Yara Alqahtani

Developed campaigns to support sales and aftersales

Managed the monthly social media calendars

Maintained the website and Google Business profiles

Managed internal and external events

Led the integrated marketing launch of FAW Trucks and YouCan Trailers

Managed product photography, videography, and production of POS materials.

Managed showrooms branding and merchandising.

Managed the development and production of marketing collateral and corporate materials.

Developed brand guidelines and marketing assets, including a new logo, brand identity, and company portfolio

Created annual marketing and communication plans

Managed supplier relationships and procurement processes

Managed marketing budgets and annual campaign planning

Collaborated with regional and executive leadership through business reviews and strategic planning