Zeeshan Khalid

* Develop impactful marketing campaigns for UN, Bespoke IT and corporate organizations, aligning with their targeted objectives.
* Lead cross-channel marketing plans utilizing Gen AI to power digital marketing campaigns for extensive outreach and measurable outcomes.
* Collaborate with sales & creative teams to develop engaging social media & website content, presentations, reports and videos etc for lead generation and engagement.
* Build strategic alliances with government, media and other partners for effective marketing campaigns.
* Monitor and analyze social media analytics and digital campaign performance to achieve program goals, brand growth, and community engagement.

• Increased brand awareness and audience engagement for corporate and development clients, achieving a 50% increase in social media followers and a 60% rise in engagement rate.
• Produced over 250 engaging video content pieces for AUR TV, covering topics like professional grooming, health & fitness, history, and Podcast on Startups.

• Expanded premium banking client base by 40%, driving 60% revenue growth in investments, deposits, and credit products.

• Exceeded sales target by 200% for event venue and restaurant through targeted digital ad campaigns.
Marketing Executive

* Contributed to the successful launch of Pakistan's first music streaming app "Taazi" and boosted audience engagement for "Burka Avenger" animation series (girls' education).