عبد الرحمن الشريدة

Technical Sales Manager for Product Group Solar at (ABB United States): from January 2016 to Present, fully responsibility for Technical Sales for inverters in all application (Residential - Commercial - Utility).

Assigned responsibility:

 Product and application for solar portfolio.
 Sales and bid preparation.
 System level cost and performance optimization analysis.
 Solar energy simulations for comparative analysis.

Business Analyst & Marketing Manager at (ABB “Headquarter” Zurich, Switzerland): from April 2015 to January 2016.
Solar Industry Segment Initiative (ISI):
Working with “ISI Solar” to do the tasks:
 Provide support in the development of key cross-collaboration activities and the implementation of key actions to generate growth for ABB solar.
 Support strategic marketing activities: market size estimation, value chain analysis, energy policy updates, etc. through focused analysis and periodic update and expansion of scope of ISI tools i.e. sites, newsletter.
 Responsible for implementing a framework for competitive analysis incl. measured KPIs and developing a consistent format for periodic updates.
 Contribute to developing ABB’s strategy for O&M (operations and maintenance) business for solar.
 Support marketing communication activities to strengthen role of ABB as a thought leadership in the industry.


PSPG (Water Segment and Solar & Wind Automation):
Working under PSPG in “Baden” to implement and support the execution of a strategy of solar PV in the Middle East, and the idea is to investigate and identify the followings:
 Market size / segment.
 Market characteristic.
 Distinctive competence.
 Competitive landscape.
 Market definition.
 Distribution strategy.
 Product portfolio.
 Product Roadmap.

Senior Business Development Engineer for Group Management at (ABB Saudi Arabia): from July 2014 to April 2015, fully responsibility of developing solar business in ABB Saudi Arabia.

Assigned responsibility:

 To start the “business development plan” for solar.
 To understand the market in Saudi Arabia for solar.
 To make comprehensive input about Solar Energy in Saudi Arabia.
 To develop local and foreign quality, reliable and cost effective business partners for scale commercial projects in Saudi Arabia.
 To create a new opportunities, leads, sales revenues for solar business in Saudi Arabia.

Sales & Marketing Engineer for Motors and Generators at (ABB Saudi Arabia): from September 2013 to July 2014, fully responsibility for Sales and Marketing of ABB - Central Region for (Motors & Generators).

Assigned responsibility:

 To achieve the business targets set by the high management.
 Monthly forecasting for the PG large orders and PO's receiving.
 Create new opportunities for Water and Power Segment.
 Frequent visit to customers for generation of new opportunities and receive feedback for.
 To conduct presentations to the customer regarding ABB service job.
 To find a new opportunity with customers and to be scheduled for focus and study to achieve a new success story.
 Close coordination with other ABB departments and ABB suppliers to furnish the best possible offers.
 Close coordination with proposal and field service personnel to achieve the deadlines for proposals and projects.
 Preparation of commercial offers in accordance with ABB policies.
 Finalize the contract with end user.
 Comply with company policies/guidelines/instructions.

Design Engineer for Low Voltage Systems at (ABB Saudi Arabia): from June 2011 to September 2013, I was responsible for complete technical and commercial responsibility for projects assigned after the purchase order (PO), including order handling, design and rendering necessary support to the projects / sales groups.

Assigned responsibility:

 Finalize the commercial offer.
 Read and comply the customer specification.
 Finalize and comply with the customer SLD.
 Production of cost effective electrical designs on the E-plan and AutoCAD system for switchgear.
 Compliance of design work to IEC and ANSI standards and in conjunction with the Company quality system.
 Interface with customers, sub-suppliers and project engineers/managers to produce final electrical design package for manufacture purposes.
 Issuing detailed drawings and documents to production for manufacturing.
 Ordering the materials for the complete project according to the offer and the customer specification.
 Attending to production queries during the manufacturing of switchgear panels.
 Attending meeting with customers to solve the issues.
 Communicate and convince the customer to the better solutions.
 Reduce the cost by find the proper materials that can achieve the Specific required function.