Ziad Boutros Tannous, Senior Digital Marketing Manager

Ziad Boutros Tannous

Senior Digital Marketing Manager

Rise On Communications (ROC)

Location
Lebanon
Education
Master's degree, MBA in E-Marketing
Experience
14 years, 1 Months

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Work Experience

Total years of experience :14 years, 1 Months

Senior Digital Marketing Manager at Rise On Communications (ROC)
  • United Arab Emirates - Dubai
  • January 2013 to October 2015

Managed the entire range of services offered by the integrated digital communications agency: Employment of various tools to manage clients digital marketing and social media campaigns such as Raven Tools, HootSuite, Sprout Social, Mention, Web CEO, Google Analytics, Market Samurai, MailChimp and many others. Project Management of clients assignments across various industries, Web Design and Development, Search Engine Marketing, Search Engine Optimization, Keywords Research Analysis, Social Media Management, Marketing, Monitoring and Listening, Running paid ads campaigns on Facebook (Eg. Sponsored Posts, etc.), Online Community Management and Development, Pay Per Click Management through advertising platforms such as Google Adwords, Google Display Advertising Network, Bing Ads and Yahoo Ads, Video Production, Email Marketing, Content Creation, Mobile Apps Development, Brand Identity and Graphic Design, Digital Marketing and Social Media Data Analytics / Metrics measurement and reporting on a regular basis. Some of our UAE-based customers of whom I have handled their social media management and their text, blogs, artwork design and video, copywriting, articles, newsletters, blog posts, and press releases content creation across all their social media and other digital marketing channels such as Facebook, Twitter, Youtube, Instagram and Pinterest in both English and Arabic languages are: Keek, Corona, Stella Artois, Peroni Nastro Azzurro, Timberwolf, Arun Panchariya, Arab Women Sports Tournament in Sharjah (AWST), Sharjah Islamic Bank (SIB), Pink Caravan, Friends Of Cancer Patients (FOCP), Sharjah International Book Fair (SIBF), Sharjah Museums Department (SMD) and several other renown brands.

Founder at Start-Ups.net
  • United Arab Emirates
  • January 2013 to September 2013

Founder Jan 2013 - Present
Start-Ups.net (Dubai)
• Managed the entire range of services offered by my digital creative agency on a freelance basis: Web Design and Development, Search
Engine Marketing, Search Engine Optimization, Social Media Marketing, Pay Per Click Management, Video Production, Email Marketing, Content Creation, Graphics Design and Branding, Mobile Apps Development, Brand Identity and Graphic Design.

Co-Founder and Managing Partner at Dependent Lifestyle FZ LLC
  • United Arab Emirates
  • August 2011 to August 2013

Co-Founder and Managing Partner Aug 2011 - Aug 2013
Dependent Lifestyle FZ LLC (Dubai)
• Co-founded and Managing the Company "Dependent Lifestyle FZ LLC" and its subsidiary Dependent.com: an e-commerce daily deal website
based in Dubai - UAE and managed as well the online marketing for the company including seo, ppc, email marketing, managing and updating its
social media pages on Facebook and Twitter in both languages English and Arabic and continuously running sweepstakes and rewards / prizes
contests through our various social media channels to substantially
increase our fans and followers base and to keep them highly engaged at all times hence converting a big chunk of them into actual loyal customers

Finance & Payroll Manager at Dubai Mercantile Exchange Ltd. (Dubai)
  • United Arab Emirates - Dubai
  • December 2006 to July 2011

Finance & Payroll Manager Dec 2006 - Jul 2011
Dubai Mercantile Exchange Ltd. (Dubai)
• In the first year I have assumed the function of Payroll, Compensation and Benefits Manager whereby I helped in establishing the HR department at the DME in coordination with the parent company Tatweer a subsidiary of Dubai Holding. Developed the policies and procedures of the HR
department and ensured full compliance with their stipulated rules and regulations. Managed and conducted the entire staff payroll,
compensation, pension and benefits of the company. In the second, third and fourth year I have assumed the function of Finance Manager whereby I
was a core member of the team responsible of installing, implementing,
deploying and running the ERP system "Microsoft GP Dynamics". I have
assisted in developing the policies and procedures of the Finance
Department, performed bank reconciliations, managed cash, cheque and wire transfer payments, managed and updated our members and clients
accounts receivables, managed employees expense claim statements,
compliance with our rules and regulations and proper reimbursement as well as several other daily financial operations. In the fifth and last year I
have assumed the function of an Internal Audit Manager whereby I have
been trained onsite by KPMG senior consultants and auditors and performed with them the entire engagement scope of the internal audit
function covering all our company's departments: Finance, Legal,
Operations, Marketing, Facilities and IT.

Senior Accountant at P-Group (Beirut)
  • Lebanon
  • February 2006 to November 2006

Senior Accountant Feb 2006 - Nov 2006
P-Group (Beirut)
• Managed daily operational HR, accounting and financial tasks. I was responsible of handling and recording our accounts receivables and aging reports, accounts payables and payments to vendors, performing bank reconciliations for our company's different types of bank accounts, preparing the monthly payroll, recording expenses transactions, maintaining and updating the employees annual leaves, social security and the staff HR files and records, in addition to several other operational and
day to day tasks.

Senior Accountant at E.G.I. Electro Group International
  • Lebanon - Beirut
  • January 2005 to January 2006

Senior Accountant Jan 2005 - Jan 2006
E.G.I. Electro Group International sarl (Beirut)
• Managed daily operational HR, accounting and financial tasks. I was responsible of handling and recording our accounts receivables and aging reports, accounts payables and payments to vendors, performing bank reconciliations for our company's different types of bank accounts, preparing the monthly payroll, recording expenses transactions, maintaining and updating the employees annual leaves, social security and the staff HR files and records, in addition to several other operational and
day to day tasks.

Accountant at C.P. Kouyoumji & Co
  • Lebanon - Beirut
  • October 2000 to December 2003

Accountant Oct 2000 - Dec 2003
C.P. Kouyoumji & Co. sarl (Beirut)
• Was responsible of all types of accounting transactions recording and bookkeeping, handling our accounts receivables and payables accounts, releasing payments to vendors, doing the accounting for the expense claim statements, performing bank reconciliations and other several operational and day to day accounting and financial tasks.

Education

Master's degree, MBA in E-Marketing
  • at France Business School (ESCEM School of Business and Management)
  • July 2013
Bachelor's degree, Business Administration
  • at American University of Science and Technology
  • October 2004

Specialties & Skills

Human Resources
Finance
Accounting
Marketing
Management
Microsoft Office Applications
ACCOUNTANT
ACCOUNTING
ACCOUNTS RECEIVABLES
BANK RECONCILIATIONS
BENEFITS
MARKETING
OPERATIONAL ACCOUNTING

Languages

Arabic
Expert
English
Expert
French
Intermediate