Group Manager Product Delivery Video Service (Digital Services)
etisalat
Total years of experience :21 years, 0 Months
A key player of the newly established Etisalat Digital, part of the video service section, currently, working on designing, developing and implementation of a multi-tenant Video OTT platform, for the 17 operating companies of Etisalat. This Platform will offer video, audio & textual content entertainment, VOIP & video calls, providing a fully integrated end-to-end platform integrator with operator CRM/BSS with centralized ads ingest platform over mobile devices. It is currently estimated that the platform will cater to about 100+ million devices across MENA region.
Projects handled:
• Mobily IPTV & OTT|TV Project - Launch Director
• Initiator of the Multitenant Operator Mobile Billing integration
• Worked on the initial sizing of the CDN and building the devices strategy
• Built enterprise value proposition for video and VAS services
Handled the following projects that currently being deployed on Etisalat network as part of the 2nd Phase of IPTV developments:
• Important player in the implementation of Etisalat IPTV 2.0 platform
• Playing a key role on the device strategy for the customer home and TV Apps Store
• Jointly with various vendors implemented Etisalat’s NAS strategy
• Exerting knowledge to roll-out sales promotions collaborating with channel providers & business partners
• Business plans for new service, and working with technical/engineering teams to enhance/develop new VAS services
• Implemented marketing strategies through self-created business plan with measurable metrics and tangible intended profit growth results.
• Devising promotions and handling marketing communications
• Accountable for E-Vision website content management and direct marketing activities
• Established a network of distributors & business partners and devising the structure for the retail and dealer market, initiating effective tactical sales
Completed a 3 year Masters Diploma in Software Engineering
Completed a 3 year Degree in Commerce with 2 majors: Accounting and Finance Management.
