Sr. Sales and Marketing Manager
Alessa Industries Group
مجموع سنوات الخبرة :20 years, 9 أشهر
•Enhances staff accomplishments and competence by planning delivery of solutions; answering technical and procedural questions for less experienced team members; teaching improved processes; mentoring team members.
•Identifies business opportunities by identifying prospects and evaluating their position in the industry; researching and analyzing sales options.
•Sells products by establishing contact and developing relationships with prospects; recommending solutions.
•Maintains relationships with clients by providing support, information, and guidance; researching and recommending new opportunities; recommending profit and service improvements.
•Identifies product improvements or new products by remaining current on industry trends, market activities, and competitors.
•Prepares reports by collecting, analyzing, and summarizing information.
•Maintains quality service by establishing and enforcing organization standards.
•Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; benchmarking state-of-the-art practices; participating in professional societies.
•Contributes to team effort by accomplishing related results as needed.
Organize sales and marketing operating model regional.
Identify implications on regional support services.
Develop a performance review mechanism for region (KPI's, target, frequency).
Asses Daikin's current regional support services operating model.
Managing the company's sales within the defined geographic area. Ensures consistent growth in sales revenues through positive planning. Deployment and management of the sales team. Identifies strategies and action plans to improve short- and long- term sales.
Maintaining and developing relationships with existing customers.
Arrange meetings with potential customers to prospect for new business.
Full awareness of Daikin's products.
Negotiating the terms of an agreement and closing sales.
Responsible for Dealers segment business providing direct sales activity to secure strategically important opportunities, responsible for preparing planning & execution of the business plan and growth initiatives plus expand all areas from 90 Million sales to 225 Million SR.
• Create and develop programs for national sales and ensure its implementation. This can be done by developing action plans for field sales
• Ensure the successful achievement of the company’s sales goals across all its regions
• Ensure sales volume is at its maximum, maintaining product mix, and selling price
• Oversee company’s sales performance at regional levels
• Develop effective sales strategy and ensure its timely implementation
• Schedule occasional meeting with regional managers
• Keep current with demand and supply of company’s products/services, economic indicators, changing trends and its competitors
• Monitor cost in relation to prevailing competition, and if necessary adjust the price of selling
• Discipline employees when necessary
• Monitor and give appraisal to the activities of regional sales manager
• Review professional publications
• Establish personal networks across all regions
• Participate in professional societies
• Recruit and train sales employees for effective delivery
Participate in market strategy building by providing useful information from sales activities
Manage and motivate direct reports to meet the objectives set by the business and clients.
• Expand new sales channels & distributors across the Kingdom.
• Direct sales of unitary products to end users and dealer's networks.
• Make all technical studies of all DX projects and make the required calculation of heat load using HVAC programs.
• Identify all standard engineering specifications.
• Propose the main and optional units based on the projects requirements.
• Drive account management leadership for the area sales organization.
• Ensure that labor resources and core skill competencies are provided to meet the requirements of the business growth.
• Set aggressive & motivational goals to challenge the sales team and meet the business plan.
• Develop an annual budget and operating plan consistent with branch profit and marketing goals and business targets.
• Ensure that direct reports have the skills to coach and develop their staff to meet business targets.
• Ensure effective communication channels are maintained with team leaders.
• Expand two areas sales from 40 Million SR to 70 Million SR.
Sales of YORK - Air Conditioning equipment's and services. Develop and implement sales and marketing strategies for all HVAC products. Build and highly motivate direct and indirect sales, Distribution channels, Outlets, and whole sales, preparation of forecast and manage a team of 5 Sales Engineers include followed by service engineers with technicians team for after sales service.
3 Courses
Expanded Budget sales by 125%.
• Drive team work to achieve company goals.
• Developed Excellence in Sales training course.
• Responsibility for the financial performance of the department by setting strategic goals and plans which are consistent with overall business objectives.
• Ensure effective communication channels are maintained with team leaders.
• Set aggressive and motivational goals to challenge the sales team and meet the business plan.
• Expand one area sales from 10 Million SR to 30 Million SR.
• Continuously analyze market and business performance, using and sharing information as appropriate.
Riyadh Metro Projects 2500 units - KFMC 24 AHU’s - King Khalid Airport Terminal 5.
BSc, (Mechanical Engineering) from BUI - Spain 1996
BSc, (Chemist, Physics)