Yacqub Lye, Event Operations & Business Development Manager

Yacqub Lye

Event Operations & Business Development Manager

Mission Control Event Management

Location
United Arab Emirates
Education
Higher diploma, Accounting And Business Management
Experience
17 years, 4 Months

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Work Experience

Total years of experience :17 years, 4 Months

Event Operations & Business Development Manager at Mission Control Event Management
  • United Arab Emirates - Dubai
  • My current job since August 2016

• Assist in analyzing and providing input as it pertains to forecasting, revenue and key metrics
• Pipeline Management Process and Training
• Sales Field Support Management
• Management cadence and reporting (reports, forecasts, pipeline, operational reviews, dashboards, data support)
• Directs events team and staff and oversees all operations from development, production, right up to delivery.
• Coordinate and implement all operations within an event, including, but not limited to staff, food, beverage, AV / tech support, set up, decor and payment
• Contact point for all clientele; ensured host of event was pleased whilst building strong communication ties and excellent rapport.
• Liaise with different departments to guarantee successful events; such as marketing, sales team, restaurant management team and lead chefs.
• Responsible for all event staff, hires and trains new employees as well as provides leadership, motivation, direction and support to current team.

Business Development & Marketing Manager at Thumbay Group of Companies
  • United Arab Emirates - Ajman
  • March 2011 to July 2016

Responsible for the marketing of company products and services to the right market whether B2B or B2C.
- Demonstrate technical marketing skills and company product knowledge.
- Develop an annual marketing plan in conjunction with the sales department. This should detail the year’s activity to meet agreed company objectives.
- Budget management. To deliver all marketing activity within the agreed budget.
- To direct marketing staff where budgets are devolved.
- To manage all aspects of print production, receipt and distribution.
- To achieve frequent, timely and positive media coverage across all available media.
- To managing the entire product line life cycle from strategic planning to tactical activities.
- To conduct market research in order to identify market requirements for current and future products.
- To develop and implement a company-wide plan to push product, working with all departments for its execution
- To analyze potential strategic partner relationships for product lines.
Special Task : handling the total marketing and advertising operations of the HEALTH Magazine

Assistant Marketing Manager at Wijeya Newspapers
  • Sri Lanka - Colombo 7
  • January 2007 to February 2011

Manage corporate marketing and communications functions, overseeing a $1.3M budget and 10-member team. Direct brand management, PR, media relations, corporate positioning, product launches, advertising, sales collateral and trade show marketing.

Education

Higher diploma, Accounting And Business Management
  • at IFA UK
  • February 2006
Higher diploma, Commercial Management
  • at ICM UK
  • August 2005
Diploma, Management Accountancy
  • at CIMA UK
  • May 2005
Higher diploma, Sales And Marketing Education
  • at Sri Lankan Institute Of Marketing
  • May 2004
High school or equivalent, Mathematics Education
  • at Wycherley International School
  • December 2002

Specialties & Skills

Advertising
Marketing Communications
Revenue
MS Office, Power Point
Human resources management
Team building
Staff development
Operations management
Performance tracking and evaluation
Cost estimating
Conflict Resolution
Budget management

Languages

English
Expert
Malay
Expert