Film Director
United Pixels
Total years of experience :21 years, 10 Months
Plans, directs, and coordinates motion picture filming, Observes set or location and reviews drawings and other information relating to natural or artificial conditions to determine filming and lighting requirements, Reads charts and computes ratios to determine required lighting, film, shutter angles, filter factors, camera distance, depth of field and focus, angles of view, and other variables to produce desired effects, Selects cameras, accessories, equipment, and film stock, utilizing knowledge of filming techniques, filming requirements, and computations, Instructs camera operators regarding camera setup, angles, distances, movement, and other variables and signals cues for starting and stopping filming, Views film after processing and makes adjustments, as necessary, to achieve desired effects.
• Held responsibility for every function of the agency including business development, client strategy, creative production, media planning, researching, digital needs, human resources finances and legal department.
• Balanced the different and special talents contained within each department in order to provide best results for the customer
• Assisted in the development of a profitable agency that grew to provide many different services.
• Developing creative and strategic digital media plan for a variety of different projects.
• Managing overall editorial content across all digital and social media platforms
• Day-to-day updating of the main ACU website, as well as all of ACU’s social media sites to ensure the most recent and relevant information
• Increasing ACU’s online presence with new and creative PR techniques
• Assisting and supporting media groups within Syria by developing and maintaining their websites, which provided them with better visibility and communication.
• Developing, designing and delivering email marketing campaigns.
• Managing and growing our social media presence.
• Sourcing, recording and editing video content.
• Liaising and working closely with other staff to assist in the development of creative campaigns.
• Providing design support in the process of developing publicity material including leaflets and posters.
• Receiving and replying to all messages & comments on the social media pages.
• Developed analytic reports on digital activity on all media outlets, using a variety of metrics.
• Managed routine aspects of digital initiatives relying on both internal and external resources.
• Led and directed creative, content, IT and other teams to deliver effective and scalable platforms.
• Optimized business processes through customer-focused digital solutions.
• Identified and developed key strategic alliances both internally and externally.
• Led cross-functional teams to translate customer specifications into business strategies with technical specifications
• Developed and supplied departmental strategic plans on an ongoing bases
• Established proper production teams to drive ongoing success of all web properties.
• Developed strategic roadmaps to support business visions and user needs
• Oversee the implementation of third party vendors and technologies to drive an effective customer experience
• Analyzed and directed customer analytics for objective decision-making.
• Evaluated and improved ecommerce platforms to enhance effective sales growth.
• Designed different types of layouts, illustrations, web design layout & typography according to brand guidelines.
• Created & modified fonts according to customer requests
• Worked on multiple tasks at the same time using a wide range of Medias.
• Acquired valuable knowledge concerning different printing techniques, types of paper, canvas (size, weight), display options (light box, interactive display), cutting, and finalizing prints for display
• Photography and photography editing.
• Developed professional designs and layouts for promotional materials including direct mailings, handouts, advertisements, posters, signs, logos, and other visual layouts
• Prepared illustrations, innovative layout prints and rough sketches for a variety of organizational brochures, designs graphics for website all of which fell within branding guidelines.
• Coordinated production activities with printers, service agencies, advertisers, and vendors and reviewed the quality of final product before release.
• Accomplished manufacturing staff results by communicating job expectations; planning, monitoring, and appraising job results; coaching, counseling, and disciplining employees; initiating, coordinating, and enforcing systems, policies, and procedures.
• Maintained staff by recruiting, selecting, orienting, and training employees; developing personal growth opportunities.
• Maintained work flow by monitoring steps of the process; setting processing variables; observing control points and equipment; monitoring personnel and resources; studying methods; implementing cost reductions; developing reporting procedures and systems; facilitating corrections to malfunctions within process control points; initiating and fostering a spirit of cooperation within and between departments.
• Completed production plan by scheduling and assigning personnel; accomplishing work results; establishing priorities; monitoring progress; revising schedules; resolving problems; reporting results of the processing flow on shift production summaries.
• Maintained quality service by establishing and enforcing organization standards.
• Providing manufacturing information by compiling, initiating, sorting, and analyzing production performance records and data; answering questions and responding to requests.
• Created and revising systems and procedures by analyzing operating practices, record-keeping systems, forms of control, and budgetary and personnel requirements; implementing change.
• Maintained safe and clean work environment by educating and directing personnel on the use of all control points, equipment, and resources; maintaining compliance with established policies and procedures.
• Resolved personnel problems by analyzing data; investigating issues; identifying solutions; recommending action.
• Maintained professional and technical knowledge by attending educational workshops.
• Contributed to team effort by accomplishing related results as needed.
• Used the latest computer technology and other appropriate mediums to produce creative and innovative graphic design/artwork for use in the presentation of departmental publications, promotional materials and exhibitions.
• Provided expertise and a creative input from the inception stage of design work through to its final production, where necessary coordinating work produced by other sections and undertaking liaison with customers of all supervisory levels to ensure initial concepts and ideas are explored and developed to the fullest.
• Continually developed skills in the latest desktop publishing, printing and graphic design techniques, and applied these when necessary in order to maintain and enhance the increasing expectation and requirements of customers and fully use the potential of computer design packages and the skills of all team members.
• Develop and use computer manipulation techniques on a wide range of base materials, including photographs, to provide color correction, image enhancement and as necessary, image creation.
• Established and maintained a professional report with all customers, other organizations and different firms, over the production of material within the agreed deadlines, specification, and budget for each individual project.
• Ensured all work is produced in accordance with approved corporate standards.
• Evaluated the need for software/hardware upgrading in liaison with the Graphic Design Supervisor and the Computer Support Group and implemented based on agreements.
• Undertook routine software maintenance and advised other members of the team accordingly.
• Assisted in and undertook creative photographic work as required.
• Advised other members of the team on developments of the application of desktop publishing, as well as binding and embossing etc. to assess quotations submitted.
• Provided graphic design advice, expertise and where necessary tuition for staff in other sections of the Department on the use and suitability of computer design techniques, software applications and comparable hardware.
• Evaluated and assessed the technical capacity of printers to undertake specified printing and associated works, such as binding and embossing etc. to evaluate quotations submitted, in order to meet the specified deadlines for production.
• Designed different types of layouts & illustrations, web design layout & typography according to brand guidelines
• Created and modified fonts according to brand guidelines.
• Acquired knowledge about printing techniques, types of paper or canvas (size, weight) and display options (light box, interactive display), cutting and finalizing prints for display.
• Photography and photography editing.
• Created professional designs and layouts for promotional materials including direct mailings, handouts, advertisements, posters, signs, logos, and other visual layouts.
• Worked with clients to discuss the images they requested and their exact specifications
• Searched for appropriate photographic subjects and opportunities.
• Carried out research and preparation for photo shoots
• Worked in different locations and in different circumstances to achieve the right image.
• Used an extensive range of technical equipment, including cameras, lenses, lighting and specialist software.
• Communicated with photographic subjects, putting them at ease, encouraging them and directing them.
• Arranged still life objects, products, scenes, props and backgrounds.
• Liaised with other professionals, including graphic designers, writers, gallery managers, picture researchers, commissioning editors and art directors.
• Managed the processing and use of images, discussing technical problems, checking for quality and dealing with clients' concerns.
• Compiled finished products for sale, such as albums and framed prints.
• Gained an understanding of traditional film, digital photography, and keeping up to date with industry trends, developments and new techniques.
• Developed technical expertise with software to digitally enhance images by, for example, changing emphasis, cropping pictures, correcting minor faults, or moving objects around.
• Managed the business aspects of the work, including administration, scheduling work, invoicing and basic accounting.
