams, including marketing, sales, and product development, to ensure brand consistency across all channels.
• Conducting market research and staying up-to-date with design and social media trends to inform design and marketing decisions.
• Tracking and analyzing social media and website analytics to measure the success of marketing campaigns and make data-driven improvements.
• Managing multiple projects simultaneously while ensuring they are delivered on time, within budget, and to a high-quality standard.
• Providing guidance and mentorship to junior designers and marketing team members.
• Contributing to the development of the overall marketing strategy and brand vision.
• Overseeing the academic operations of the center, including curriculum design, course delivery, and student performance tracking.
• Supervising and training a team of instructors and ensuring the delivery of high-quality education to students.
• Developing and implementing strategies to improve the academic performance of students and increase student enrollment.
• Collaborating with the management team to develop and implement policies and procedures that support the center's academic objectives.
• Conducting regular assessments of student progress and providing feedback to instructors and students.
• Facilitating communication between instructors, students, and parents to ensure that academic goals are being met and issues are being addressed in a timely manner.
• Staying up-to-date with industry trends and developments to ensure that course offerings are relevant and up-to-date.
• Leading and organizing events and workshops to enhance the academic experience of students and build relationships with the local community.
• Maintaining accurate records and reports of academic performance, attendance, and other relevant data.
• Providing guidance and support to students on academic and career matters.
• Managing budgets and resources for the academic team.
• Ensuring compliance with regulatory requirements and maintaining accreditation standards.
As a Senior Graphic Designer at Hibu, I was responsible for designing and delivering high-quality website designs for clients across a variety of industries. My duties included:
• Collaborating with clients to understand their design needs and goals, and creating design concepts that aligned with their brand and objectives.
• Developing wireframes and mockups to visualize website layouts and user interfaces.
• Creating and refining website designs using industry-standard design software, such as Adobe Photoshop and Illustrator.
• Ensuring that website designs were optimized for performance, user experience, and search engine visibility.
• Collaborating with developers and project managers to ensure that website designs were implemented accurately and efficiently.
• Providing guidance and mentorship to junior designers on design best practices and industry trends.
• In addition to my web design responsibilities, I also contributed to other design projects such as print collateral, digital ads, and email campaigns. I consistently delivered high-quality work on-time and within budget, and maintained strong relationships with clients and internal teams.