Marketing manager
Adwaa Segal Dental center
Total years of experience :10 years, 6 Months
Developed and implemented marketing strategies to increase new business acquisition.
Conducted market research to identify new opportunities and trends in the dental industry.
Managed a team of 5 marketing professionals under my department consisting of call center, telemarketers, quality, social media specialists.
Monitored and analyzed marketing metrics to measure the effectiveness of marketing efforts.
Built relationships with local businesses and organizations to promote the clinic's services as well as partnering with marketing and advertisement agency.
Participating in exhibition shows and medical conferences for brand awareness and lead generation.
*Increased Instagram following by 25%
*Increased Google Ratings from 3.8 to 4.5 with over 900 reviews.
*Establishing online presence on Tiktok and Snapchat.
Heading the project of transforming samara taxi service to premium limousine services using training on required service level, introducing incentive programs, vetting quality drivers, limousine fleet injections.
Co managing the development and digitization of transportation products and solutions for corporate customer use.
Introducing and activating loyalty programs with the support of our partners at SIXT headquarter in Germany.
Establishing relationships with airlines and travel agencies and identifying new business potential for cross-selling Sixt leisure products.
Co managing the development and digitization of transportation products and solutions for corporate customer use.
Introducing and activating loyalty programs with the support of our partners at Sixt's headquarter in Germany.
Developing new sales opportunities.
Supervising representatives to ensure increased sales.
Preparing reports on accounts and transactions.
Tracking account targets and monitoring sales. Preparing proposals for new customer prospects.
Key Achievements:
Managed Johns Hopkins Aramco hospital account and secured the contract renewal.
Project description: on-call limousine service | Project value: 1.8 M Secured and managed projects with Panda supermarkets for grocery deliveries.
Project duration: 10 months | Project value: 4.8 M
Managed Kempinski hotel branch account with monthly revenues between 30k to 45k for limousine services.
Responsible for successful marketing and administrative activities.
Carried out website management including updates, redesigning, SEO, content revision, and google business verification.
Managed social media activities including social media account creation and marketing calendars.
Planned and created product launch campaign including launch events, social media teaser campaign and printable advertisements.
Managed social media marketing budgets
Carried out branding tasks according to Corporate guidelines.
Planned and created presentations for projects, products, and proposals.
Managed Microsoft project professional including daily updates and follow up for the completion of project tasks.
Projects:
Certification of terminals with SAMA
Software development updates and projects management.
Marketing, recruitment, operations, product order from a manufacturer, R&D projects.
⦁ Supervising GSA functions: website and online sales, key account coordination & agency sales, reservation & customer service center, brand building & awareness
⦁ Setting up travel agency partners' accounts and providing training on the reservation system setup and functions.
⦁ Segmentation of Corporate Accounts: ex. Walk-in Cust., corporate, travel agencies, wholesalers.
⦁ Development and implementation of Business Growth Strategies to increase market share sales. Ex. breaking in to new markets, activation of new sales channels.
⦁ Continual development of business relationship with active corporate clients.
⦁ Development of Existing Corporate Key Account setup.
⦁ Strategic Acquisition of New Corporate Accounts.
⦁ Participation in Multinational tenders coordinated by Headquarters in Germany.
⦁ Implementing Corporate Key Accounts online and offline setup.
⦁ Continuous monitoring of Account revenues and receivable accounts
Setting up online and offline marketing promotional campaigns in coordination with the team in Germany.
▪ Evaluating event sponsorships and participation opportunities within the industry parameters.
▪ Managing and optimizing online websites content and promotional campaigns.
▪ Managing branch rebranding project for 17 existing locations around the kingdom according to new corporate identity
▪ Coordinating site civil works for general maintenance, electrical and network wiring, painting works for rebranding project.
▪ Planning branch interior and exterior design layouts, supported by our team in Germany.
▪ Supervising the installations of interior decorations for both new and existing branches.
▪ Supervising the installations of exterior brand signage for both new and existing branches.
⦁ Managing and scheduling daily meeting agenda.
⦁ Managing travel itinerary.
⦁ Drafting minutes of meeting.
⦁ Keeping track of Credit Card invoices.
⦁ Drafting and editing project agreement contracts, as well as preparing sales quotations.
⦁ Tracking and following up on pending invoices.
⦁ Drafting of meeting minutes for project requirements.
⦁ General secretarial duties.
Reporting directly to the vice President of a Trading company, my main responsibilities were as follows:
⦁ Assisted in the preparation of all outgoing quotations and local Purchase Orders
⦁Following up on the sent sales quotations & POs to clients and vendors.
⦁Creation of system procedure manual with screen shots including step by step instructions for the all system entries specific to each department.
⦁ General secretarial duties
ISG-Dammam- International Schools Group “Rahima Academy” (Saudi Arabia) Date: 2003 - 2005 Qualification: Grade 8 – 9 Asia International English School (Saudi Arabia) Date: 2005 - 2008 Qualification: Grade 10 - 11 - 12 2009 - 2013 AMA international university of Bahrain bachelor in (BIS) Business Information System
AMA International University of Bahrain Date: 2009 - 2013 Qualification: Bachelor Degree Major: Business Information System Critical Modules: • Macroeconomics • Marketing Management • Information System Management • Project Management • Financial Management • Human Resource Management • System Analysis and Design Relevant Courses: • Database Management System for Business • MS Office for Professional Staff • Oral and speech communications • Corporate Strategy & Intl Business