Ahmed Faisal

Developed new business opportunities across HORECA, Modern Trade, General Trade, and wholesale channels throughout the UAE.
Managed key customer accounts including hotels, restaurants, cafés, supermarkets, hypermarkets, and distributors.
Identified and acquired new customers through strategic prospecting, networking, and market analysis.
Led end-to-end product listing processes, including vendor registration, municipality approvals, and documentation.
Negotiated pricing, commercial terms, promotional activities, and long-term supply agreements with key accounts.
Successfully introduced and promoted new FMCG products to increase sales and market penetration.
Built and maintained strong relationships with procurement managers, category buyers, chefs, and decision-makers.
Achieved monthly sales targets while protecting company profitability through effective pricing strategies.
Managed a diverse portfolio of fresh, frozen, chilled, canned, dry, and value-added food products.
Conducted regular customer visits to identify business opportunities and strengthen client relationships.
Coordinated with logistics, warehouse, and supply chain teams to ensure timely deliveries and product availability.
Resolved customer concerns promptly to maintain high levels of customer satisfaction and repeat business.
Monitored competitor activities, pricing trends, and market developments to identify growth opportunities.
Prepared sales forecasts, performance reports, and business development plans for management review.
Ensured timely payment collections and maintained healthy customer credit relationships.

Managed and developed a portfolio of premium HORECA clients, including luxury hotels, catering companies, restaurants, cafés, and fine dining establishments.
Identified new business opportunities and acquired high-value customers through strategic prospecting and relationship building.
Built and maintained strong relationships with executive chefs, procurement managers, F&B directors, and purchasing teams.
Conducted regular sales visits, product presentations, and commercial meetings to promote the company's product portfolio.
Introduced new products and expanded SKU listings within existing customer accounts to increase sales revenue.
Prepared customized quotations, negotiated pricing, contracts, and commercial agreements to maximize profitability.
Achieved and consistently exceeded monthly sales targets through effective account management and business development.
Monitored customer requirements, market trends, and competitor activities to identify growth opportunities.
Coordinated with logistics, warehouse, finance, and customer service teams to ensure timely deliveries and customer satisfaction.
Followed up on customer inquiries, orders, and after-sales support to strengthen long-term business relationships.
Managed payment collections and monitored customer credit limits in accordance with company policies.
Resolved customer concerns promptly while maintaining high service standards and customer retention.
Prepared sales forecasts, daily activity reports, and performance updates for management review.
Worked closely with internal teams to execute promotional campaigns and support product launches.
Ensured consistent revenue growth by expanding existing accounts and developing new business opportunities across the UAE HORECA sector.

Developed and expanded business across HORECA, retail, and wholesale channels throughout the UAE.
Built and maintained strong relationships with hotels, restaurants, cafés, supermarkets, and key retail customers.
Identified new business opportunities and acquired new customers to increase sales revenue and market presence.
Conducted regular client visits, product presentations, and sales negotiations to secure new business.
Negotiated pricing, payment terms, and commercial agreements while maintaining profitability.
Achieved monthly sales targets through effective territory management and account development.
Managed key customer accounts and ensured high levels of customer satisfaction and retention.
Introduced new products and promoted existing product portfolios to maximize sales opportunities.
Coordinated with procurement teams, chefs, purchasing managers, and decision-makers to strengthen business relationships.
Worked closely with logistics and warehouse teams to ensure timely order processing and product deliveries.
Resolved customer complaints promptly and provided excellent after-sales service.
Monitored competitors, market trends, and customer requirements to identify growth opportunities.
Maintained accurate sales reports, customer records, and sales forecasts.
Collaborated with internal departments to ensure smooth execution of customer orders and promotional activities.
Improved product visibility and merchandising standards within retail outlets to enhance brand presence.

Developed new business by acquiring supermarkets, restaurants, distributors, and other commercial accounts across the UAE.
Built and maintained strong relationships with key customers to ensure long-term business growth and customer retention.
Prepared quotations, negotiated pricing, and finalized sales agreements while maintaining company profit margins.
Processed customer orders accurately and coordinated with logistics teams to ensure timely deliveries.
Worked closely with warehouse, procurement, and supply chain teams to maintain product availability and minimize stock shortages.
Responded promptly to customer inquiries, resolved complaints, and delivered excellent customer service.
Monitored sales performance, prepared sales reports, and analyzed market trends to identify new business opportunities.
Coordinated with finance to ensure timely payment collection and account reconciliation.
Managed sales documentation, customer records, contracts, and order processing in compliance with company procedures.
Supported sales planning, forecasting, and inventory management to improve operational efficiency.
Assisted in implementing promotional activities and product launches to increase sales and market penetration.
Collaborated with internal departments to ensure seamless execution of customer requirements and operational processes.
Maintained strong relationships with existing customers while continuously identifying opportunities for account expansion.
Ensured compliance with company policies, quality standards, and customer service excellence.