Thamer Al Ghamdi

Spearhead product introductions and launches, establishing monthly launch committees to engage all relevant functions and stakeholders. Develop and implement action plans to recover profitability in cases of deviation from planned profit targets. Direct product lineup alignment and defined SOP/SOS timing for KSA, collaborating with the OEM regional office and cross-functional stakeholders, ensuring post-validation with Petromin leadership

• Crafted and adjusted the marketing budget based on business activity, aligning with long-term brand vision and market trends to ensure effective resource allocation.
• Generated significant sales growth by establishing a new customer relationship management department, enhancing client engagement and retention.
• Customized sales and operations plan by analyzing market dynamics, competitor offerings, and trends, contributing to proactive forward planning.
• Managed digital platforms, optimizing SEM and SEO strategies to maximize market penetration, increase brand awareness, and boost profitability.
• Drove consistent sales through development and execution of attractive monthly campaigns targeted at B2B customers.
• Ensured optimal inventory flow, maintaining a healthy and efficient car stock to meet demand and support sales targets.

• Achieved high sales performance by launching three products in the KSA market, leveraging effective go-to-market strategies, optimal order mix, and competitive price positioning.
• Propelled business growth and consistently surpassed sales targets for Nissan Middle East through comprehensive market analysis, consumer insights, and identifying prevailing product demand.
• Bolstered customer loyalty and increased sales by developing annual business plans that incorporated competitive analysis and strategic tactics for existing and future Nissan product lines.
• Drove product success by executing continuous market research to assess customer needs, competitive positioning, and emerging trends, utilizing insights to optimize ROI and forecast demand.
• Acquired optimal stock levels and timely deliveries by developing go-to-market strategies, including pricing, positioning, and marketing campaigns

• Built a centralized and reliable market intelligence database that tracked market and business performance at predefined intervals.
• Created strategic plans for Hyundai’s current and upcoming passenger and premium vehicle models, focusing on market trends, sustainable market share, and growth opportunities.
• Launched trim levels for the new Santa Fe model, which remain consistently ordered by the company.
• Formulated a product differentiation strategy for MYNM products, such as the Naghi Sonata and Elantra Touring, positioning against competitors' offerings in Saudi Arabia.