Sr. Data Analyst / Consultant
Injazat Data Systems
مجموع سنوات الخبرة :12 years, 11 أشهر
Maximize Customer Lifetime Management (CLM) 's revenues impact through shaping Pilots & Scale ups offers, Go-to-market Development, Campaign Management, Performance tracking & ROI.
● Lead the execution of multiple BTL activities (up-sell, x-sell, ARPU developments, retention, etc.) based on data mining models and analytical insights.
● Apply different business opportunities according to business-opportunity business-risk (BoBr), profitability and management priorities.
● Responsible for performing complex data analysis and modeling,
● Set up targeting rules, offers priorities and offers KPIs.
● Prepare marketing detailed budget (subscribers, traffic & revenues) and track its performance.
● Manage reporting and post evaluation team and ensure that reports are shared with all segments and evaluations are sent accordingly.
● Reduced the number of churners by 32% through building a Churn prediction model based on complex & recent math & statistics techniques. SAS Neural, Regression & Tree nodes.
● Perform Micro Segmentation, target segmented subscribers depending on their usage and set post evaluations criteria. SAS Clustering Node.
● Increased the number of committed subs by 25% through Handset Propensity Model based on Next Best Handset analysis. SAS Sequence Node.
● Increased the sales of VAS services by 20% through applying Cross & up selling techniques. SAS Association and Ensemble node.
● Retained the inactive subscribers through building Inactivity coloring model which studies subscribers’ behaviors & patterns then target the right subscribers at the right time using most popular statistical methods and functions. Oracle Jobs & procedures (PL/SQL)
● Increased the collection of invoices and reduced the bad debts by 15% through Bill payment reminder which is a notification model that aims to remind customer to pay their invoices aligned with their old trend in doing so. Oracle PL/SQL.
● Developed SQL queries to extract, manipulate, and/or calculate information to fulfill data and reporting requirements, Oracle based.
● Developed Web & desktop based applications to fulfill Reporting requirements, ASP.Net based.
● Ensured that upper management is informed of all critical issues pertaining to the area responsible for.
● Campaigns Post evaluations, conclusions and recommendation, Presentation skills.
● Worked on Data Warehouse(DWH) project phase I, Oracle.
Leadership skills. Simulation Project Management. Applied Statistics Advanced Economy ....
Bachelor Of Science in Computer Information System (3.5/4.00), Minor in Business Administration (3.40/4.00), Bethlehem University. GPA: 3.18/4.00. June2011 Awarded Honor/Dean list 5 times. Worked in computer labs for 3 years.