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Tarek El Sabbah

Head Of Marketing

Golden Chicken Company

Location:
Saudi Arabia - Jeddah
Education:
Master's degree, Marketing
Experience:
18 years, 1 month

Work Experience

What's your work experience? Your experience is one of the most important sections in a CV.
List all relevant responsibilities, skills, projects, and achievements against each role.  If you're a fresh grad, you can add any volunteer work or any internship you've done before.
Add Experience

Total Years of Experience:  18 Years, 1 Months   

September 2021 To Present

Head Of Marketing

at Golden Chicken Company
Location : Saudi Arabia - Riyadh
May 2015 To September 2021

regional marketing manager

at Americana Foods
Location : Saudi Arabia - Jeddah
•Manage the marketing activities for more than one brands in order to develop and maintain brand equity and ensure the achievement of short and long term sales volume in GCC
•Manage all aspects of marketing programs for specified brand.
•Build brand architecture and positioning. Manage and liaises with outside advertising & PR agencies.
•Forecasts future market trends via statistical analysis.
•Evaluate consumers' reactions to advertising programs; merchandising policies, product packaging and formulation in order to promptly reforecast marketing & pricing strategies within competitive and volatile market conditions.
•Handling to distribution of the brands.
•Set goals and objectives of the products managed.
•Formulate and execute plans to achieve these objectives.
•Developing support activities to achieve the objective of the products.
•Developing the pricing policy for the products.
•Working closely with sales team and support them with our visit top the customers and solve the problems facing them.
•Discuss the contracts with the suppliers and sign it with them.
•Provides monthly brand updates to management. Maintain excellent relations with all agencies and media suppliers.
•Planning and implementing all activities related to product development.
•Constructing the marketing and sales plan for several regions in Egypt (short and long plans).
August 2011 To May 2015

Group Brand Manager

at Halwani Brothers
Location : Egypt - Cairo
•Manage the marketing activities for more than one brands in order to develop and maintain brand equity and ensure the achievement of short and long term sales volume
•Manage all aspects of marketing programs for specified brand.
•Build brand architecture and positioning. Manage and liaises with outside advertising & PR agencies.
•Forecasts future market trends via statistical analysis.
•Evaluate consumers' reactions to advertising programs; merchandising policies, product packaging and formulation in order to promptly reforecast marketing & pricing strategies within competitive and volatile market conditions.
•Handling to distribution of the brands.
•Set goals and objectives of the products managed.
•Formulate and execute plans to achieve these objectives.
•Developing support activities to achieve the objective of the products.
•Developing the pricing policy for the products.
•Working closely with sales team and support them with our visit top the customers and solve the problems facing them.
•Discuss the contracts with the suppliers and sign it with them.
•Provides monthly brand updates to management. Maintain excellent relations with all agencies and media suppliers.
•Planning and implementing all activities related to product development.
•Constructing the marketing and sales plan for several regions in Egypt (short and long plans).
April 2010 To August 2011

Brand Manager

at Isis Company for Food Industries
Location : Other
• Manage the marketing activities for more than one brands in order to develop and maintain brand equity and ensure the achievement of short and long term sales volume
• Manage all aspects of marketing programs for specified brand.
• Build brand architecture and positioning. Manage and liaises with outside advertising & PR agencies.
• Forecasts future market trends via statistical analysis.
• Evaluate consumers' reactions to advertising programs; merchandising policies, product packaging and formulation in order to promptly reforecast marketing & pricing strategies within competitive and volatile market conditions.
• Handling to distribution of the brands.
• Set goals and objectives of the products managed.
• Formulate and execute plans to achieve these objectives.
• Developing support activities to achieve the objective of the products.
• Developing the pricing policy for the products.
• Working closely with sales team and support them with our visit top the customers and solve the problems facing them.
• Discuss the contracts with the suppliers and sign it with them.
• Provides monthly brand updates to management. Maintain excellent relations with all agencies and media suppliers.
• Planning and implementing all activities related to product development.
• Constructing the marketing and sales plan for several regions in Egypt (short and long plans).
November 2008 To April 2010

Brand Manager

at Soudanco
Location : Other
• Manage the marketing activities for more than one brands in order to develop and maintain brand equity and ensure the achievement of short and long term sales volume
• Manage all aspects of marketing programs for specified brand.
• Build brand architecture and positioning. Manage and liaises with outside advertising & PR agencies.
• Forecasts future market trends via statistical analysis.
• Evaluate consumers' reactions to advertising programs; merchandising policies, product packaging and formulation in order to promptly reforecast marketing & pricing strategies within competitive and volatile market conditions.
• Handling to distribution of the brands.
• Set goals and objectives of the products managed.
• Formulate and execute plans to achieve these objectives.
• Developing support activities to achieve the objective of the products.
• Developing the pricing policy for the products.
• Working closely with sales team and support them with our visit top the customers and solve the problems facing them.
• Discuss the contracts with the suppliers and sign it with them.
• Provides monthly brand updates to management. Maintain excellent relations with all agencies and media suppliers.
• Planning and implementing all activities related to product development.
• Constructing the marketing and sales plan for several regions in Egypt (short and long plans).
February 2006 To November 2008

direct marketing manager

at Unifood
Location : Egypt - Cairo
• Manage the marketing activities for more than one brands in order to develop and maintain brand equity and ensure the achievement of short and long term sales volume
• Manage all aspects of marketing programs for specified brand.

Education

What's your educational background?
Let employers know more about your education; remember, be clear and concise.
November 2008

Master's degree, Marketing

at Arab Academy for Science & technology
Location : Egypt

Specialties & Skills

Planning & marketing consultancy

Branding

Freelance Marketing trainer

Negotiation & Persuasion

Creativity

Business Planning

Marketing

Branding

Brand Management

Languages

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For some jobs, fluency in one or more foreign languages is a plus, so add your language skills to get better results.

English

Expert

Hobbies and Interests

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Help employers know more about you by looking at your hobbies and interests

Sports

Traveling

Reading

Helping others to Sucess

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