Zahra Almohanna

➢Accomplish marketing and sales human resource goals through managerial duties, such as recruiting,
training, scheduling, coaching, and disciplining employees.
➢ Identify trends and determine system improvements to achieve marketing and sales operational goals.
➢ collaborate in preparing the annual budget with the head of finance to meet marketing and sales financial
goals.
➢ Develop field sales action plans and advertising to accomplish marketing and sales goals.
➢ Identify different consumer requirements to properly identify marketing opportunities.
➢ Research and capitalize on different marketing opportunities to improve product marketability and
profitability.
➢ using the best marketing tools to serve the business purpose and financial goals.
➢ Organize PR events to increase awareness of our brand.
➢ Maximize brand presence on various channels (e.g. web, TV, and social media).
➢ Anticipate new opportunities to maintain relationships with important clients.
➢ Gather, investigate, and summarize data and trends to provide accurate information through reports.
➢ Collaborate and work hand to hand with the CEO and other managers and key employees in the sales and
marketing department to achieve important goals.
➢ Involve in planning and assigning daily workload to sales and marketing team members.

Efficiently handling Sales and Marketing activities to achieve corporate revenue goals.
Involve in planning and assigning daily workload to sales team.
Interview, hire and train sales representatives.
Evaluate performance of sales team and provide appropriate feedback.
Provide guidance to sales representatives in their assigned duties.
Respond to escalated customer complaints in a timely manner.
Develop new sales techniques for business growth and profitability.
Understand customer needs and suggest changes in products to meet these needs.
Address customer inquiries about products and services offered.
Identify potential customers and build strong relationship with existing customers.
Provide excellent services and ensure customer satisfaction to build business.
In charge of all requirements to establish YouPositive as a life coaching services program.
Efficiently create the brand concept and idea to introduce life coaching services in the best concept to suit the Saudi society starting from Jeddah.
Organizing cooperation with other business and activities in according with the mission and goals of the company.
Supervising the Marketing team to create the brand concept, logo.
Instrumental in creating and managing long-term goals.
Developing a budget and operating plan for the program.
Developing an evaluation method to assess program strengths and identify areas for improvement.
Spearheading a team of 5 members and more with a diverse array of talents and responsibilities.
In charge of hiring the right talents which fit the team structure, also, training, coaching, counseling, and; communicating job expectations; planning, monitoring.
Ensuring goals are met in areas including customer satisfaction, brand awareness, quality of services and team member performance.
Involve in analyzing program risks.
Working on strategy with the marketing team.
Coordinating and running events and workshops
Participating in tender and grant application process including design, submission and review.
Managing budgets and reporting on fund allocation.
Provide online coaching session’s services through YouPositive website with an integration of payment solution and booking system.
Contracted 10 of service providers between life coaches and psychological counselor.
Write the business plan, supervise the financial plan and worked in the marketing plan, all plans cover 5 years business plan.
Establish social media accounts for YouPositive to create the hub and connect with clients and coaches in different ways.
Participate in different competition with YouPositive, reach to the semifinal round in MITE Saudi and were in top 15% of all applications in Momentum MENA semifinal round.

1- Provides directions and prioritization in the hotel marketing and communications plans, activities and work streams, ensuring deadlines and targeting are met.

2- Participating in managing optimal use of budgeted resources, and recommending strategies and solutions for improved effectiveness of the marketing communications setup.
3- Develops hotel marketing plan.
4- Works closely with DBD, GM, FC and Regional Marketing providing regular campaign performance updates.

5- Cooperate with other departments to identify need for opportunities and provides support where necessary to achieve revenue targets.

6-Analyses and reports successes and ROI of initiatives conducted.

7- Planning of Social Media and e-commerce strategies and assistance in leveraging these channels in the most effectives ways.
8- Responsible for all ongoing media relation’s, press releases, PR events & media visits.

I am responsible for all of the marketing activities including the following :

- Developing a marketing action plan for the whole year.
- Being responsible for all the marketing activity for the hotel social media, press releases, SMS campaigns and participating and blogging in some of Arabic and English social network websites.
-Participating on the hotel public relations in the areas related to marketing and media.
-Ensure internal promotion and awareness of brand values, promotions, advertising and other marketing programs.
-Work closely with the Revenue Manager to strategically target need periods, working at all times in line with business requirements.
-Work closely with the Executive Chef to achieve all new hotel promotions in the target need periods, working at all times in line with business requirements.
-Develop client contacts and build partnership opportunities for advertising, direct mail, public relations and promotions.

1) SUCCESSFULLY NEGOTIATED CONTRATS, SOLVED PROBLEMS, AND ANALYZING REPORTS.
2) HELPING AND ARRANGEMENT ALL THE APPOINTMENT AND NECESSARY TASKS FOR THE GENERAL MANAGER.