Total Years of Experience: 18 Years, 1 Months
September 2021
To Present
Head Of Marketing
at Golden Chicken Company
Location :
Saudi Arabia - Riyadh
May 2015
To September 2021
regional marketing manager
at Americana Foods
Location :
Saudi Arabia - Jeddah
•Manage the marketing activities for more than one brands in order to develop and maintain brand equity and ensure the achievement of short and long term sales volume in GCC
•Manage all aspects of marketing programs for specified brand.
•Build brand architecture and positioning. Manage and liaises with outside advertising & PR agencies.
•Forecasts future market trends via statistical analysis.
•Evaluate consumers' reactions to advertising programs; merchandising policies, product packaging and formulation in order to promptly reforecast marketing & pricing strategies within competitive and volatile market conditions.
•Handling to distribution of the brands.
•Set goals and objectives of the products managed.
•Formulate and execute plans to achieve these objectives.
•Developing support activities to achieve the objective of the products.
•Developing the pricing policy for the products.
•Working closely with sales team and support them with our visit top the customers and solve the problems facing them.
•Discuss the contracts with the suppliers and sign it with them.
•Provides monthly brand updates to management. Maintain excellent relations with all agencies and media suppliers.
•Planning and implementing all activities related to product development.
•Constructing the marketing and sales plan for several regions in Egypt (short and long plans).
•Manage all aspects of marketing programs for specified brand.
•Build brand architecture and positioning. Manage and liaises with outside advertising & PR agencies.
•Forecasts future market trends via statistical analysis.
•Evaluate consumers' reactions to advertising programs; merchandising policies, product packaging and formulation in order to promptly reforecast marketing & pricing strategies within competitive and volatile market conditions.
•Handling to distribution of the brands.
•Set goals and objectives of the products managed.
•Formulate and execute plans to achieve these objectives.
•Developing support activities to achieve the objective of the products.
•Developing the pricing policy for the products.
•Working closely with sales team and support them with our visit top the customers and solve the problems facing them.
•Discuss the contracts with the suppliers and sign it with them.
•Provides monthly brand updates to management. Maintain excellent relations with all agencies and media suppliers.
•Planning and implementing all activities related to product development.
•Constructing the marketing and sales plan for several regions in Egypt (short and long plans).
August 2011
To May 2015
Group Brand Manager
at Halwani Brothers
Location :
Egypt - Cairo
•Manage the marketing activities for more than one brands in order to develop and maintain brand equity and ensure the achievement of short and long term sales volume
•Manage all aspects of marketing programs for specified brand.
•Build brand architecture and positioning. Manage and liaises with outside advertising & PR agencies.
•Forecasts future market trends via statistical analysis.
•Evaluate consumers' reactions to advertising programs; merchandising policies, product packaging and formulation in order to promptly reforecast marketing & pricing strategies within competitive and volatile market conditions.
•Handling to distribution of the brands.
•Set goals and objectives of the products managed.
•Formulate and execute plans to achieve these objectives.
•Developing support activities to achieve the objective of the products.
•Developing the pricing policy for the products.
•Working closely with sales team and support them with our visit top the customers and solve the problems facing them.
•Discuss the contracts with the suppliers and sign it with them.
•Provides monthly brand updates to management. Maintain excellent relations with all agencies and media suppliers.
•Planning and implementing all activities related to product development.
•Constructing the marketing and sales plan for several regions in Egypt (short and long plans).
•Manage all aspects of marketing programs for specified brand.
•Build brand architecture and positioning. Manage and liaises with outside advertising & PR agencies.
•Forecasts future market trends via statistical analysis.
•Evaluate consumers' reactions to advertising programs; merchandising policies, product packaging and formulation in order to promptly reforecast marketing & pricing strategies within competitive and volatile market conditions.
•Handling to distribution of the brands.
•Set goals and objectives of the products managed.
•Formulate and execute plans to achieve these objectives.
•Developing support activities to achieve the objective of the products.
•Developing the pricing policy for the products.
•Working closely with sales team and support them with our visit top the customers and solve the problems facing them.
•Discuss the contracts with the suppliers and sign it with them.
•Provides monthly brand updates to management. Maintain excellent relations with all agencies and media suppliers.
•Planning and implementing all activities related to product development.
•Constructing the marketing and sales plan for several regions in Egypt (short and long plans).
April 2010
To August 2011
Brand Manager
at Isis Company for Food Industries
Location :
Other
• Manage the marketing activities for more than one brands in order to develop and maintain brand equity and ensure the achievement of short and long term sales volume
• Manage all aspects of marketing programs for specified brand.
• Build brand architecture and positioning. Manage and liaises with outside advertising & PR agencies.
• Forecasts future market trends via statistical analysis.
• Evaluate consumers' reactions to advertising programs; merchandising policies, product packaging and formulation in order to promptly reforecast marketing & pricing strategies within competitive and volatile market conditions.
• Handling to distribution of the brands.
• Set goals and objectives of the products managed.
• Formulate and execute plans to achieve these objectives.
• Developing support activities to achieve the objective of the products.
• Developing the pricing policy for the products.
• Working closely with sales team and support them with our visit top the customers and solve the problems facing them.
• Discuss the contracts with the suppliers and sign it with them.
• Provides monthly brand updates to management. Maintain excellent relations with all agencies and media suppliers.
• Planning and implementing all activities related to product development.
• Constructing the marketing and sales plan for several regions in Egypt (short and long plans).
• Manage all aspects of marketing programs for specified brand.
• Build brand architecture and positioning. Manage and liaises with outside advertising & PR agencies.
• Forecasts future market trends via statistical analysis.
• Evaluate consumers' reactions to advertising programs; merchandising policies, product packaging and formulation in order to promptly reforecast marketing & pricing strategies within competitive and volatile market conditions.
• Handling to distribution of the brands.
• Set goals and objectives of the products managed.
• Formulate and execute plans to achieve these objectives.
• Developing support activities to achieve the objective of the products.
• Developing the pricing policy for the products.
• Working closely with sales team and support them with our visit top the customers and solve the problems facing them.
• Discuss the contracts with the suppliers and sign it with them.
• Provides monthly brand updates to management. Maintain excellent relations with all agencies and media suppliers.
• Planning and implementing all activities related to product development.
• Constructing the marketing and sales plan for several regions in Egypt (short and long plans).
November 2008
To April 2010
Brand Manager
at Soudanco
Location :
Other
• Manage the marketing activities for more than one brands in order to develop and maintain brand equity and ensure the achievement of short and long term sales volume
• Manage all aspects of marketing programs for specified brand.
• Build brand architecture and positioning. Manage and liaises with outside advertising & PR agencies.
• Forecasts future market trends via statistical analysis.
• Evaluate consumers' reactions to advertising programs; merchandising policies, product packaging and formulation in order to promptly reforecast marketing & pricing strategies within competitive and volatile market conditions.
• Handling to distribution of the brands.
• Set goals and objectives of the products managed.
• Formulate and execute plans to achieve these objectives.
• Developing support activities to achieve the objective of the products.
• Developing the pricing policy for the products.
• Working closely with sales team and support them with our visit top the customers and solve the problems facing them.
• Discuss the contracts with the suppliers and sign it with them.
• Provides monthly brand updates to management. Maintain excellent relations with all agencies and media suppliers.
• Planning and implementing all activities related to product development.
• Constructing the marketing and sales plan for several regions in Egypt (short and long plans).
• Manage all aspects of marketing programs for specified brand.
• Build brand architecture and positioning. Manage and liaises with outside advertising & PR agencies.
• Forecasts future market trends via statistical analysis.
• Evaluate consumers' reactions to advertising programs; merchandising policies, product packaging and formulation in order to promptly reforecast marketing & pricing strategies within competitive and volatile market conditions.
• Handling to distribution of the brands.
• Set goals and objectives of the products managed.
• Formulate and execute plans to achieve these objectives.
• Developing support activities to achieve the objective of the products.
• Developing the pricing policy for the products.
• Working closely with sales team and support them with our visit top the customers and solve the problems facing them.
• Discuss the contracts with the suppliers and sign it with them.
• Provides monthly brand updates to management. Maintain excellent relations with all agencies and media suppliers.
• Planning and implementing all activities related to product development.
• Constructing the marketing and sales plan for several regions in Egypt (short and long plans).
February 2006
To November 2008
direct marketing manager
at Unifood
Location :
Egypt - Cairo
• Manage the marketing activities for more than one brands in order to develop and maintain brand equity and ensure the achievement of short and long term sales volume
• Manage all aspects of marketing programs for specified brand.
• Manage all aspects of marketing programs for specified brand.
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