Aditi Singh

Develop and execute strategies to enhance brand identity, visibility, and growth .
Manage more than 100+ posts on social media, content creation, and digital marketing to
strengthen online presence.
Oversee of 10+ shoot planning, styling, and creative direction for cohesive brand aesthetics.
Handle retail operations, inventory coordination, and 30+ multi-designer collaborations.
Consistently exceeded sales targets over the past year by driving performance through
strategic, targeted marketing initiatives and high-impact brand activations.
Consistently achieved 10-12 daily orders via Shopify by executing targeted campaigns,
content marketing, and brand partnerships

Led the creative direction and development of a cohesive visual identity for Thithilii across
digital platforms and offline brand activations.
Managed end-to-end content creation, promotional design, Instagram strategy, and 15+
campaign shoots—from moodboarding and styling to production and PR collaborations with
big celebrities in India.
Represented the brand at leading exhibitions across India, generating ₹4.6L in sales at Front
Row and ₹9.7L at Pink Post while overseeing booth design and customer experience.
Played a key role in brand growth by redefining visual aesthetics and personal branding
design, leading multiple creative collaborations and shoots across India to elevate brand
identity and market presence.

Oversaw production timelines, quality control, and vendor management to ensure seamless
execution of collections from concept to final product.
Collaborated with designers and suppliers to streamline production processes, ensuring
cost-effectiveness and timely delivery.