Ali Roman, Manager IT & Online Marketing Division

Ali Roman

Manager IT & Online Marketing Division

Al Khaleej Continental Group

Location
United Arab Emirates
Education
Master's degree, Master of Computer Science
Experience
10 years, 10 Months

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Work Experience

Total years of experience :10 years, 10 Months

Manager IT & Online Marketing Division at Al Khaleej Continental Group
  • United Arab Emirates - Dubai
  • September 2009 to September 2012

Major responsibilities included:

1. Internet Marketing : Responsible for managing internet marketing campaigns through Google Adwords targeting "Offshore" and "Freezone" company formation related keywords.

Backlinks : I focused on gathering links from free web entities i.e. Social Networks, Social Bookmarking websites, Web 2.0 entities, Article directories, Web Link Directories, Press Release sites, Guestbooks, Blogs commenting, Forum profiles, threads and replies etc.

Pay Per View Networks: We reached highly targeted traffic and low cost since PPV is highly targeted and cost effective as compared to PPC.

Media Buys: I manage all the Media Buy Campaigns (Banner spots on websites, Videos etc) for the group.

2. Web Development : I have developed all websites of the group include but not limited to:

www.rbc.ae
www.rbc.ae/v2
www.rakca.com
www.gsp.ae
www.akcg.ae
www.swissiaf.com
www.louisfourteen.com
www.siafimmo.com
www.mojeh.com

3. Search Engine Optimization : I have perform high level of SEO optimization techniques and we have reached google number 1 position for highly searched keywords related to our business, we are on top of google, msn and yahoo for most of our keywords i.e. rak company formation, rak company, uae offshore company, business setup uae. There is a large list of keywords that we rank higher for relevant keywords.

4. Graphic Designing : I have designed all the printing material for RAKCA, RAK Business Square, Al Khaleej Group, Louis Fourteen and Gulf Selective Properties (all are part of the group), these include all the corporate stationary e.g. Business Cards, Complimentary Cards, Letterheads, Envelops, Invoices, Payment Vouchers, Sales Invoice, Flyers and Brochures. I have also worked on Ads for our different clients.

5. Media Exposure: I manage all the campaigns to drive potential customers through Magazines, Press Releases, Yellow Pages, Websites, TV and also design Ads for all the group's companies.

Senior Web Developer at Clixint Technologies International
  • Pakistan - Islamabad
  • February 2006 to July 2009

I have served Clixint Technologies as Senior Web & Business Development Manager for more than 3 years. Major responsibilities:

1 Development of new products i.e. web templates, logos, web elements, plugins for Swishmax, PHP and MySQL based products i.e. Content Management Systems, Shopping carts, Custom Scripts (third party credit card processor gateways for 2checkout, Paypal) etc and provide support to existing customers.

2 Marketing Clixint Tech. products through different advertising channels i.e. Google Adwords, Yahoo Marketing, Overture, Msn etc and keeping track of generated leads and conversions.

3 Generating traffic through effective link building (including article and directory submission, traffic through online communities, forums and blogs, traffic from press release, social networking and social bookmarking websites i.e. PRWeb, Digg, MySpace, Delicious etc), search engine optimization (meta, keyword density, popularity, the right anchors etc) and submission.

4 Designing newsletter templates, sending newsletters to Clixint forum subscribers (1, 10, 000) and monitoring traffic (time, location, conversion) through different scripts and websites such as Alexa.

5 Implement unique strategies to improve revenues through different sources such as Google Adsense, Commissions Junction, Chitika etc and other forms of affiliate marketing (CPA - Cost Per Action).

6 Management of customers, sales and products and Reporting.

7 Work online with international clients/companies mostly based in USA and UK.

8 Regular updates of Clixint Network websites (60+) and ensuring the security measures. Optimization of scripts to keep CPU usage low to avoid extra charges for web hosting.

9 Writing articles/tutorials on internet technologies to generate traffic and revenues.

Web Developer at Flaxweb Interactive
  • Pakistan - Islamabad
  • December 2004 to February 2006

I worked with Flaxweb Interactive as a business partner and was responsible to design and develop websites and interact with all the international clients. Major responsibilities also included to develop content management system for top clients and work on company's products.

Freelancer at Freelance project & Custom Products
  • United Arab Emirates - Dubai
  • January 2001 to January 2004

I have completed more than 120 freelance projects for different companies since 2001-Present, and have developed around 10 custom content management systems including Real Estate System, Web CMS PRO, Gamesite Manager, News Publisher, Article Management System, E-Commerce System, Dynamic Flash template, Sports Portal, Online Betting (Fantasy Sports), Web Scrapers etc. There is a huge list which cannot be written here, if for any more information, please contact me.

Education

Master's degree, Master of Computer Science
  • at College of Professional Studies
  • March 2004

Specialties & Skills

Digital Marketing
Web Design
Web Development
Web Development
Web Development, SEM, SEO, PHP, MySQL, jQuery, CSS, HTML

Languages

English
Expert
Urdu
Expert
Hindi
Intermediate