Director/Head of Business Development, Marketing, Planning and Customer Service
United Carton Industries Company
Total years of experience :22 years, 5 Months
1. Developing markets within KSA
2. Establishing Export Sales
3. Digital Customer Portal
4. Manages Sales Support
5. Manages Order Entry
6. Manages Production Planning
7. Responsible for all Marketing activities
8. Establishing Digital Marketing
9. Managing social media
10. Responsible for all PR activities
11. Responsible for all CSR activities
Sales Manager (West)
- Insure quality documents are submitted by the sales force
- Evaluate sales performance
- Support sales force
- Collections of premiums
- Manage leads generation
Manage operations of 16 Service Centers across KSA including their home service teams, call center, Rehabilitation Center, CRM, and operational equipments and tools. This also includes more than 250 people split between administrations and technicians.
Project Marketing:
- Pitching and Hiring of Agencies
- Developing Marketing Strategy
- Leading Research Studies
- Managing Communication (Creative, Production, Media)
- Managing Activation (Events, Promotions)
- Sales pricing and developing tenant mix
Corporate Marketing:
- Managing Commercial Budgets
- Developed Start-up & Operational Strategies
- Developed Business Collateral
- Leading Communication and Public Relations
- Leading Project and Corporate Market Research
- Business participation at seminars and expeditions
Segments Manager (Acting) for Mass Portfolio
Customer Management Group
- Program manager for Upper Mass Segment “Mazaya”
- Marketing manager for NCB remittance service
Achievements:
- Finalized technical scoping and design of the One Account project
- Developed marketing strategy to launch the new remittance service
- Revamp and correcting of existing mass programs
- Re-design of Ashbal program
Product Manager for Islamic Cards
Credit Cards Department
- Introduced new mechanism to increase profit by 80%
- Redirected marketing and sales to help grow sales 41%
- Repositioned and launched the prepaid card
- Reengineered process of payroll card (delivery in 5 days)
Business Planner
Credit Cards Department
- Launched Direct Sales for credit cards
- Developed group reporting systems
- Centralized source of information for synergy
Process Re-Engineering - Country Operations
- Helped reduce loan processing from 1 week to same day
- Initiate account opening via phone
- Automated Fixed Assets Management System
- Introductory to financing of consumer durable goods
Information Technology Business - IT Projects
- Support migration of 40k PCs to the Win2k service OS
- Developed a centralized information sourcing interface
- Phone support & setup guide for Internet issues
Six Sigma Green Belt
Insurance Fundamentals Competency Exam as mandatory by SAMA to practice insurance business in Saudi Arabia
Attended the required 40 hours classroomm training qualifying for the inline exam.
Masters of Business Administration
KFUPM