Sr Lead Consultant - Analytics
KPI Partners
Total years of experience :16 years, 2 Months
B2B Analytics, Supply chain, Digital Marketing projects, Enterprise Marketing
Over 14 years experience in Digital insights and Marketing analytics experiences, Proficiency in Adobe Workspace, Adobe analytics, eCommerce, Digital Marketing, Google analytics, data visualization, data analytics, reporting, marketing dashboards, social Media analytics, Insights and optimization techniques, web sales/marketing and web designing skills.
Good understanding of Website content management, Social media, Sales and Marketing strategies. Having very good experience in owned, earned & paid media channels. Handling large sets of data in Adobe Analytics, Google Analytics, Webtrends, Sprinklr, Social media tools. Having experience with the US, UK, EMEA, ASIA markets having led web analytics, digital marketing engagements encompassing analytics implementation/tag management solutions, reporting analytics, A/B and multivariate testing.
He holds a MBA in International Business from Alagappa University, India. He like to keep himself relevant in the ever-growing digital/web space by constantly learning and getting certified in digital marketing and analytics platforms. Ability to understand and gather the business requirements from clients, interact effectively and efficiently transform as per business requirements, scope and plan the execution effectively and help the team to deliver on-time with quality per SLA.
Top notch IT Technology brands worked with NVIDIA, Oracle, Nokia, Intel, Citibank, Fidelity Investments, VMware, Harman. Industry expertise in IT/ITES technology services, B2B, B2C, Healthcare, Real Estate, Transport, Manufacturing and Insurance projects.
Web Measurement) - BFSI Segment
. (
. (
. (
. (
. (
