Usama Ata, Performance Marketing Lead

Usama Ata

Performance Marketing Lead

Obrotu Digital

Lieu
Émirats Arabes Unis - Dubaï
Éducation
Baccalauréat, Marketing
Expérience
2 years, 9 Mois

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Expériences professionnelles

Total des années d'expérience :2 years, 9 Mois

Performance Marketing Lead à Obrotu Digital
  • Pakistan
  • août 2021 à avril 2024

Involved in the brand building strategies for startups and established brands across different industries. Creating and executing a strong performance marketing strategy and execution plan to ensure high sale numbers are achieved. Expert in strategising and implementing facebook ads, google ads, youtube ads, linkedin ads.
Achieved monthly sales of PKR 300M+ for a single brand along with constant quarterly percentage growth on multiple brands. Executed campaigns of over $150, 000 ad spend per month.
Achieved ROAS of over 10 on multiple campaigns across Google and Facebook along with spend to sale ratio of under 5% on multiple brands.

Éducation

Baccalauréat, Marketing
  • à Lahore School of Economics
  • juillet 2018

Bachlors Honors degree with Majors in Marketing & Minor in Media Studies.

Specialties & Skills

Digital marketing
Media buying
Facebook ads
Digital strategy
Google ads