Account Executive
BOOKING.COM
مجموع سنوات الخبرة :11 years, 4 أشهر
Assist with the development of the business; First point of contact for partners, answering questions and queries,
taking action as needed; Providing support in building the webpage for venues and/or maintaining partner
information on the Booking.com website; Assist in the preparation of operational planning and projects supporting
the attractions product team.
Key Accomplishments:
o Acted as the global team’s Operations Leader which included guiding projects, liaison between Global
manager and local team, and managing a team of remote employees.
o Handled inbound/outbound pipeline management.
o Collaborated with 3rd party providers to develop full scope of Quality Assurance
o Part of the ‘Task Force’ team that managed team deliverables and overlooked tasks being met in time.
o Lead contact for external partners/providers in regard to products efficiency management.
o Responsible for smooth execution of KPIs and establishing automated systems, processes, controls
operations to align with stakeholders’ requirements
Share opportunities with partners, improving business leveraging internal tool of priority setting. Offer properties
with information and advice, including follow-ups. Organize market visits, operational planning, and projects.
Ensure smooth running of operational tasks. Deliver proactive quality assessments and commercial advice to
partners.
Key Accomplishments:
o Managed Performance portfolio of GCC countries (Qatar, Oman, Kuwait, Lebanon and Bahrain)
o Grew partner acquisition rate by 52% for target markets QoQ
o Generated 200% YoY growth rate for the Pakistan market (leading market in the region)
o Boosted transactions growth and performance score by 180% for Key Accounts.
o Created and managed webinars, seminars, workshops,
o Conducted quarterly business reviews and strategic target alignments with stakeholders using data for
Directed overall marketing, advertising, and promotional activities. Executed market research to analyses
customer research, current market conditions, and competitor information. Coordinated with media and
advertising, as well as sales function. Led individual campaigns covering advertising, PR, events, promotions, new
collection launches, direct marketing, and social media.
Key Accomplishments:
o Envisioned and implemented marketing plans, projects and campaigns for new and existing products.
o Worked with the executive team, to set the marketing strategy for the business.
o Researched and analysed market trends and competitors.
o Defined, built and executed co-marketing activities with top partners (travel and non-travel related),
driving acquisition and incremental sales/margin
Rocket Internet GmBH - Multiple Ventures
Conducted promotional and lead generation campaigns while measuring results. Developed online and print
marketing campaigns. Developed a marketing strategy in accordance with the overall company goals and vision
Prepared and managed a marketing plan (digital and offline).
Key Accomplishments:
o Devised and employed marketing strategy in line with company objectives.
o Promoted brand awareness and corporate identity.
o Planned, directed, and organized advertising and promotional campaigns/event
o Penetrated new segments through use of Strategic Marketing initiatives.
o Managed Sales Forecast and Target Achievement reports
Business Development Manager - Venture Jovago: Karachi,
Pakistan
Forecasted sales targets and encouraged staff to meet. Gained a thorough understanding of the company’s
peopleand capabilities. Drafted weekly progress reports and confirmed data is accurately entered and managed
within the company’s CRM or other sales management system.
Key Accomplishments:
o Managed, developed, coached, and motivated the sales force to develop their skill to ensure that a high
professional standard is achieved and monthly sales target and KPI target are met
o Organized and conducted training sessions to enhance skills of business developers and internal staff.
o Managed all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting
o Develop and implement ecommerce strategy in order to improve website performance
o Worked wth the marketing team or manage digital marketers in order to improve quality and traffic
acquisition
o Develop content calendar and oversee website uploads and landing pages development
Business Development Lead - Venture FoodPanda: Karachi,
Pakistan
Uncovered opportunities for campaigns, products, and distribution channels that will lead to an increase in sales.
Executed corporate marketing planning and strategy, and product opportunities, creating corporate alliances, and
offline marketing communications. Led the development and execution of all interactive, direct marketing, media,
creative, and PR strategies. Created advertising copies and coordinated with creative team for artworks for direct
mail pieces.
Key Accomplishments:
o Managed, developed, coached, and motivated the sales force to develop their skill to ensure that a high
professional standard is achieved and monthly sales target and KPI target are met
o Prospected for potential new clients and successfully turned it into increased business.
o Managed a portfolio of 1200+ restaurants focused on independent partners and chains
o Led the development and execution of all interactive, direct marketing, media, creative, and PR strategies.
o Initiated cross-market, cross-platform communications and promotions for overall brand awareness,
member retention, utilization, and customer service utilizing offline marketing events.
o Managed all communication to support sales and acquisition activities (segmentation, editorial content
and schedule, reporting, optimization), social networks, intranet, offline collaterals (flyers, rollups,
tradeshow booths, folders)