Group Sales Director
Lulua Publishing House
Total years of experience :23 years, 1 Months
Lulua Publishing House was founded in 2012 by HH Sheikha Intisar Salem Al Sabah, niece of The Prince of Kuwait to publish books and magazines that help transform readers’ lives and contribute to personal growth and empowerment. The topics that are explored by Lulua Publishing reflect the vision of the publisher and cover themes such as self-development, inspiration, empowerment, motivation and mental and physical well-being.
Managing the sales for the whole group (Dubai, Kuwait and Lebanon)
Implemented new sales strategy for the group
Managing day to day basis for the sales team across all our offices
Proven record of sales and new business to the group including Al Shaya, Unilever, Jumeirah Group, Rotana Hotels & Resorts…
Great relationship with direct clients specifically in the field of Hospitality and Tourism
Implemented new sales ideas to get more business
Worked as a media consultant on few projects in major local and regional clients this included finding them a media rep, negotiating on prices, improving and organizing their sales department. These companies include: Digital, Outdoor and some events companies.
PROFESSIONAL EXPERIENCE
Ikoo -
largest Arabic advertising network in the Middle East and North Africa region, combining more than 120 website of leading publishers in the fields of sports, women, news, business, social media, automotive, and more. The company was founded in 2005 under the name E-Marketing, and was rebranded to ikoo in 2009 after it has been fully acquired by Jabbar Internet Group
In charge of all online sales in Kuwait, Qatar, Bahrain, Oman and Levant region
Developed a good relation with clients and agencies
Educated the LGCC and Levant region about online advertising
Organized the first online seminar in Kuwait (December 2010)
Developed a sales team from the markets I was in charge off
Increasing the business coming from LGCC and Levant market
Maintained a smooth flow of work between departments
Ensured that the company stays on schedule with regards to sales pipeline
Monitored and approved recruitment
Prepared and analyzed annual budgets
Oversaw big accounts such as HSBC, Etisalat, NBAD, ADCB and others
Overlooking all sales for the GCC, Levant and North Africa regions
Developed and maintained relationships at all levels of the MBUs (such
as OMD, Mindshare, UM7, Starcom, Media Insight, Mediaedge, Publicis, Carat and others).
Marketed and Promoted the company’s services to a wide range of new clients such as Zain,
Great Properties, Sama Airlines, Al Khayala Airlines among others
Building good relationship with direct clients and agencies
Worked on annual sales forecasting for all publication
Supervising and supporting a team of 4 people
Securing annual AVRs with major MBUs