Marketing & Business Development Supervisor
Concordia DMCC
Total years of experience :13 years, 6 Months
Products & Service : Advertising & JLT Times magazine (on Behalf of DMCC)
Integrated Facilities management & Commercial services (on behalf of Concordia)
Job Responsibilities
• Independently identifying, representing & managing advertising & commercial services on behalf of DMCC and reporting to the Head of Business development of Concordia & co-ordination with the DMCC Marketing Department.
• Directly involved in developing and executing the marketing and Business development programs for Concordia on behalf of DMCC Free Zone, including client centric, opportunity centric marketing, and awareness.
• Working closely with the Integrated Marketing of DMCC & Concordia Management Team (PR, Content, Events, Analytics), as well as business units to deliver the elements of the FZ/Commodities annual marketing plan and provide closed loop reporting on marketing ROI( Return of investment). Key responsibilities include the development and execution of marketing strategy and plans aligned to business growth objectives, implementation of marketing campaigns and programs, with a strong emphasis on Marketing.
• Closely working with Retailers, Commercial Companies & Tenants / Members of DMCC free zone authority through Concordia to manage advertising & the community magazine (JLT Times) on behalf of DMCC and Concordia.
Key Areas of Responsibility:
• Have been working closely with Head of Business Development and DMCC Marketing department in gathering market research which includes Business Leads, Competition, and Data Maintenance.
• Maintaining Existing Clients and identifying and developing relationship with new Clients.
• Understanding client’s requirement, and suggesting best options considering their budget and current market situation.
• Maintaining Database, Ensuring it is up to date and coordinating with IT department for promotions, Newsletters and new products / services introduction to clients.
• Maintaining Pipeline and accurate forecast and sales report for management review.
• Coordinating with DMCC Free zone authorities marketing, Advertising and compliance team for special approvals.
• Development of marketing strategy and plans aligned to business unit growth objectives, implementation of marketing campaigns, and measurement and performance improvement
• Identifying Market weaknesses and prepare Business Plan & Business Case against the advertising / marketing concept for management’s review.
• Executing targeted client account and opportunity client marketing programs for Free Zone’s business units.
• Work closely with Marketing and Sales deliver cost-efficient integrated marketing campaigns against an annual marketing plan that involves research, messages, Concept, positioning, theme / image development, thought leadership, creative packaging, digital and social media outreach, email campaigns and creative marketing tactics. It also includes liaison with third party relations, including agencies, Production house, etc. for outdoor advertising & JLT Times magazine.
• Responsible for tracking budget and results of the campaign outreach.
• Lead qualification by analyzing online and offline- pipeline and by working with account teams, MEP Team, Designing Team, business development, sales team and other internal stakeholders
• Identification and marketing of new or existing capabilities/offerings/services.
• Draw insights from marketing analytics to refine programs and improve performance.
• Build relationships with business teams - account leadership and sales teams - coaching them on best practice marketing strategy, tactics and implementation
• Responsible for all aspects of marketing projects, including: meeting deadlines, time management, contingency planning, approval channels and procedures, budgeting, campaign analysis, and tracking / monitoring procedures
• Identify opportunity to apply creative marketing innovation in pursuit of business growth eg implementation of client perception
Dealing with Timber and its products for Industrial & commercial companies for various projects, end-users & distributors in the marine ship repairing yards, off-shore, on-shore, Oil & gas installations, pipe line projects & construction sectors.
Job Responsibilities
Reporting to the managing director.
Manage & develop the sales of the company’s products and services in UAE & GCC.
Ensure consistent, profitable growth in sales revenues through positive planning, deployment, manage & training for sales personnel.
Identify objectives, strategies and action plans to improve short and long-term sales and earnings.
Actively participate in trade fairs & shows to understand the competition, to update market & product knowledge & to get in touch with other potential clients.
Perform sales activities on major projects and negotiate sales price in consultation with the director.
Accurately forecast annual, quarterly and monthly revenue streams.
Coordinate proper company resources to ensure efficient and stable sales results.
Project: Hostgator India www.hostgator.in
Project: India get online www.indiagetonline.in
Glow Touch Technologies has been providing award-winning IT development services, custom application software development, website development, technical and customer support services for more than a decade.
Hostgator India ( HG): HostGator LLC is a world-leading provider of shared, reseller, VPS and dedicated web hosting and is HQ in Houston, Texas and the parent company is Endurance International Group. Over 5 mn domains hosted by HostGator which make up approx. 1% of the world’s internet traffic. In 2008, it has been recognized as the fastest growing private companies in USA, by Inc. Magazine.
India Get Online (GIBO): Get India Business Online is an initiative by Google & Indian Government that allows creating a free website for the SME (Indian business owners).
Job Responsibilities
Handling marketing & sales department
Preparing marketing strategy to introduce the brand in the India & to make the Indian business owners understand the usage to promote their businesses online.
Understand clients business & provide feedback to them to develop their company & products and to go online.
Helping out the customer support team in sorting out technical / marketing issues related to the customers website in co-ordination with the back-end admin team.
Key Achievements:
Worked with the management in developing the company by setting up different divisions & providing feedback & training for the departments.
Have worked in almost all the divisions such as sales, account verification, Google ad-words, Billing, & customer support which have largely contributed the initial setup of the company & departments.
Prepared a knowledge base (Document) of pricing & features on the various web hosting packages for the employee reference.
Worked on promotional projects such as feet on street (Mumbai) & Chandini Chowk Delhi to promote the Company & SME to go online.
(Industrial Products, PPE & General Trading)
http://www.almasaoodtrading.com
One of the leading stockiest & supplier of the world renowned Industrial products in the Gulf region. Dealing with complete range of PPE, Safety products, Fire fighting & industrial equipment’s for the oil & gas, Marine, Construction, Government, Off Shore, Onshore, and MEP consultants.
Job Responsibilities
Dealing with Industrial, PPE/ Safety, Industrial Skin Care, Fire Fighting Products for Dubai & Northern Emirates.
Maintain client profile, record competitor activities and strictly implement the market strategies.
Source & Manage renowned Manufacturers/Principals from Worldwide.
Establish and maintain strategic relationship with customers.
Identify and target new business opportunities to ensure expansion of new Industrial Products to customers and sustain growth within existing customer base.
Monitor customers Business Development activities to continuously update active list of prospects and influence project configuration in the early phase of their conception.
Define and execute an Account Plan to lead the development of the marketing strategy for the development of identified opportunities.
Lead the deal strategy with the commercial team to conduct appropriate risk and opportunity assessments for commercial negotiation and to close deals.
Work in close collaboration with the Traders & End Customers to build a winning value proposition for the customer as well as continuous feedback to the organization of competitive dynamics on pricing and new products launch.
Increase sales year on year of company products to exceed projected budgets, plans and forecasts on volumes & margins to increase project win rates.
Job Responsibilities
Developing and increasing sales in the targeted market.
Demonstrate features and benefits of products and services.
Maintain client profile, record competitor activities and strictly implement the market strategies.
Introduce customer retention scheme such as loyalty programs.
Perform Sales Analysis & report including assessing market trends, customer profile and their preferences.
Develop and implement sales concepts in line with the company strategies aimed at business growth and generated business.
Commerce, Business Management, Business Law