yosra gattoufi

Manage managers daily project, their quarterly evaluations and participation on recruitment,
- Collaborate with the IT development team daily,
- - Manage planning, organize tasks according to priorities and monitor the progress of projects,
- Manage Emergency and contingency,
- Orgonize meetings, feedback, brainstorming
- Survey Quality of the recipe: respect of the deadlines, respect of the web standards, conformity to the functionnal requirements
- Survey Quality of internal and external exchange: document of receipt, provision of Information, brief, functional CDC, ...,
- Anticipate and analyse customer needs throughout the projects, detect opportunities.
On Digital Marketing projects:
- Implement search marketing campaigns (SEO, SEA),
- Participate in the setting up of promotional projects (Events, Games contests, Newsletter, Buzz, Affiliation, ...),
- Monitor : Reporting progress and analysis of KPIs,
- Benchmark and competitive intelligence,
On Web Development projects:
- Specify functional and technical specification of the projects,
- Plan, follow-up of deadlines and costs,
- Ensure the test and the conformity of the final product (functional recipe).
On Ecommerce projects:
- Pilot the operational implementation of e-commerce projects
- Define and regular monitoring of performance indicators, implementation of Followup
analytics, dashboards, ...
- Accompany our customers in the optimization of their ecommerce sites: Customer,
user experience, sales tunnel, transformation rate ...
Team management and evaluation

- Identify customers need
- Understand the market, the customer and the business in order to make sound
decisions
- Prepare several scenarios proposal
- Share in defining project vision with stakeholders and the Director of Product
Development
- Communicate this vision and the technical feasibility with development team
- Assess business value of feature requests, product, and technical requirements
- Prioritize work according to the value assessment
- Prepare and maintain Product Backlog: Design mockups, write stories, acceptance
criteria
- Lead team in all phases of product development
- Coordinate communication between development team and stakeholders regarding
goals, requirements and business need
- Work with Director of Product Development to determine which project the team
should be working on
- Work with internal and external stakeholders to define product requirements and
transform them into a prioritized backlog
- Final arbiter of project requirements questions
- Ensure Development Team works to achieve a potentially shippable product at end of
sprint.
- Decide whether to ship or continue development with the help of the Director of
Product Development
- Adhere to the policies and procedures of the company
- Align team efforts with overarching product requirements
- Test final product
Team management and evaluation
Main projects: Regulatory, e-details aid, tracking,

Plan and execute all web, SEM (SEO, SEA, and SMO), marketing database, email, social
media and display advertising campaigns
- Inbound marketing
- Partnership and co-branding
- Design, build and maintain social media presence
- Measure and report performance of all digital marketing campaigns, and assess
against goals (ROI metrics and KPIs)
- Identify trends and insights, and optimize spend and performance based on the
insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across
multiple channels and customer touch points
- Instrument conversion points and optimize users funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies.
- Provide thought leadership and perspective for adoption where appropriate
Team management and evaluation

- Write and broadcast press releases.
- Write descriptive for directories.
- Submission Directory.
- Animate blogs and forums.
- Analyze and report traffic
- Update content and database.
- Write website content
- Create websites using wordpress.
- Optimize tags (title, Meta, alt img ...).
- Create and integrate smart pages (using ftp), adapt to style sheets used.
- SMO (animation and monitoring on social networks such as facebook, twitter, G+
Viadeo, linkedin, scoop.it…)
- Perception of potential customers.
- Analyze and optimize websites (architecture, design, content ...).
- Develop marketing strategy to fit web evolution.
- Research and exchange links with partner sites.
- Monitor dashboards: weekly / monthly / yearly
- Analyze log files, errors...
- Audit : Technical and semantic
- Inbound Marketing

Enseigner les langues (français et anglais), l'économie, la gestion

Realization of an information System. The system of collection of the stock exchange orders offers to the banks a wide range of service as following the stock exchange orders emitted by the customers, the traceability of the order, the management of the trade portfolio of the customer and the availability of a history.
However the system let to customers the possibility to deposit their order of stock exchange online via a site what will make possible to them to seize opportunities, to avoid displacement, to save time and to follow the state of their stock exchange orders.
The solution suggested gives access of any agency from any work station to the application. Thus, it facilitates tasks to agencies, by especially avoiding the telephone calls and the sending of the orders by fax to the seat. That’s what makes the exchange between the seat and agencies simpler, faster and less expensive.
Lastly, this system allows collection of data in the seat of bank what will facilitate the spot of controls and the checks.

Réalisation d'un HelpDesk

Effectuer les transactions bancaires pour les clients