DGM - Marketing, Systems & Technology Group, IBM India/South Asia
IBM India Pvt Ltd
Total years of experience :18 years, 10 Months
I today drive marketing & strategy for IBM's System z (mainframe), IBM Power Systems (Unix Servers) businesses and manage the Independent Software Vendor (ISV) & System Integrator (SI) relationships for IBM's System & Technology Group for India & South Asia as a region.
Key competencies:
B2B Marketing: Market strategy, marketing planning, asset development, external & internal communication, media relations, analyst relations, sales interlocks, branding, event management, campaigns, leads generation, market intelligence, project management, sales enablement
Business Unit Strategy: Revenue growth and roadmaps, business insights, sales analysis and decision support, data analysis and planning
Technology and Engineering: Interface deeply with scientific disciplines to understand core concepts of cross-disciplinary technology & constraints, and bridge gaps to the market via effective, 360-degree marketing strategies
Did my bachelors in arts from Christ College, University of Bangalore, India. One of the most reputed college in the country for arts and commerce. Did my bachelors in Journalism, English Litreature and Psychology. Was part of the Cultural team for three years in a row and have been in the student bodies of Department of Journalism and English Litreature. Have participated and won many prizes for the institution.