Tatiana Maltseva

• achieving commercial and operational KPIs and creating improvement plans to drive them
• managing customer service quality to meet clients expectations by offering excellent customer service standarts
• managing and supervising the team in the correct execution of all company operating and stock procedures
• demonstrating sales leadership for staff and set performance targets for team
• providing extensive coaching and training to assist the team in meeting all commercial and operational KPIs
• conducting all necessary administrative work

• organization of all mandatory processes and requirements of the shopping center and government authorities for the uninterrupted, profitable and safe operations of the store
• maximising store profitability by challenging short and long term financial goals, objectives and development plans
• regularly analysis the stores performance and implementing the right action plans where needed
• implementing and monitoring operating procedures at the store as per the company and brand standarts Achievements:
• opened new store as franchisee from scratch
• found a suitable commercial premises, in the process of negotiations with the shopping center, reduced the initial rental rate by 30%, which reduced the payback period from 3 to 2 years
• grew a strong team and built processes for successful operation of the store without my presence

(brands Calzedonia, Intimissimi, Tezenis, Falconeri)
• development and implementing the brands specific visual merchandising standarts
• creation on shop layouts and guidelines in order to maximize customers interest, sales and shopping flow
• creating of windows and marketing materials for stores, supplier market research to ensure compliance with the allocated budget Achievements:
• opened 100+ stores in more than 40 cities of Russia
• trained 1, 000+ employees on company visual merchandising standards
• in collaboration with the PR department I organized and carried out several large-scale events and advertising campaigns #smeg50scalzedonia #hermitagefalconeri #calzedonia4seychelles

• fulfilling the sales plan within your zone. Store sales management, monitoring the achievement of KPIs, analysis and development of a strategy to increase planned KPIs
• selection, training, motivation and development of employees
• calculation and ordering of the required quantity of goods according to the season trends in order to create a balanced stock in the warehouse
• maintaining the visual merchandising standards at the stores all the time as per set VM standards Achievements:
• due to strong stable results over the year, increased the area of responsibility from 5 to 15 stores
• raised 4 store managers, 2 of whom in the future took the position of district manager
• opened 5 new stores

• development of economic objectives of the store and their achievement in accordance with the companys commercial policy (budgeting), P&L, increasing profitability, controlling costs
• analyzing financial and management accounts in order to adjust the action plan
• development and implementation of control procedures, conducting trainings Achievements:
• organized and annually conducted general inventories of a store with an area of more than 9000 m2
• сonducted more than 15 internal audits to monitor and improve the efficiency of existing store procedures. The identified shortcomings, as well as the created and implemented control procedures helped me:
• reduce losses by 7% by reducing the number of thefts and errors during goods acceptance
• reduce the amount of write-offs from 0.7% of turnover to the planned 0.5% and maintain them within the norm throughout work in this position