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yasser ali, Sales Manager

yasser ali

Sales Manager·Souvenir Supplies Company

Saudi Arabia

Bachelor's degree, Bsiness management

Work experience

Total years of experience: 19 years, 2 months

Sales Manager

January 2025 - Present

Souvenir Supplies Company

Riyadh, Saudi Arabia Hybrid

January 2025 - Present

Developing new and diverse product lines aligned with market demand and trends.
Managing e-commerce stores on Trendyol and Noon marketplaces, including product listing, pricing strategies, promotional campaigns, and order management.
sales data and customer behavior to improve product performance and increase conversion rates.
Coordinating with suppliers and service teams to ensure efficient inventory management and smooth order fulfillment.
Leading and training sales teams to achieve monthly and quarterly sales targets.
Creating marketing campaigns and promotional offers to increase brand awareness and drive online sales.
Negotiating with suppliers and business partners to secure competitive pricing and maintain strong profit margins.
Monitoring competitors and market trends within the cosmetics and personal care industry.

Company industry:
Retail & Wholesale
Job role:
Sales

Sales Manager

January 2025 - Present

Souvenir Supplies Company

Riyadh, Saudi Arabia

January 2025 - Present

• Developing new and diverse product lines aligned with market demand and trends.
• Managing e-commerce stores on Trendyol and Noon marketplaces, including product
listing, pricing strategies, promotional campaigns, and order management.
• Analyzing sales data and customer behavior to improve product performance and
increase conversion rates.
• Coordinating with suppliers and service teams to ensure efficient inventory
management and smooth order fulfillment.
• Leading and training sales teams to achieve monthly and quarterly sales targets.
• Creating marketing campaigns and promotional offers to increase brand awareness
and drive online sales.
• Negotiating with suppliers and business partners to secure competitive pricing and
maintain strong profit margins.
• Monitoring competitors and market trends within the cosmetics and personal care
industry.

Company industry:
Retail & Wholesale

Sales Manager

February 2021 - September 2024

Aseel water company

Jeddah, Saudi Arabia

February 2021 - September 2024

• Develop and implement sales strategies and product policies.
• Organize and allocate tasks within the sales team to ensure efficiency.
• Conduct market and competitor studies and analyze sales performance.
• Build a customer database and strengthen long-term relationships.
• Monitor performance indicators and implement corrective actions.
• Develop and maintain strong relationships with clients and distributors.
• Resolve customer complaints to ensure satisfaction.
• Prepare detailed periodic reports for senior management on achievements, challenges, and recommendations.
• Coordinate with marketing and operations departments to align sales strategies with overall company goals.

Company industry:
Food & Beverage Production
Job role:
Sales

Sales Manager

January 2021 - August 2024

Aseel Water Company

Jeddah, Saudi Arabia

January 2021 - August 2024

• Develop and implement sales strategies and product policies.
• Organize and allocate tasks within the sales team to ensure efficiency.
• Conduct market and competitor studies and analyze sales performance.
• Build a customer database and strengthen long-term relationships.
• Monitor performance indicators and implement corrective actions.
• Develop and maintain strong relationships with clients and distributors.
• Resolve customer complaints to ensure satisfaction.
• Prepare detailed periodic reports for senior management on achievements,
challenges, and recommendations.
• Coordinate with marketing and operations departments to align sales strategies with
overall company goals.

Company industry:
Retail & Wholesale

Sales Manager

October 2016 - December 2020

Avaz Logistics & Distribution

Riyadh, Saudi Arabia

October 2016 - December 2020

• Develop and execute sales strategies to achieve growth targets.
• Establish and manage a telesales team.
• Train and onboard new team members in sales techniques.
• Analyze market trends and present recommendations to senior management.
• Monitor sales performance and design improvement plans.
• Resolve customer complaints to maintain high satisfaction levels.
• Prepare regular detailed reports on achievements, challenges, and recommendations for senior management.

Company industry:
Software Development
Job role:
Sales

Sales Manager

January 2016 - January 2020

Avaz Logistics & Distribution

Jeddah, Saudi Arabia

January 2016 - January 2020

• Develop and execute sales strategies to achieve growth targets.
• Establish and manage a telesales team.
• Train and onboard new team members in sales techniques.
• Analyze market trends and present recommendations to senior management.
• Monitor sales performance and design improvement plans.
• Resolve customer complaints to maintain high satisfaction levels.
• Prepare regular detailed reports on achievements, challenges, and recommendations
for senior management.

Company industry:
Retail & Wholesale

Area Supervisor

January 2014 - March 2016

Gulf catering company

Jeddah, Saudi Arabia

January 2014 - March 2016

• Managed a team of employees, distributed tasks, and created work schedules.
• Ensured compliance with company policies, safety, and quality standards.
• Oversaw cleanliness and organization of displays and warehouses.
• Trained and evaluated employees, providing feedback to improve performance.
• Developed practical strategies to increase sales and achieve performance targets.
• Implemented promotional campaigns and plans to boost sales.
• Handled customer inquiries, resolved issues, and provided tailored recommendations.
• Studied products and competitors to provide comprehensive information to customers.
• Monitored and analyzed sales performance and prepared reports for senior management.

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Sales

Area Supervisor

January 2014 - January 2016

Gulf Catering Company

Jeddah, Saudi Arabia

January 2014 - January 2016

• Managed a team of employees, distributed tasks, and created work schedules.
• Ensured compliance with company policies, safety, and quality standards.
• Oversaw cleanliness and organization of displays and warehouses.
• Trained and evaluated employees, providing feedback to improve performance.
• Developed practical strategies to increase sales and achieve performance targets.
• Implemented promotional campaigns and plans to boost sales.
• Handled customer inquiries, resolved issues, and provided tailored recommendations.
• Studied products and competitors to provide comprehensive information to
customers.
• Monitored and analyzed sales performance and prepared reports for senior
management.

Company industry:
Catering, Food Service, & Restaurant

Sales Manager

February 2012 - December 2013

Alexandria for Food Industries Development

Alexandria, Egypt

February 2012 - December 2013

-Analyzing and developing strategies to maximize sales volume and forecast future sales.

-Developing and increasing sales through making effective decisions.

-Monitoring inventory levels and ensuring products supply orders are placed.

-Creating and implementing promotional and advertising plans aimed at driving growth.

-Managing customer complaints and resolving them after escalation to the manager level.

-Reviewing and analyzing daily, weekly, and monthly reports from the accounts and sales departments.

Company industry:
Food & Beverage Production
Job role:
Sales

Sales Manager

January 2012 - January 2013

Alexandria Food Industries Development

Alexandria, Egypt

January 2012 - January 2013

• Developed sales strategies and strategic plans to increase company sales.
• Set clear, measurable goals for the sales team and communicated them effectively.
• Led, guided, and trained the sales team to maximize performance.
• Regularly evaluated team performance and provided coaching to enhance skills.
• Supervised daily store operations and ensured efficient resource allocation.
• Analyzed historical sales data and market trends to identify opportunities and future
plans.
• Monitored competitors activities to maintain competitive advantage.
• Ensured compliance with company policies, regulations, and quality standards.

Company industry:
Retail & Wholesale

Retail Supervisor

January 2010 - January 2012

Alexandria for Food Industries Development

Alexandria, Egypt

January 2010 - January 2012

-Responsible for guiding, managing, and motivating sales team members to achieve sales targets.

-Distributing sales targets to the sales team and collaborating with them to achieve the goal.

-reassigning geographic areas and distributing them among the sales team to increase the companys sales.

-Focusing on product distribution and expanding the customer base.

-Following up with existing customers resolving their issues, and increasing their sales.

-Providing a monthly report on sales representatives and how to improve their efficiency.

Company industry:
Food & Beverage Production
Job role:
Sales

Retail Sales Supervisor

January 2010 - January 2012

Alexandria Food Industries Development

Alexandria, Egypt

January 2010 - January 2012

• Monitored sales representatives field performance and analyzed budgets and sales
results.
• Tracked market trends and competitor activities, preparing regular reports.
• Developed effective marketing and sales strategies to support business growth.
• Ensured product availability and proper display at customer locations.
• Monitored product shelf life and managed expired product withdrawals.
• Followed up on order deliveries and resolved client issues.
• Ensured invoice collection and coordinated with the accounting department.

Company industry:
Retail & Wholesale

Sales Representative

August 2007 - December 2009

Alexandria for Food Industries Development

Alexandria, Egypt

August 2007 - December 2009

-Achieving sales targets, coverage, and distribution targets for each of the companys products according to approved sales forecasts.

-Building good relationships with customers, understanding their needs and requirements.

- Submitting daily and weekly sales activity reports to the sales supervisor.

- Collecting all outstanding payments from customers within the allowed period for each client.

- Monitoring competitors prices and any special promotional campaigns and providing feedback to the sales and marketing departments.

Company industry:
Food & Beverage Production
Job role:
Sales

Sales Representative

January 2007 - January 2009

Alexandria Food Industries Development

Alexandria, Egypt

January 2007 - January 2009

• Achieved or exceeded monthly, quarterly, and annual sales targets.
• Identified new potential clients and established strong relationships with them.
• Maintained and expanded relationships with existing clients to increase sales.
• Provided detailed product presentations to customers and promoted sales.
• Understood client needs and recommended appropriate products.
• Processed accurate orders and ensured correct product display and pricing.
• Monitored sold products, shelf life, and handled expired items efficiently.
• Collected payments and submitted daily reports to the accounting team.

Company industry:
Retail & Wholesale

Education

Faculty of Commerce

July 2008

July 2008

Bachelor's degree, Bsiness management

Egypt

- Business Administration - Marketing - Advertising and Publicity

Faculty of Commerce, Alexandria University

January 2008

January 2008

Bachelor's degree, ادارة أعمال

Egypt

Skills

Management
Expert
Management
Expert
Team Leadership
Expert
Team Leadership
Expert
B2B Sales
Expert
B2B Sales
Expert
Negotiation
Expert
Negotiation
Expert
Sales
Expert
Sales
Expert
Management
Expert
Management
Expert
Team Leadership
Expert
Team Leadership
Expert
B2B Sales
Expert
B2B Sales
Expert
Sales
Expert
Sales
Expert
Negotiation
Expert
Negotiation
Expert
Sales Management
Expert
Sales Management
Expert
Revenue Growth
Expert
Revenue Growth
Expert
Sales Leadership
Expert
Sales Leadership
Expert
Digital Sales Strategy
Expert
Digital Sales Strategy
Expert
Sales Strategy
Expert
Sales Strategy
Expert
Key Account Management
Expert
Key Account Management
Expert
E-Commerce Management
Expert
E-Commerce Management
Expert
Business Development
Expert
Business Development
Expert
Noon Seller
Expert
Noon Seller
Expert
Product Listing Optimization
Expert
Product Listing Optimization
Expert
Market Analysis
Expert
Market Analysis
Expert
Trendyol Seller Panel
Expert
Trendyol Seller Panel
Expert
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
E COMMERCE
Intermediate
E COMMERCE
Intermediate
MANAGEMENT
Intermediate
MANAGEMENT
Intermediate
MARKET SHARE
Intermediate
MARKET SHARE
Intermediate
MARKETING ANALYTICS
Intermediate
MARKETING ANALYTICS
Intermediate
OPERATIONS
Intermediate
OPERATIONS
Intermediate
PRICING STRATEGIES
Intermediate
PRICING STRATEGIES
Intermediate
SALES
Intermediate
SALES
Intermediate

Languages

Arabic

Native Speaker

English

Intermediate

Memberships

Syndicate of commercial

member

January 2010

Recommendations

Sami Mansour

Sep 2020

Sep 2020

Senior Marketing OfficerColleague

من المجتهدين والعمليين وفقك الله

Hobbies and interests

القراءة
كرة القدم