wsam genedy, Marketing director and equity manager

wsam genedy

Marketing director and equity manager

promovision media marketing and branding firm

Location
Egypt - Cairo
Education
Bachelor's degree, faculty of commerce and business administration (English sec)
Experience
19 years, 1 Months

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Work Experience

Total years of experience :19 years, 1 Months

Marketing director and equity manager at promovision media marketing and branding firm
  • Egypt - Cairo
  • My current job since January 2015

-Collaborate with team agency team to develop and deliver marketing plan that includes input from cross-functional teams and aligns with overall (offline-online) projects
-Making the marketing plan which presents the new ideas calendar for the new companies that will deal with agency when needed.
-Develop and implement regional agency programs and campaigns in partnership with customers
-Supervising all online activities from its pilot campaign to the end (ads map, posts, copy writing, videos contents …extra
-Supervising all on ground activities( ATL, BTL, Events, Branding…extra)
Evaluate and report on success across channels as part of overall business goals

reviewer and freelance writer and novelist at own
  • Egypt - Cairo
  • December 2014 to December 2016
Marketing and sales director at The Spanish egyption company (el churro ) for cafe and restaurants
  • Egypt - Cairo
  • March 2009 to June 2014

Egyption Spanish comp.(elchuroo cafe & restaurant - Egypt
Responsible for all marketing and sales figure for all its three branches and the over all operations in the restaurants .and acting as managing director .

brand manager at B Tech Trade & Distribution
  • Egypt - Cairo
  • December 2008 to February 2010

• Participate on making the marketing plan of the whole year.
• Follow up the marketing plan activities.
• Making monthly survey about our position in our branch.
• Making monthly report about our activities.

• Responsible Supervising & Managing for the (ATL, BTL&EVENTS) related to our brands.
• Handling all paperwork and reports that concern the moving & various projects.
• Supervising & managing the whole crew working & insuring that work is done to the company standards.
• Time management for the projects to be done within its time limit.
• Handling all problems and obstacles that might coming up .
• Handling client requirements, complaints & fulfilling them to the company standards.
• Writing reports and presentations concerning every aspect in the projects to keep higher management informed about every detail..
• Monitoring competitor activity and responding to its actions with the appropriate strategy and tactics.
• Reviewing online advertisements concerning the products that is responsible and adjust it to match the sales, marketing and corporate objectives.
• Develops sales forecasts
• implementation of the visual merchandising

event superviser at orange club furniture
  • Egypt - Sharm el Sheikh
  • October 2006 to May 2008

- Responsible for all events (in store events and out store)
- Responsible for all events that happened from A to Z.
- Make the presentation for the event and send it to higher management in main branch.
- Responsible for the( timing) of the event
- Supervise the purchasing for all items of the event.
- Supervising the whole marketing activities that will be happened hand in hand with the event (BTL, ATL)
- Responsible to determine the budget for the events that will happened within the year.

training manager at amico -tech
  • Egypt - Cairo
  • May 2004 to September 2006

• Plans and execute sales activities and customer/prospect contact towards achieving agreed business aims including costs and sales.
• Maintains and develops existing and new customers through appropriate propositions and ethical sales methods.
• Carries out sales activities to agreed budgets and timescales and integrates personal sales efforts with other organized activities.
• Develop &Communicates liaises and negotiates internally and externally using appropriate methods to facilitate the development of profitable business and sustainable relationships.
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• Explains products and points out salable features.

• Maintain training programs current
• Monitor instructor performance to verify training is conducted as outlined in approved training materials and in a manner that motivates personnel to learn
• Develop training programs according to approved methodology
• Negotiates and answers questions concerning products such as advantages, price, terms, conditions, and warranties.
• Make training for all the new comers, up to 60 classes.
• Develop improved methods to meet training and facility objectives and goals as required
• Develop training policies that establish guidelines for all training function

Education

Bachelor's degree, faculty of commerce and business administration (English sec)
  • at helwan university
  • September 2007

fair

Specialties & Skills

Adobe Photoshop
Leadership
Telesales
general accounting

Languages

English
Expert

Hobbies

  • Creative writing and reading