Aicha DIOP, Senior Marketing Coordinator

Aicha DIOP

Senior Marketing Coordinator

Paris Sorbonne University Abu Dhabi

Location
United Arab Emirates - Abu Dhabi
Education
Bachelor's degree, Marketing
Experience
17 years, 1 Months

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Work Experience

Total years of experience :17 years, 1 Months

Senior Marketing Coordinator at Paris Sorbonne University Abu Dhabi
  • United Arab Emirates - Abu Dhabi
  • My current job since August 2010

- Coordinate and supervise different activities (collaterals, advertising, visibility items, branding etc.)
- Liaise and coordinate with suppliers
- Coordinate, develop and maintain the University website (Website content update + design management).
- Support marketing activities, above the line and below the line, helping in carrying out various tasks to help drive the campaign along. Follow up with the agencies to ensure the deliverables are executed and meet the university expectations and requirements.
- Development of university brand guideline to provide consistent and comprehensive use of the brand on all internal and external materials
- Event management

Senior Account Executive at Brandmoxie
  • United Arab Emirates - Abu Dhabi
  • January 2009 to August 2010

- Liaise, develop and maintain working relationships with local and international companies in order to effectively fulfil the client’s needs
- Ensure information and communication management with the different bodies
- Prepare regular client reports and attend client meetings
- Implement, develop and organize events
- Develop marketing plans

Clients included:

- Abu Dhabi Retirement Pensions and Benefits Fund (ADRPBF): Branding guideline development
- Abu Dhabi Tourism Authority (ADTA): Marketing campaign for the Abu Dhabi Summer Festival
- Abu Dhabi Authority for Culture & Heritage (ADACH): Branding, cultural event strategic plan creation
- Ministry of Presidential Affairs: Five years achievement book
- OFFSET Bureau Program: Coffee table book of the Sheikh Zayed Mosque

Account Executive at Brandmoxie
  • United Arab Emirates - Abu Dhabi
  • August 2007 to December 2008

- Liaise, develop and maintain working relationships with local and international companies in order to effectively fulfill the client’s needs
- Ensure information and communication management with the different bodies
- Prepare regular client reports and attend client meetings
- Implement, develop and organize events

Intern at H2Q Events and Promotions
  • United Arab Emirates - Dubai
  • May 2006 to July 2006

- Assist during the organization and promotion of events
- Coordinate and supervise different activities (planning, organizing and controlling of events as well as providing high quality level customer service)
- Develop, maintain, update and document databases

Trainee at French Embassy
  • Qatar - Doha
  • July 2000 to July 2000

- Liaise between the Embassy and French Expatriates
- Assist Visitors and answer queries

Education

Bachelor's degree, Marketing
  • at University Of Sharjah
  • June 2007

GPA: 3.4

High school or equivalent, Litterature
  • at Lycée Français Louis Massignon
  • July 2003

International French Baccalaureate

Specialties & Skills

Marketing
Materials
International Companies
Internet
MS Office (MS Word, Excel, Powerpoint etc.)

Languages

Arabic
Intermediate
French
Expert
English
Expert
Spanish
Intermediate