Product Marketing Specialist
Asus Egypt
Total years of experience :12 years, 5 Months
1) Roadshows Management and Planning:
- Quarterly Planning roadshows
- Managing the creative and production with Agencies
- Daily management of the roadshow execution
- Overseeing the results and analyzing it with sales team
2) Planning and execution of the retail action plan with sales team
3) Managing Bundles and offers Artwork and Production
4) Meetings with the CM to oversee all the running activities
5) Doing constant Mysterious shopping and market visits
6) Managing In store branding and Collaterals
7) Managing Budget with Disti and agencies
8) Closing reports and other request reports from the HQ
9) Managing the in store stand distribution and maintenance
• Creating a business plan followed by marketing, operation and quality plans
• Reviewing the sales reports and financials
• Independent project handling - with ultimate focus on research thinking, value adding, customer handling/servicing as well as day to day operations.
• Working on different marketing solutions - branding, product testing, concept testing, and Ad testing
• Overseeing the pricing methodology of all products and analyzing the potential profitability
• Managing different events across many corporate, universities and schools
• Ensure all products, services, and other offerings conform to our brand identity
• Hiring, training and Managing staff
- Working on all clients' articulated and in articulated demands, understanding their business issue and consulting them on key strategic marketing/branding decisions
- Acting as a 'maestro' between the creative, production and finance departments. ensuring maximum efficiency and developing new ways for more productive combination and business processes
- Autonomous handling of all client servicing tasks, starting off with receiving the brief until developing the plan and communicating it to all involved stakeholders
- Projects management: full supervision on all project implementation milestones and receiving continuous feedback from all involved teams, while communicating progresses to client
- Commitment to setting projects' time plan and setting follow up meeting, to ensure delivering campaigns at the agreed on timings
Understanding the clients brief and communicating it well with the creative team
Managing Internal and External Communication of all digital assignments
Having a role in building new corporate identities whilst managing events and campaigns to large corporations
Following up the implementation with both the client and the creative team
Handling clients regular concerns and requests
Initiate the communication between the agency and the client and following up the execution process
Tracking clients and competitors regularly to gain different insights and deliver new campaign ideas
• Building an innovation strategy and linking it for a case for change
• Managing current and new innovations around the entire factory
• Designing an idea management system, fostering ideas, evaluating & assessing and implementing new breakthroughs
• Providing innovation trainings.
• Fostering an innovative culture inside the R&D sector
My GPA is 2.3 mean ( Very good ), i had some experience by working at Mansour Chevrolet Egypt and planet finance company